CASE STUDY 1: Mega Marketing Consultancy Mega Marketing Consultancy is a 2 year old company and a family business. Mr. Peter Lorenzana is the father‚ Chairman of the Board who is 60 years old with a highschool background only. He will be retiring soon due to his health concerns. He has been an active consultant with other family businesses which are Psyrap Food‚ Inc. and Lorenzana Construction‚ Corporation. Mr. John Lorenzana is the 30 year old son and the General Manager who is an ex-seminarian
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QUESTION 1 From the article we can see that IT has the ability to provide competitive advantage for Lennox as an insurance company. The CIO had a plan to build a sophisticated computer aided system that will help the company to connect with many agents nationwide to organize business with their customers and bring success to the company. Lifexpress with the help of technology are going to use a simple laptop to develop financial profile of a customer‚ to identify and explore Lenox’s most appropriate
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development process represented in the waterfall model. There are several other models to represent this process. The waterfall model shows a process‚ where developers have to follow these phases in order: 1. Requirements specification (Requirements analysis) 2. Software design 3. Implementation and Integration 4. Testing (or Validation) 5. Deployment (or Installation) 6. Maintenance In a strict Waterfall model‚ after each phase is finished‚ it proceeds to the next one. Reviews may occur before
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CASE STUDY 2 INTERACTIVE SESSION : TECHNOLOGY IS THE IPAD A DISRUPTIVE TECHNOLOGY ? 1. Evaluate the impact of the iPad using Porter’s competitive forces model. Traditional Competitor The traditional competitor for iPad are televisions‚ newspapers‚ books‚ music store and magazine. Supplier The iTunes music store changed the customer perception of album and music bundle. Now‚ customers have drastically reduced their consumption of album. Prefer to download one song at time. Customer
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WINTER 2014: CASE STUDY ! ! ! ! ! ! ! ! ! ! ! Melanie Haehnel 6620361 COMM 225 Professor Sharma Q1: Discuss the major reasons for long wait times in emergency rooms‚ hospitals‚ and walk-‐in clinics? [300-‐400 words]. One of the major reasons patients are experiencing a longer wait time in hospitals is largely caused by a unregulated screening process of each patient stepping
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Management Information Systems 13e KENNETH C. LAUDON AND JANE P. LAUDON CHAPTER 12 ENHANCING DECISION MAKING FreshDirect Uses Business Intelligence to Manage its Online Grocery CASE 1 VIDEO CASE Systems SUMMARY FreshDirect is the largest online grocery firm in the New York market‚ and one of the largest in the country. With more than 250‚000 customers ordering over 8‚500 products every day‚ the company faced severe logistics and management decision making issues
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operating income with a larger amount of Operating Expenses. This means that the previous management was not able to monitor their expenses and have not had an aid for the 2 problem which is why it incurred such loss. Mr Oscar Mendoza could use this case as his basis of main focus for leasing and putting up again the hotel business. Using initiative and being efficient in a way that the utilities which are to be used in the business should not necessarily be expensive. The
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Gossip Girls Case Study Synopsis: Four women from a New Hampshire town were fired from their town jobs due to spreading a rumor about the town administrator. From the facts given‚ the administrator was being gossiped about having an affair with another town employee. He complained to the town council‚ who launched an investigation. The council then fired the four women‚ all longtime employees‚ for spreading a rumor and refuses to have anyone of them reinstated. Two of the ladies will never be allowed
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CASE STUDY SOLUTION OF PROFESSOR’ LALU SCRIPTS INDIAN RAILWAY’S TURNAROUND FOR PRODUCTION AND OPERATION MANAGEMENT CASE-1 ‘PROFESSOR’ LALU SCRIPTS INDIAN RAILWAY’S TURNAROUND Summary In December 2006‚ as many as 137 undergraduate students from the universities of Harvard and Wharton gathered to listen Indian Railways minister‚ Lalu Prasad Yadav at Rail Bhavan. These foreign universities had expressed to know how Lalu converted the loss making Indian Railway into Rs. 20 billion profit making
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Singhania Institute of Management and Research for providing us the useful information and their kind co-operation and tremendous support. Nishtha Sethi Simar Preet Singh PERFACE Term paper imbibes an integral part of Business Environment Studies. One cannot merely depend upon the theoretical knowledge‚ but such Term Papers propelled with fruitful classroom lectures which clear the fundamental concepts .To develop managerial administrative skills. Future managers have to enhance their analytical
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