to maximize revenues from sales and minimize the costs of doing business. One way to determine the correct pricing for a product would be to use the concept of elasticity of demand. This paper will look at elasticity and the factors that go into calculating it‚ and describe how using elasticity could help Apple Inc. (Apple) maximize its revenue from the iPod. Finally‚ this paper will describe how a change in consumer income will affect the overall demand for iPods. Price elasticity is a tool designed
Free Apple Inc. Supply and demand
Domino ’s Pizza. Domino ’s Pizza is one of the leading companies in the pizza delivery industry in the United States and around the world. The company headquarters is located in Ann Arbor‚ Michigan and they employ approximately 13‚500 people. Total revenue was registered at $1‚511.6 million during the fourth quarter of 2005‚ a growth of 4.5% over 2004. The performance gain of the company was $199.1 million during the fiscal year of 2005‚ a growth of 16.2% over 2004. The pure gain was $108.3 million
Premium Supply and demand Price elasticity of demand Elasticity
Elasticity Paper ECO/365 August 11‚ 2014 Michael Blakley Elasticity Paper Introduction A consumer walking through the grocery store intent on purchasing the necessary ingredients for a peanut butter and jelly sandwich notices the prices for all brands of peanut butter are higher than expected. Will this consumer choose to not purchase peanut butter and buy bread and jelly only? By raising the price of peanut butter the retailer risks selling less bread and jelly in addition to reduced peanut
Premium Inkjet printer Supply and demand Hewlett-Packard
introduction We have studied a host of demand determinants and how supply and demand curves act together to determine market equilibrium‚ and how shifts in these two curves are reflected in prices and quantities consumed and how. The change in these demand determinants brings about a change in the market demand for goods and services. Not all curves are the same‚ however‚ and the steepness or flatness of a curve can greatly alter the affect of a shift on equilibrium. Elasticity refers to the relative responsiveness
Premium Supply and demand Price elasticity of demand Consumer theory
Elasticity of Paint Kirsten Bradley American InterContinental University Microeconomics- ECON220 August 9th 2011 Elasticity of Paint I am a local painter dealing with the rise in paint cost. Paint previously cost three dollars per gallon and I used thirty-five gallons of paint per week. The cost of paint rose to three-and-a-half dollars per gallon. Accordingly‚ my usage of paint dropped to twenty gallons a week. As a result of the price increase‚ the price of elasticity demand has changed
Premium Supply and demand Elasticity Price elasticity of demand
of the Price Elasticity of Meat: Evidence of Regional Differences Craig A. Gallet Dept. of Economics‚ California State University‚ Sacramento 6000 J Street‚ Sacramento‚ CA‚ United States Tel: 916-278-6099 Received: July 17‚ 2012 doi:10.5296/ber.v2i2.2115 E-mail: cgallet@csus.edu Accepted: July 30‚ 2012 URL: http://dx.doi.org/10.5296/ber.v2i2.2115 Abstract This study addresses regional differences in meat demand by estimating meta-regressions of the price elasticity of meat for
Premium Supply and demand Elasticity Price elasticity of demand
Demand is the quantity of goods or services consumers will buy at a particular price‚ at a particular time period. Market demand refers to the sum of individual demand for a good or service. It is assumed that the demand being represented is effective demand- the ability of consumers not just to want‚ but be able to buy the product. Quantity demanded is the inverse function of price‚ however there are other factors which influence the level of demand. Factors influencing individual demand differ
Premium Supply and demand Price elasticity of demand Elasticity
PRICE ELASTICITY OF DEMAND (PED) & REVENUE Price elasticity of demand (PED) is particularly important to businesses‚ because of its effect on their revenue (income). Consider the following examples: 1) Mrs Robinson wants to increase her business’s revenue‚ but can’t decide whether she should increase or lower her prices. She currently charges £1 per unit and sells 1‚000 units. She knows that the PED for her product is (-) 0.4. What will happen to sales‚ sales revenue and profit if she: a) raises
Premium Supply and demand Revenue Marketing
The Concept of Elasticity Themes of Today’s Lecture What is an Elasticity? Why Economists Use Elasticity Definitions of Elasticity How to Compute the Elasticity of Demand and Supply Examples of Elasticity of Demand and Supply What is an Elasticity? Measurement of the percentage change in one variable that results from a 1% change in another variable. When the price rises by 1%‚ quantity demanded might fall by 5%. The price elasticity of demand is -5 in this example. Different
Premium Supply and demand Price elasticity of demand Price elasticity of supply
CROSS ELASTICITY In economics‚ the cross elasticity of demand or cross-price elasticity of demand measures the responsiveness of the demand for a good to a change in the price of another good. It is measured as the percentage change in demand for the first good that occurs in response to a percentage change in price of the second good. cross elasticity for substitute products The change in the demand for a product due to the change in the price of the substitute product gives a positive value
Premium Supply and demand Price point Consumer theory