BUSINESS CASES Management for Filipinos by Conrado E. Inigo Scientific Analysis of Business Cases Case Study – is a very effective method in improving individual’s ability to analyze a situation‚ establish premises‚ arrive at valid conclusions‚ decide on courses of action and visualize consequences and results • A case usually narrates the development of a situation over an extended period of time • The analyst projects himself into the situation and visualizes it as though he is personally
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Easy Riders‚ Raging Bulls (Bowser‚ 2002‚ USA) is a documentary about Hollywood directors in the 1970s. This film might be a model for my Independent Study as it is told in a documentary fashion with clips and interviews intertwined in the film. When the interview is happening‚ the interviewee is in a close up head shot with a black background. In order to enhance the storyline‚ the film uses archival imagery‚ actual movie scenes‚ voice-over‚ interviews and film posters/titles. For example‚ when
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Market Securities in Primary Market–Public offering–Rights offering–Private Placement •Underwriting the offering: promoting the stock & facilitating the sale of the company’s shares•Prospectus: registration statement describing the issue & the issuer•Red Herring: preliminary prospectus available during the waiting period•Quiet Period: time period after prospectus is filed when company must restrict what is said about the company•Road Show: series of presentations to potential investors•Underwriting
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ETHICS IN MARKETING MINI-CASE STUDIES Read the 4 mini-cases below. For each case answer the following questions: 1. What are the relevant Facts? 2. What are the ethical Issues? 3. Offer your opinion on what actions should be taken. Case Study 1 Incredible Shrinking Potato Chip Package Topic: Cost vs. price vs. value issues Characters: Julie‚ Brand Manager for potato chips at a regional salty snacks manufacturer Dave‚ Marketing Director for the regional salty snacks manufacturer
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laws. The laws were really aimed at pit bull terriers and their mixes even though the law was supposed to be aimed at “dangerous dogs to society.” BSL is not limited to just dogs. Other animals are included in this
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marketing strategies which are used by the energy drink companies and if they are helpful to them‚ has it actually helped them to increase the target market share. After the rigorous and thorough research work which we carried out‚ we found out that Red Bull is the market leader. After studying there marketing strategies it was evident that they have a strong market share
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Their Rep is the ’PITS’: But controversial breed makes great family pet The American Staffordshire Terrier (also known as Pit Bull) is believed to be a man-eating beast. But is this breed all it’s made out to be? The Pit Bull started in the Unites States; it has been developed since the early 1800’s as a result of crosses between the bulldogs of that time and game terriers. Although the early ancestors of this breed came from England‚ the development of the American Staffordshire Terrier is the
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Catanduanes State Colleges COLLEGE OF HEALTH SCIENCES Department of Nursing Virac‚ Catanduanes Name of Student: Mezil B. Nazareno Ward: OB/DR Year/Block: BSN 2A Date of Exposure: August 8‚ 2011 Group: 4 Clinical Instructor: Prof. Janet Lim I. Personal Data Name: Sharon Magtangob Gender: Female Age: 25 years old Birthdate: April 18‚ 1986 Address: Antipolo Del Sur Virac‚ Catanduanes Religion:
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In early May 1877‚ the Lakota Sioux medicine man and war chief Sitting Bull led his following of 135 lodges across the "medicine line" which was the name used for the border between the United States and Canada. Sitting Bull ’s decision to move his people north into the Province of Saskatchewan was the outcome of the gradual erosion of the Sioux way of life in the American plains because of the decimation of the buffalo herds. In addition‚ he was unable to protect his people against the U.S. military
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expect him to bite.” With so many dog bites and attacks each year‚ it is easy to blame the dog. Pit bull attacks are the leading dog attacks in the United States. Although pit bulls can be very loving and friendly dogs‚ most people often perceive them to be vicious killers. This judgement is unfair because people do not understand why they bite. The general public needs to be better educated about pit bulls‚ such as why they have a bad reputation‚ what we can do to fix their reputation‚ and why they are
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