Creative‚ what do you think should be the Message Strategy for the ‘Hyundai Tucson launch’ ad‚ and for the Amul repositioning ad? About the product: The Hyundai Tucson is a compact Sports Utility Vehicle named after the city of Tucson (pronounced ‘Two-Sawn’)‚ Arizona. It was launched in 2004 (first generation 2004-2009). The second generation of the vehicle is the Hyundai ix35 .The ix35’s styling was reported to be based on Hyundai ix-onic concept and is marketed as “fluidic sculpture”. The power
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Recommendation a) Attractions diversification As we all know‚ Macau paid high attention in developing casino in the past few years. Although it brought a considerable of revenue to the Macau’s government‚ there were limited places for tourists to visit. There is a need for Macau’s government to enhance more attractions and aim to longer length of stay. Creating new attractions such as theme park‚ historical building and conservation park can attract different market segments and visitors can
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others. They have a corporate VMS system‚ because Zara has managed to build a system that is controlled from the headquarters and it allows a quick response to decide and solve problems. Inditex‚ Zara’s parent company owns most of the resources to design‚ produce and distribute. Recommendations: Instead of doing everything themselves‚ Zara could train their managers in the local stores to already make quick decisions than to just send many ideas to the main headquarters in Spain and let them decide
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Hewlett-Packard Company Deskjet Printer Supply Chain (A) Table of Contents Introduction: 3 Problem identification: 3 Recommendations and solution 5 Strategies to be adapted: 5 A. Postponement or Delayed Customization: 5 B. R&D in Europe and Asia 5 C. Investing in information: 6 Strategies to be altered: 6 I. Quick response can be used‚ along with improved and more accurate forecasting: 6 II. Ordering quantity that would allow HP to provide a certain service level:
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Good Recommendations The recommendations made by the Human Rights Watch group are good steps in increasing the safety for workers in the meat packing industry. Workers of any industry deserve to work in the safest work environment available and should be afforded to work with and use safe equipment and tools. They also should be taught to know the hazards involved with their taskings. Employers have a responsibility to ensure these elements of safety occur in the workplace. The problem is that
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To: Chief Executive Officer‚ Mercury International‚ Ltd. From: () CC: () Date: 11/4/2012 Re: Supply Chain Recommendations Our team organizational strategy will base on Mercury’s new vision of Operational Excellence and organization will support a vision of high automation with smaller quantity administrative personnel. Mercury’s new focus will be keyed on minimizing labor cost and yet increasing production by the use of automated mechanics. The
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Usability Evaluation and Recommendations For Sixties Press Poetry Magazine IT3210 - Web Systems and Technologies John Winko Capella University Introduction This paper will propose a website redesign for Sixties Press Poetry Magazine located at http://www.sixtiespress.co.uk. The site is owned by Thushari Williams according to Whois and the primary purpose of the site is curating/collecting/publishing various poets’ work that relates to a 1960’s era theme. There does not appear to be any
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Challenges faced by FAW to market its car to Hong Kong consumers and the recommendations 1. Government policies on taxation Hong Kong government has made huge efforts to encourage consumers to use smaller cars and emphasize heavily on fuel efficiency‚ as well as the interests to protect the environment. Recommendation: The introduction of exemption ‘First registration tax’ for electric vehicles in 2007 is a great opportunity for FAW to form joint ventures with global automotive giants to produce
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The Problem(s). Does the South Delaware Coors distributorship offer sufficient investment potential given Mr. Brownlow’s current business and personal situation? Recommendation(s). Given Mr. Brownlow’s current business and personal situation operating the South Delaware Coors‚ Inc. distribution does offer sufficient investment potential. The following explanation is presented to evaluate the decision factors in the case. Profit Potential. From the studies conducted by Manson and Associates the
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Capital Budget Recommendation ACC/543 Capital Budget Recommendation As a dedicated furniture maker and businessman‚ a clear understanding of the techniques used to assist in capital budgeting is important. There are several techniques used‚ each having advantages and disadvantages. Within this recommendation‚ the advantages and disadvantages of each technique will be briefly discussed. Additionally‚ discuss how each technique will assist in determining the desirable capital budget technique
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