MAGAZINE INTRODUCTION In the present study we analysed the way the respondents come to know the magazines at very first. TABLE-9 MAGAZINE INTRODUCTION |Magazine Introduction |No of respondents |Percentage | |Family |14 |21 | |Friends
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of interest‚ the relatively recent approach found in the literature‚ according to which IMC works specifically through all the four classic elements of the marketing mix: product‚ price‚ placement and marketing communications. In this context‚ this paper intends to clarify some aspects regarding the effects of IMC on the consumer behaviour‚ materialized in the consumer decision- making process. Keywords: Integrated marketing communication‚ Consumer behaviour‚ Consumer decision-making process‚ Influence
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Advertising is a form of communication that includes the name of the product or service and how that product or service could potentially benefit the consumer. Advertising often attempts to persuade potential customers to purchase or to consume a particular brand of product or service Definition of Advertising Advertising is any paid form of non personal presentation and promotion of ideas‚ goods‚ or services by identified sponsor. Framework for advertising planning and
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Your Message Can Wait! “BEEP‚ BEEP‚ BEEP!” A new message was delivered as you drive back home from school. Maybe from your crush trying to reach you to set up a date‚ or maybe a message from your mom asking you to turn off the oven when you get home. Whatever the occasion it might be‚ it is just very tempting to pick up your handheld device and reply back. So you do. OOPSS! You just fell into your own trap. The moment you picked up your phone‚ you immediately lost total focus of the road leading
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Technology; Is it getting too Involved in our Daily Lives? Over the past few years technology has advanced in so many ways. It has become a large part of different areas in people’s lives. Younger generations cannot function without help. Could too much use of technology harm people’s health‚ meanwhile‚ leaving a gap between generations? If you look around‚ technology is a large part of every aspect of our modern day life. There are computer controlled cars‚ planes‚ and houses. Most people need
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Sam Student Professor Bakehouse COM152 Topic: Sex offenders’ use of social media General Purpose: To persuade the audience that it is a problem there are no regulations against sex offenders using social media Specific Purpose: To convince the audience to participate in ways to protect our community from unregulated sex offenders using social media sites Thesis: In order to protect the community of Omaha‚ we must find ways protect ourselves from sex offenders on social media sites. I. Introduction
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RESEARCH REPORT TOPIC: TO ASSESS THE INFLUENCE OF WOMEN ON THE BUYING BEHAVIOUR OF MEN. YEAR: 2011 TOPIC: INFLUENCE OF WOMEN ON THE BUYING BEHAVIOUR OF MEN. ACKNOWLEDGEMENT “ A MAN ATTAINS PERFECTION WHEN HIS WORK IS WORSHIP OF GOD.” We would like to give our hearty thanks to our research head Mrs. Nivi Srivastava for constant support and guidance. Without her support it was a task next to impossible. She has been a constant motivator for the whole team. The final report is a result
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So gun control is a very hot topic right now in America‚ fellow gun control supporters may agree about how this great country of our needs to fix our problem with guns.There have been many mass shootingS and school shootings in the last year. Don’t people want to go to the movies and feel safe not like there’s a gunman standing right over there shoulder? S So let’s answer the question “do we really need guns”? In America there are to many guns‚ for example as of 2015 on policyalmanac.org there were
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Would you believe me if I told you that aliens exist‚ and have made contact with the life on Earth? Most people wouldn’t‚ however‚ the few that do have good reason to. Aside from the numerous UFO reports‚ there have been many people abducted and sent back to Earth. These people‚ abductees‚ have brought us information that no one could fake. The consistency in how they’d describe what happened is alarming‚ and I believe that what they say is truth. For years there have been reports of UFOs all over
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If I were to ask you to describe a homeless person‚ what’s the first picture that pops into your mind? Is it the scary looking man who sits on the corner every day? Is it the drug addict begging for money for his next fix? What about the family of four who has been couch hopping for the last year‚ while the mother went back to school and the father worked two jobs? Meanwhile‚ their kids are still going to school everyday in order to find that second chance that their parents are working so hard to
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