ASSIGNMENT IN NIKE INTRODUCTION:- This assignment is about the distribution network used by NIKE.I will discuss about the distribution strategy and channels of the distribution Network used by Nike and then I will compare with that which is used by the its competitors like Reebok and Adidas.And at last I will discuss about the other methods which according to me will be effective.I will also discuss about the comparative points between NIKE and its competitors.And lastly I will write analysis
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NIKE HISTORY Bill Bowerman and Phil Knight founded Nike Inc. as Blue Ribbon Sports in 1962 with a handshake. The two man team began the company with a combined investment of $500 each. They reached an agreement with a Japanese manufacturer of athletic shoes‚ forming BRS/Tiger shoes. Phil Knight started this company selling shoes from the trunk of his car. As the empire grew‚ the two man team developed the idea to cut overheard. In 1972‚ BRS and Onitsuka Tiger went different ways and thus Nike
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As we all know that Nike ads display confidence‚ attitude‚ and a good seller about their products. Historically‚ using successful sports stars has been a typical characteristic of Nike’s commercial. Michael Jordan was one of their main promoters. They are using a lot of rhetorical techniques to catch consumers’ attention. Its successful visual appealing makes consumers take a glance of it and want to buy their products. This advertisement is a Nike advertisement in the old time. It shows a famous
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factors of green purchasing practices of Chinese Green purchasing is a key strategy for enterprises to reduce waste and improve efficiency and enhance competitiveness. Based on the survey of 144 companies‚ five Principal components of green purchasing practices were extracted through factor analysis using SPSS statistic software. And then‚ regression analysis were conducted to verify the hypothesis‚ it drawed a conclusion on leaders’ support will boost the green purchasing practices and cost
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consequences for specific activities. © 2013 3 The Strategic alignment • Purchasing strategy supports the Business Strategy • And higher strategies • And other Functional Strategies • Strategic alignment occurs when all the strategies in an organisation support each other and work coherently together to achieve the overall mission. © 2013 4 Translating Objectives to Goals • Be a low cost operator – Reduce purchasing costs • Reduce material costs by 15% next year – Reduce administrative
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St. John’s University Student Managed Investment Research Equity Research NIKE (NKE) April 4‚ 2004 Recommendation: Sector: Industry: BUY Consumer Cyclical Footwear 76.64 78.56 49.60 263.12M .80 20.17B 10‚697M 21.66% $94.85 Price: 52 – Week High: 52 – Week Low: Shares Out (mil): Dividend: Market Cap: 2003 Revenue: Project EPS Growth: 2005 Target Price: Highlights Rudy Dermesropian rdermes@hotmail.com Jason A. Drago Jdrag636@stjohns.edu Gintare Grigaite Gintare.grigaite01@stjohns.edu
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Ethics of Globalization 4/12/2012 Adriano The Perils of Globalization & Learning Social Responsibility: Nike‚ Inc. As time has gone on‚ the world has begun to transform due to a phenomenon that affects just about everyone‚ the phenomenon is referred to many as globalization. In the past‚ it was somewhat accepted that the people of one country owed no obligation to the people of another nation. Each nation kept to themselves and worried predominantly about themselves and no one else. But
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Nike Air Nike Air was the first technology Nike put into their shoes. It was a different way to have cushioning in a shoe. It has been put into a lot of the Nike shoes since. It was said it would make you jump higher and run faster. Its been over 20 years since its creation and its still going strong. (Sneakerhead) Nike Max Air/ Air Max Nike Air Max or Max Air provedes maximum cushion. The air pocket in the heel was now used for the mid and front of the foot. The air max 360s have air
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Purchasing exam Vraag 1 Statement: Purchasing is purely a tactic activity in an organization. a. True. b. False. Vraag 2 Which of the following phrases fits to the logistic expression: integral chain method? a. The client’s purchasing activity is the input for purchasing from my suppliers. b. All parts work for the end customer. c. All parts of the supply chain work for the end product d. Chain is only strong as its weakest part. Vraag 3 What is the goal of purchasing strategy? a.
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Table of Contents 1) Introduction 2 2) The Purchasing Department 3 3) The Sales & Marketing Department 3.1) Roles & Responsibilities 4 3.2) Sales & Marketing’s Relationship with Purchasing 4 4) The Accounts & Finance Department 4.1) Roles & Responsibilities 5 4.2) Accounts & Finance’s Relationship with Purchasing 5 5) The Human Resource Department 5.1) Roles & Responsibilities 6 5.2) Human Resource’s Relationship with Purchasing 6 6) The Production Department 6.1) Roles & Responsibilities
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