IMC or Integrated Marketing Campaign is an approach to achieve marketing campaign through coordinated tools of promotional methods. It recognizes the value of a comprehensive plan that evaluates the variety roles of communication such as public relation‚ personal selling and sales promotion and combines them to make a clear maximum communication impact. In this report‚ we are required to develop the main strategic areas of integrated marketing communication plan for the company. We have to choose
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Discuss And Illustrate The Economic Justification For Establishing A Warehouse Storage has always been an important aspect of economic development. For manufacturers‚ strategic warehousing offered a way to reduce holding or dwell time of materials and parts. On the outbound side of manufacturing‚ warehouses can be used to create product assortments for customer shipment. An important charge in warehousing is maximum flexibility. Ideally a warehouse will simultaneously provide economic and service
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Standard Air Conditioning Agreement HVACR 01-9405 The Standard Air Conditioning Maintenance Agreement provides basic coverage for the parts of your air conditioning system that need frequent service. This agreement also includes a pre-season inspection to ensure peak performance of your system. Please refer to the following list for specific parts coverage under your agreement. Low Pressure Switch Running Capacitor High Pressure Control Starting Capacitor Metering Device Condenser Motor Condenser
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IMSE2008 Operational Research Techniques Problem Set: Linear Programming Due: Monday‚ October 20‚ 2014 Please submit to the general office of the IMSE department (Ms Kate Lee HW8-17) on Oct 20 Late submission will be discounted by 20% on a daily basis Please e-mail me msong@hku.hk if you have any questions Problem 1. Work through the simplex method step by step to demonstrate that the following problem is unbounded. (5 marks) max 5x1 + x2 + 3x3 + 4x4 s.t. x1 – 2x2 + 4x3
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Beautician Nowadays everyone wants to look attractive‚ polished and presentable. For this purpose ‘Cut & Bite’ hire services of beauty salons and beautician. These beauticians are also known as cosmetologist. Aim of a beautician is to groom the personality of a person by providing various beauty treatments and through the art of a professional makeup. Whether one can looking for hair styling‚ facial services‚ manicure‚ pedicure‚ massage‚ hair removals or professional casual or party makeup services
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Operations Management‚ 11e (Heizer/Render) Chapter 11 Supply Chain Management Section 1 The Supply Chain’s Strategic Importance 1) Even though a firm may have a low cost strategy‚ supply-chain strategy can select suppliers primarily on response or differentiation. Answer: FALSE 2) The supply chain for a brewery would include raw ingredients such as hops and barley but not the manufactured goods such as bottles and cans. Answer: FALSE 3) When using the low-cost strategy for supply chain
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of best practices in supply chain strategies‚ with a focus on demand forecasting and collaborating information. Supply chain management is an area of importance. This paper is based on a survey of a large number of publications on supply chain management (books‚ conference papers and journal articles) for context and an industry expert interview. This literature review analyses the case study of a Taiwanese semi-conductor company‚ Tekcon to show its best practice supply chain strategy. The key objective
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International Journal of Modern Engineering Research (IJMER) www.ijmer.com Vol.1‚ Issue.2‚ pp-747-751 ISSN: 2249-6645 IMPORTANCE OF INFORMATION TECHNOLOGY FOR EFFECTIVE SUPPLY CHAIN MANAGEMENT Prof. Himanshu S. Moharana1‚ Dr. J.S. Murty2‚ Dr. S. K. Senapati3‚ Prof. K. Khuntia1 1 (Raajdhani Engineering College‚ Bhubaneswar‚ Odisha) India 2 (Ex-Head‚ Design‚ RRL‚ Bhubaneswar‚ Odisha) India 3 (Professor‚ Dept. of Mech. Engg.‚ IGIT‚ Sarang‚ Odisha) India ABSTRACT In order to survive and beat the
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Apple Inc. (NASDAQ: AAPL; previously Apple Computer‚ Inc.) is an American multinational corporation that designs and markets consumer electronics‚ computer software‚ and personal computers. The company’s best-known hardware products include the Macintosh line of computers‚ the iPod‚ the iPhone and the iPad. Apple software includes the Mac OS X operating system; the iTunes media browser; the iLife suite of multimedia and creativity software; the iWork suite of productivity software; Aperture‚ a professional
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Copyright © 2000-2013 Apple Inc. All rights reserved. Apple‚ the Apple logo‚ iTunes‚ and the iTunes logo are trademarks of Apple Inc.‚ registered in the U.S. and other countries. MPEG Layer-3 audio coding technology licensed from Fraunhofer IIS and THOMSON multimedia. CD‚ DVD‚ Blu-ray Disc‚ and music and video-related data from Gracenote‚ Inc.‚ copyright © 2000 to present Gracenote. Gracenote Software‚ copyright © 2000 to present Gracenote. One or more patents owned by Gracenote apply to this
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