area – make sure it is clearly marked with your name‚ the course title and the Unit and Assessment number. Please note that this Assessment document has 13 pages and is made up of 5 Sections. Name: Hayley Nash Organisation: Which organisation(s) are you basing your answers to this assessment on? If you are currently working‚ you may wish to base it on the organisation which employs you. Argos Distribution Centre Can you provide a brief description of this organisation? (Please note you
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concerns………………………………………………………………………………………3 Customer service role in business…………………………………………………………………4 Customer satisfaction……………………………………………………………………………...5 IVR system and feedback…………………………………………………………………………6 Analysis……………………………………………………………………………………………7 Conclusion……………………………………………………………………………………….11 References………………………………………………………………………………………..12 Introduction E-Z RP is a small company compared with Datatronics‚ which was able to compete on perspective of customer service. This quality of service
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Assignment 1. The key concepts and topics in this course that have made me a stronger candidate to continue in the business world would be what I have learned from the units dealing with: Diversity‚ Customer Behavior‚ Customer Loyalty‚ and Exceptional Service: I have learned that customer comments‚ good or bad should always be taken into consideration‚ addressed and handled appropriately. Comments can provide insight to the thought process of the customer and it could help improve not
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www.ccsenet.org/ijbm International Journal of Business and Management Vol. 7‚ No. 7; April 2012 The Study of Customer Satisfaction‚ Customer Trust and Switching Barriers on Customer Retention in Malaysia Hypermarkets Seiedeh Nasrin Danesh Faculty of Management and Information Technology‚ UCSI University Jalan Menara Gading‚ UCSI Heights‚ 56000 Kuala Lumpur‚ Malaysia Tel: 60-17-313-2730 E-mail: Danesh.nasrin@yahoo.com Saeid Ahmadi Nasab Faculty of Management and Information Technology
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Analysis of Mccafe 10 Research Topic -Customer attitude towards McCafe 11 Problems from Research Finding 11 McCafe image issue 11 Too many inertia consumers 11 Customer Profile 12 Individual Consumer 12 Need Analysis for Mccafe’s Customer 12 Utilitarian needs VS Hedonic needs 13 Environmental influence in Decision Making 17 Recommendation 20 Objective 20 Marketing Positioning 21 Targeting Customer 22 Marketing Mix Strategies 23 Price 23 Promotion 25
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Section 1 – Understand the factors that affect an organisation and the customer service role 1. Complete the table below with a description of the products and services for at least two commercial organisations‚ public organisations and third sector organisations. Please ensure you provide a description for each organisation‚ rather than a list. Organisation type Name of organisation Description of products and services Commercial organisation Microsoft Sells and makes a variety
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on non performing assets. 1.2 INDUSTRY PROFILE: A bank is a financial institution and a financial intermediary that accepts deposits and channels those deposits into lending activities‚ either directly or through capital markets. A bank connects customers with
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CRM at Minitex CRM stands for Customer Relationship Management. It is a strategy used to learn more about customers ’ needs and behaviors in order to develop stronger relationships with them. It plays an important role in understanding customer’s needs by gathering the information about the customers that helps in marketing and selling the company’s products. With an effective Customer Relationship Management strategy‚ an organization can increase revenues by providing better services and selling
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profit and their loyal customers were always remained. Bayambang is one of the town with the largest number of barangays in Pangasinan‚ a largest place to establish a business. Business opportunity is increasing like mini grocery market‚ malls‚ fast food chains‚ banks‚ water refilling station and other small and big enterprises. This business establishment where very profitable and have impact to the customers especially here‚ is the groceries stores because customer or people can get or buy
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from comparing through perceived performance in relation to his her exception”. Since customer satisfaction is an important goal of any marketing program it is necessary to establish factors which help satisfy the customers. * Quality * Fair price * Economic & Efficient * Efficient delivery * Serious consideration After sales service Meaning of customer Satisfaction Customer “He is not dependent o n us‚ we are depended on him. He is not an interruption of it
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