1. Name the Commission that was constituted by the Union Government on 26 December 2012 to inquire into the different aspects of the brutal rape and assault incident of the girl on 16 December 2012 on the streets of Delhi and was asked to submit the report of its findings within three months? (A) Kalelkar Commission (B) Usha Mehra Commission (C) Narendran Commission (D) Mandal Commission Answer: (B) Usha Mehra Commission 2. Life Time Achievement Award 2012 was conferred to an Indian by Ernst & Young
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Executive Summary Cigol Bangladesh Ltd. is planning to launch a new product range named “Z Clean Hand wash” in a growing market. Though Lifebuoy Hand wash (A product of Unilever) is the current market leader‚ and there’s more competitors like Dettol Hand wash (Reckit Benkiser)‚ Savlon Hand washing Liquid (ACI) and Sepnol Hand wash (Square Toiletries ltd.)‚ we can compete because our hand washing products offer a distinctive blend of quality‚ features‚ benefits‚ service and value based pricing
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Umbrella Brands The 1980s witnessed a revolution in the understanding of the working of the brands. Marketers depict brands as a reflection of customers’ own personalities‚ so that they can relate to their products well. In fact the distinguishing aspect of the modern marketing has been its focus upon the creation of differentiated brands and using them as weapons for launching multi-level attacks on competition. Market research has been used to help identify and develop bases of brand differentiation
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BACKGROUND. UNILEVER KENYA LIMITED Introduction: Unilever Kenya Limited manufactures and markets food‚ home‚ and personal care products. It was registered in 1949 as East African Industries Limited and changed its name to Unilever Kenya Limited in the year 2000.Unilever Kenya Limited operates as a subsidiary of the Unilever Group and is headquartered in Nairobi‚ Kenya. http://investing.businessweek.com/research/stocks/private/snapshot.asp?privcapId=5644912 (Accessed on 8 September 2010) Customer
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187 (CA)....................................................... Ferguson v Um Chand Boid ILR (1906) 33 Cal 343........................................................................ Reckitt v Barnett‚ Pembrooke & Slater Ltd. 1929 AC 176: 1928 All ER Rep 1(HL).................... Midland Bank Ltd v Reckitt 1933 AC 1 HL..................................................................................... United Province Govt v Church Missionary Trust Assn Ltd (1948) 22 Luck 93.............
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“DUREXOTIC” STRATEGIC MARKETING A PROJECT BY: ANAS HAMSHARI LECTURER: CLIVE WOOLLARD DATE: 02/28/2013 TABLE OF CONTENTS TOPIC PAGE # ------------------------------------------------- EXECUTIVE SUMMARY 3 ------------------------------------------------- ABOUT THE COMPANY 4 ------------------------------------------------- STRATEGIC FOCUS & PLAN ------------------------------------------------- MISSION 5 -------------------------------------------------
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Product Analysis Project PANADOL Table of contents Executive Summary 1 Introduction 2 1Analysis of the company and industry 3 1.1The “Non-prescription analgesic” Industry in Australia 3 1.2 SWOT analysis: 4 2 Creating customer value‚ market segmentation‚ targeting and positioning 5 2.1 Creating customer value 5 2.1.1 Understanding needs 5 2.1.2 Building differential advantage 6 2.1.3 Building long-term relationships with customers 7 2.2 Market segmentation 7 2.3 Targeting market
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Table of contents I. Summary 2 II. Introduction 2 III. Discussion 4 IV. Analysis 7 SWOT Analysis V. Conclusion 12 VI. References 13 VII. Appendix 15 12 principles by the Responsible Sourcing Policy 5 Levers for change Global Reporting Initiative G3 Index Millenium Development Goals Table of Figures Figure 1 - Unilever ’s Sustainable Living Plan with turnovers from 2009‚ 2010* and 2020** 3 Figure 2 - Unilever ’s Greenhouse Gas Footprint 5 Figure 3 - Leaders in sustainability‚ % of analysts polled
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CONTENT 1. Introduction 1 2. Brief History and Strategic Challenges 1 3. PESTLE Analysis 3 4. Five Forces Analysis 4 5. SWOT Analysis 6 6. Generic Strategy 8 7. Recommendations 9 8. Conclusion 10 9. Bibliography 11 1.0 Introduction For the fiscal year of 2010‚ Procter & Gamble witnessed an increase on net sales by 3% to $78.9 billion and a 4% increase in unit volume (Deloitte‚ 2010). Under the unfavourable environment of global recession‚ P&G has successfully retained
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| NAME MOHAMMAD NIHAL MUQRI STUDENT ID SP11-MM-0007 SUBJECT STRATEGIC MANAGEMENT DATE 17TH NOVEMBER‚ 2012 SUBMITTED TO PROFESSOR ZAFAR MANNAN Introduction to Unilever No matter who you are‚ or where in the world you are‚ the chances are that our products are a familiar part of your daily routine. Every day‚ around the world‚ people reach for Unilever products. Unilever today Our brands are trusted everywhere and‚ by listening to the people who buy them‚ we’ve grown
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