BUSINESS STRATEGIC DEVELOPMENT CANON DIVERSIFICATION STRATEGY [pic] By: NURSYAH FAHMANSYAH RIZKI (0832200304) Magister Manajemen Sistem Informasi Universitas Bina Nusantara 2009 DIVERSIFICATION Definition Diversification is a form of growth marketing strategy for a company. It seeks to increase profitability through greater sales volume obtained from new products and new markets. Diversification can occur either at the business unit or at the corporate level. At the business unit
Premium Digital single-lens reflex camera Camera Canon
Foreign Market Entry and Diversificaion ntry Foreign Market Entry and Diversification Question # 1-Create an argument for diversification of your business that will be presented to the board of directors or business investors. A diversified company is no longer a single-business enterprise. A diversified company is a collection of different and individual businesses. This collection of businesses‚ whether related or unrelated‚ will cause the strategy- making and decision-making tasks for these
Premium Strategic management Business Business ethics
16 October 2012 Draft v1 Seitenzahlen einfügen‚ Inhaltsverzeichnis einfügen Pepsico’s Diversification Strategy in 2008 Discussion material 16 October 2012 16 October 2012 Draft v1 Contents Seitenzahlen einfügen Sections 1 2 3 4 5 6 7 Project Team Our understanding of PepsiCo Market / Industry analysis Financial analysis Portfolio analysis Recommendations Q&A 1 16 October 2012 Draft v1 2.1 PepsiCo Overview Overview n n n n Acquisitions n Formed in 1965:
Premium
Assignment No 6 Diversification in Stock Portfolios Introduction Diversification is one of the key components of a successful investment portfolio. Almost all experts advise the avoidance of concentrating all of your investments in one type. However‚ many investors forget about diversification once they see a financially attractive stock and concentrate all of their assets in it. Other investors make a similar mistake and being influenced by their
Premium Investment Mutual fund
number of arguments in favor of the diversification of energy sources in Australia. Development based on fossil fuels make the climate changing a more serious problem. According to Harding(2008) industrialized countries have responsibility to recognize renewable energy solutions as a priority and reduce the dependency on fossil-fuel energy‚ for the reason that the development relianted on fossil fuels has caused climate change issues. Moreover‚ the diversification of energy sources is environmentally
Premium Coal Fossil fuel Australia
revolution in digital entertainment and deliver the future of experience. The decision taken by Microsoft lead to its diversification in gaming consoles and online gaming industry. The diversification allowed Microsoft to utilize the economies of scope of the two industries.XBOX diversification satisfies the three essential tests to be applied in deciding whether diversification will truly create shareholder value. | The attractiveness test: The gaming industry which includes PC games‚ online
Premium Video game Video game console Microsoft
GM describes their brand politics as having "two brands" which "will drive our global growth. They are Chevrolet‚ which embodies the qualities of value‚ reliability‚ performance and expressive design; and Cadillac‚ which creates luxury vehicles that are provocative and powerful. At the same time‚ the Holden‚ Buick‚ GMC‚ Baojun‚ Opel and Vauxhall brands are being carefully cultivated to satisfy as many customers as possible in select regions. As it emerged from bankruptcy and company reorganization
Premium General Motors
to high level of diversification in the motorcycle industry. The corporation owns and operates in many countries world wide‚ and has plans to enter more when the time is right. Harley-Davidson‚ Inc. has brought many jobs to local areas and made many joint ventures and projects to help the community and the company. The company has been looking at what did and still does make them the number one seller of motorcycles in the United States and World wide. Diversification Harley-Davidson
Premium Harley-Davidson Motorcycle
different growth strategies such as the market penetration‚ market development‚ product development and diversification. The first three growth strategies (market penetration‚ market development and product development) will be briefly defined‚ while diversification will be comprehensively discussed as a strategy/marketing tool or a corporate growth strategy. In the discussion of diversification‚ its definitions‚ kinds/classifications‚ and the companies which utilized this strategy tool and became
Premium Marketing Strategic management
Today unions have a bigger number of members because and are able to stay afloat due to venturing into other industrial sectors. Due to such diversification‚ unions are not able to adequately focus on a particular category of workers. This means that policy and wage setting for different categories of workers are hampered (Mello‚ 2015). Policies that employers should abide by and wages that should
Premium Unemployment Employment United States