Financial Analysis Lenovo Group Limited CONTENT I. Introduction 3 1. Background 3 2. Nature of business 8 3. Description of product/services 9 4. Current Revenue size and Profit 12 5. Major Market Served 15 6. Ownership 16 7. Other relevant basic information 17 8. Company`s business strategy 21 II. Analysis of Company Performance 21 1. Company Growth 21 2. Financial ratios 23 3. Liquidity 23 4. Leverage 25 5. Profitability – Dupont Analysis
Premium Personal computer Laptop
Product – Lenovo Laptops With a total population of 5 million in 2011‚ Singapore has more than 3.37 million internet users. The country has more broadband accounts than homes with the broadband penetration rate at 148.9% in 2009‚ representing more than 5.96 million subscriptions With a total population of 5 million in 2011. This shows the high level of digital literacy in the Singapore market. Further more‚ laptops are slowly replacing desktops in terms of those studying‚ and those working whose
Premium Laptop Marketing Macintosh
technology industry in 2005? People from all over the world pay attention on the computer empire. Lenovo Group‚ which used to be Legend and the largest personal computer manufacturer in China‚ acquire IBM’s personal computer division in May 1‚ 2005. This deal business marked that the third largest PC enterprise was born. Lenovo Group will own the ThinkPad and ThinkCenter trademarks for the coming five years. Lenovo Group was set up in 1984‚ the founder Liu Chuanzhi leaded 10 technology people to acknowledge
Premium Personal computer 2008 Summer Olympics Summer Olympic Games
Why Lenovo Succeeds Nowadays‚ is hard for people to have high quality of life without technological products in their daily life. According to a survey‚ there are 900 million to 1 billion computer users (2010)‚ therefore‚ there is no doubt that the technology industry is one of most intense and competitive industries in comparison with other industries. Lenovo is an IT miracle which growing rapidly and achieving successful not only in China but also in global competitive market. “Lenovo creates
Premium Customer service Brand Lenovo
1923-6697[Online] www.cscanada.net www.cscanada.org Analysis of Lenovo Globalization Strategy and Enlightenment to Chinese Enterprises ANALYSE DE LA STRATEGIE DE LA MONDIALISATION ET DE L’ILLUMINATION DE LENOVO AUX ENTREPRISES CHINOISES SUN Jing1‚* 1 * Business Management School‚ Shenyang University‚ Shenyang‚ China. Corresponding author. Received 9 January 2012; accepted 5 April 2012. SUN Jing (2012). Analysis of Lenovo Globalization Strategy and Enlightenment to Chinese Enterprises
Premium Personal computer Strategy Brand
pp Kim‚ S. N. (2004) Racialized gendering of the accounting profession: toward an understanding of Chinese women’s experiences in accountancy in New Zealand‚ Critical Perspectives on Accounting‚ 15(3)‚ pp. 400–427. LaFrancois‚ H. A. (1992) The marketing of an accounting graduate: characteristics most desired by CPA firms‚ Journal of Education for Business‚ 67(4)‚ pp Maes‚ J.‚ Weldy‚ T. and Icenogle‚ M. (1997) A managerial perspective: oral communication competency is most important for business
Premium Communication New Zealand
artful print sound color. ADVERTISING CAN BE USED TO BUILD UP A LONG TERM IMAGE FOR A PRODUCTPROMOTIONThe promotion mix within the marketing mix includes advertising‚ sales promotion and personal selling. Product promotion means making the product popular among the consumers and raising its sales through suitable measures the basic purpose is to widen the scope of marketing. sales promotion means the promotional activities other than personal salesmanship‚ advertising and publicity which stimulate consumer
Premium 2008 Summer Olympics Lenovo
Customer relationship management ------------------------------------------------- Assessment N°1 Word count: 2035 Lesson leader: Dan Bennett The customer relationship management is defined as a widely-implemented strategy for managing a company’s interactions with customers‚ clients and sales prospects. It involves using technology to organize‚ automate‚ and synchronize business processes—principally sales activities. The relationship with child
Premium Marketing Customer relationship management Customer service
Strategy 7 Advertising 11 Promotion 13 Brands in the Lenovo space 13 Promotion Strategy 13 Impact of Promotion and Future Outlook 13 Channel Strategy 15 Channels of Distribution 15 Physical Distribution 16 Lenovo Customer Support 17 Distribution Strategy 18 Pricing Strategy 19 Alternate Pricing Strategy 20 Product Life Cycle and New Product Development Strategy 21 References 22 Shop Visits 23 Introduction Lenovo is an ace Chinese computer technology corporation that develops
Premium Pricing Marketing
When Lenovo acquired IBM’s PC division to transition out of being China’s largest PC maker to the third largest in the world‚ they were confronted with the challenge of four different brand strategies. Lenovo desired to clearly communicate an authentic value proposition for the newly combined resources of their firm. With this‚ we would recommend a Synergy branding strategy in the short term and a Master Brand approach in the long term. We feel this co-branding approach will further align Lenovo’s
Premium Brand Brand management Brand equity