"Relationship between corporate communication and corporate branding" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 40 of 50 - About 500 Essays
  • Good Essays

    1. Statement of Purpose: Corporate Strategy & Policy Any meaningful organization has certain mission‚ objective(s) and goal(s) and a strategy to achieve them. Business environment consists of all those factors that have a bearing on the business‚ such as the strengths‚ weaknesses‚ internal power relationships and orientations of the organization‚ government policies and regulations‚ nature of economy and economic conditions‚ socio-cultural factors‚ demographic trends‚ natural factors‚ global

    Premium Corporation Limited company Limited liability company

    • 634 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    Journal of Business & Economics Research – June 2012 Volume 10‚ Number 6 Brand-Consumer Relationship And Corporate Social Responsibility: Myth Or Reality & Do Consumers Really Care? Elias G. Rizkallah‚ Ph.D.‚ La Sierra University‚ USA ABSTRACT Companies are claiming that they are being challenged to maintain profitability and behave in socially responsible ways. The question is how much “the social responsibility” is a real pressure. Do consumers really know what the companies‚ producing

    Premium Corporate social responsibility Business ethics Social responsibility

    • 7157 Words
    • 37 Pages
    Powerful Essays
  • Good Essays

    Corporate Social Responsibility Leslie Jackson OMM640 Business Ethics and Social Responsibility Instructor: Dr. Alan Swank October 7‚ 2012 Corporate Social Responsibility in Business Today Boatright (2009‚ pp 349) relates that Feuerstein’s pledge to continue paying his workers eventually cost them their jobs‚ and cost Feuerstein his company. Feuerstein’s commitment personifies a company’s responsibility to a community and workers. Corporate Social Responsibility (CSR) influences the local

    Premium Corporate social responsibility Social responsibility Business

    • 621 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    CORPORATE SOCIAL RESPONSIBILITY The term social responsibility means different things to different people. Generally‚ corporate social responsibility is the obligation to take action that protects and improves the welfare of society as whole as well as organizational interests. According to the concept of corporate social responsibility‚ a manager must strive to achieve both organizational and societal goals. Current perspectives regarding the fundamentals of social responsibility of businesses

    Premium Management Corporation Corporate social responsibility

    • 1373 Words
    • 6 Pages
    Powerful Essays
  • Powerful Essays

    Theories of Corporate Governance The philosophical foundations of corporate governance Edited by Thomas Clarke Contents Preface Acknowledgements ‘Introduction: Theories of Governance – Reconceptualizing Corporate Governance Theory After the Enron Experience’ Thomas Clarke PART 1 ECONOMIC FOUNDATIONS ix xi 1 31 34 45 ‘The Managerial Revolution in American Business’ Alfred D. Chandler Jr ‘The Impact of the Corporation on Classical Economic Theory’ Adolf A. Berle PART 2 AGENCY THEORY

    Premium Corporate governance Governance Board of directors

    • 1306 Words
    • 6 Pages
    Powerful Essays
  • Powerful Essays

    of business (Ramachandran 2010). Levitt (1958‚) in his article ‘The Danger of Social Responsibility’‚ emphasized that social issues are the function of government‚ not job of business. Until between 1960s and 1970s‚ this period witnessed a significant expansion of academic interest in literature of corporate social responsibility. The theory was discussed and examined in depth‚ which lead to many debates on business managerial implications as well as introduction of related concepts of business ethics

    Premium Corporate social responsibility Business ethics Social responsibility

    • 3036 Words
    • 13 Pages
    Powerful Essays
  • Good Essays

    2011 MBA 6999 Alliances and Corporate Level Performance Firms use corporate level cooperative strategies to help diversify its products or markets served. Three corporate level cooperative strategies most commonly used are diversifying alliances‚ synergistic alliances‚ and franchising. Diversifying and synergistic alliances enable firms to grow and improve their performance by diversifying its operations. A diversifying strategic alliance is a corporate level cooperative strategy in which

    Premium Franchising

    • 468 Words
    • 2 Pages
    Good Essays
  • Powerful Essays

    IBM Global Business Services IBM Institute for Business Value Attaining sustainable growth through corporate social responsibility Corporate Social Responsibility IBM Institute for Business Value IBM Global Business Services‚ through the IBM Institute for Business Value‚ develops fact-based strategic insights for senior executives around critical public and private sector issues. This executive brief is based on an in-depth study by the Institute’s research team. It is part of an ongoing

    Premium Strategic management Corporate social responsibility IBM

    • 6470 Words
    • 26 Pages
    Powerful Essays
  • Best Essays

    separate corporate personality and limited liability in relation to companies. Introduction- Overview of Separate Corporate Personality and Limited Liability This principle of a separate corporate personality has a long-standing concept which can be found before the landmark case of the Salomon v Salomon Co Ltd‚ although it typically is related with the decision. As a result‚ the case has been defined as a decision that demonstrated and clearly outlined the concept of separate corporate personality

    Premium Corporation Corporations law

    • 3356 Words
    • 9 Pages
    Best Essays
  • Powerful Essays

    corporate strategy-sony

    • 2378 Words
    • 10 Pages

    global conglomerate corporate group‚ so to keep organization growth and sustain in a long run‚ corporate strategy becomes much more important to Sony ‘. In this report‚ we will review the following issues: 1) Overall company background and brief proportion of business‚ 2) From core competency to diversification‚ 3) Today’s Sony‚ and future perspective 4) Recommendation and conclusion. After reading this report‚ you will have a better idea about the current corporate strategy of Sony and

    Premium Sony

    • 2378 Words
    • 10 Pages
    Powerful Essays
Page 1 37 38 39 40 41 42 43 44 50