Case Study Cost-cutting at Erstaunliche Autos “We aim to boost earnings by €10bn‚” says new chief at Erstaunliche Autos Background Erstaunliche Autos (EA) is a medum-sized German car manufacturer based in Frankfurt. Workers have so far enjoyed a four-day week and high salaries‚ although production costs at EA are 40 per cent higner than similar car manufacturers. In addition‚ fierce international competition‚ including China‚ now poses a serious threat to Germany‚ where one in seven employees
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“TECHNICAL AND FUNDAMENTAL ANALYSIS OF TATA MOTORS SUBMITTED BY LAKSHMI NITESH SHARMA NIKITA GARG Under the guidance of : Ms. DIVYA GUPTA SUMMARY The automobile industry‚ one of the core sectors‚ has undergone metamorphosis with the advent of new business and manufacturing practices in the light of liberalization and globalization. The sector seems to be optimistic of posting strong
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Introduction Contd... MUL hoped this model would help the company shed its low-cost and simple look. The move expressed the company’s intent to move up the value pyramid (by upgrading Alto-WagonR-Santro customers to the new model) while simultaneously increasing market penetration at the bottom of the value pyramid by making the M-800 more affordable. Indian Automobile IndustryThe Indian automobile industry has four major segments -- commercial vehicles (CVs)‚ passenger vehicles‚ three wheelers
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Quality as the Key Success Factor In Winning the Global Car War Massachusetts institute of Technology (MIT) conducted an extensive study of the global car industry that compared operations at General Motors‚ Toyota‚ and the joint venture between GM and Toyota‚ the New United Motor Manufacturing Inc. (NUMMI) plaint in Fremont‚ California. The result of the study should raise some very disturbing questions about the quality and productivity of American operations‚ namely: • Why did GM’s Framingham
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| | International Competitiveness of Automotive Industry in the UK 1. Introduction The automotive industry which has been treated as an imperative contributor to the global economy‚ plays an essential role supporting the growth of the UK’s economy. According to the figure provided by OICA (2009)‚ in 2008 this industry produced roughly 1‚649‚515 automobiles‚ ranking it 4th in Europe in terms of the whole output. Until now‚ there are about forty firms manufacturing vehicles in UK (LowCVP‚
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External Remote/macro-environment Analysis: Socio-cultural‚ Technological‚ Economy‚ Environmental/Ecological‚ Political‚ Legal (STEEPDG) The US automobile manufacturing industry includes about 200 companies with combined annual revenue of about $250 billion. Major companies are GM‚ Ford‚ and Chrysler (which is controlled by Italy ’s Fiat). The industry is highly concentrated: the top three companies account for more than 90 percent of revenue. Selling the Vision Most US auto manufacturers have
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Malaysia is the only country to have independent brand passenger cars and the second largest automobile market in Southeast Asian. The government implements a series of favourable policies to support the birth and development of auto companies. It along the way seems as so smooth‚ but also as the hothouse flowers and lack of the capability of fighting. Malaysia is ASEAN’s largest passenger car market but also a gateway into ASEAN and a springboard for other countries. Many entrepreneurs of world
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Mini Cooper Creative Brief Introduction Mini is a British automotive brand owned by BMW. It made its debut in the year 1959. From that time to today Mini has achieved a great reputation within the market. The Classic Mini‚ which is the original design-to-space concept‚ influenced generations of car makers with its transversal placed engine which enables space saving. New Mini models also live up to its characteristics as a small city car that creates space inside and saves space outside
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Overview of Automobile industry‚ Pakistan: Automobile market is one of the largest segments in world trade. In a fast globalized world‚ this industry is facing huge challenges like cutting cost‚ upgrading models‚ improving fuel efficiency and enhancing customers comfort without compromising quality. I categories automobile industry of Pakistan in different phases. In first phase‚ automotive assembling of Bedford truck followed by ford perfect‚ ford Cortina and Dodge Dart started in 1950s in
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