Case2: Pepsi The Pepsi cola company had the idea of offering a Harrier jump jet as a joke promotion. The advertisement was first shown in the Seattle area in the US. It showed a teenager modeling some merchandise available as part of the Pepsi Stuff Promotion. At the end a Harrier jet landed outside the school and the boy came out of the cockpit saying‚ “It sure beats taking the bus to school”. The promotion rules allowed customers to save up Pepsi Stuff points by collecting labels from Pepsi drinks
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UNETHICAL PRACTICES BY COCA COLA AND PEPSI INTRODUCATION: AUTHORIZATION: This report is being submitted to DR. Muhammad Khalili‚ Professor of business ethics‚ University of Wollongong in Dubai. The topic of the report is unethical issues of coca cola in comparison with Pepsi. Purpose of the Report: In today’s competitive world‚ many organizations are practicing unethical practices to increase their productivity and profit without caring for the consequences of their actions. In order to stay ahead
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CeCe Miyagawa Professor Preston Cameron SBU200 Society and Business October 15‚ 2014 Case Analysis – Case#16 Coke and Pepsi in India: Issues‚ Ethics‚ and Crisis Management Introduction This case delves into whether or not Pepsi and Coke are equal targets in India. It questions whether the companies are doing their ethical duties‚ as well as whether they are managing crises and stakeholders well. The Real Problem The real problem is whether or not these companies are doing their duties to their
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Bicol University COLLEGE OF ENGINEERING Department of Electrical Engineering Legazpi City February 19‚ 2013 Wilfredo G. Sarmago Facility Manager Aboitiz Power Renewables Inc. Tiwi Asset Putsan‚ Tiwi‚ Albay Sir: Good day! As part of the curriculum for the Bachelor of Science in Electrical Engineering at Bicol University College of Engineering‚ Legazpi City‚ fourth year students are required to undergo an On-the-Job Training program in an appropriate cultivating environment. This
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To Whom It May Concern It gives me pleasure to certify that Zobair Rahman‚ a student of Department of Electrical & Electronic Engineering (EEE)‚ ______ university has been personally known to me for 2 years. He is enrolled as a student in his last semester. I think he will complete his B.Sc. Engineering degree in Electrical and Electronic Engineering with a CGPA of approximately 3.75 out of 4. As a faculty of Electrical & Electronic Engineering department‚ I had an opportunity to observe his participation
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1. Providing good customer services is essential Nowadays consumers have high demand not only on the product’s quality‚ but also on the quality of a company’s customer service. A company’s reputation is as good as the customer service provided and it would tremendously affect a company’s reputation and standing on a specific field and hence companies should not neglect the necessity of providing world class customer services especially like ASUS company which is an emerging leader in the Asia’s
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Trucking Business Plan Project/Business Introduction Pepsi Cola Products Philippines‚ Inc. Company Overview We are the BEVERAGE COMPANY OF CHOICE - preferred by customers‚ trade partners‚ investors & employees of the Philippines. As such‚ we continuously delight them by offering quality beverages at best value‚ for every drinking occasion. We are a happy team in our workplace as we build a sustainable and profitable business‚ providing healthy financial rewards to our shareholders‚ and opportunities
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Date: July 28‚ 2011 To: Mr. William D’ Price‚ Company President From: Yoilen Alfonso‚ Sales Vice President. Subject: A&Y Sophisticated Jewel- sales increase. A few weeks ago our employee Sidney Alison (of shift 2 department 5 of sales) came to me with the question "What can our company do to improve our sales?" That question has been essential in allowing me to gain a better understanding of the problems that have to do with increasing our sales which has a 5% low in the last month‚ and I
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PRODUCT REPORT ’’ Crystal Pepsi Prepared by Yeo & Ong March 5‚ 2009 There was a marketing fad in early 1990s equating clarity with purity. Just to name a few‚ Miller Brewing Co. came up with Miller Clear(March 1993)‚ Coors Brewing Co. came up with Zima Clearmalt (1992)‚ Procter & Gamble came up with Ivory clear liquid hand cleanser and Colgate-Palmolive came up with Clear Sparkling fresh dishwashing liquid. Last but not least‚ PepsiCo came up with Crystal Pepsi in April 1992. Company Brief
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PEPSI CO. CONTENTS: 1. EXECUTIVE SUMMARY 2. BACKGROUND 2.1 Brief history 2.2 Current financial status 3. MISSION STATEMENT 4.1 Mission statement 4.2 Revised mission statement 4. VISION STATEMENT 5.3 Vision statement 5.4 Revised mission statement 5. EFE MATRIX 6.5 EFE matrix 6.6 EFE matrix summary 6. CPM MATRIX 7.7 CPM matrix 7.8 CPM matrix summary 7. IFE MATRIX 8.9 IFE matrix 8.10 IFE matrix summary
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