BRAC Bank started its journey on 4th July‚ 2001 as a private commercial bank focused on Small and Medium Enterprises (SME). In just a decade‚ the Bank has become a leading bank in Bangladesh‚ keeping its core focus in SME yet becoming one of country’s leading financial hypermarket. Today BRAC Bank holds a dynamic network of 157 branches‚ 400 SME unit offices‚ 500 Remittance Delivery Points‚ nearly 350 ATMs and 14 Financial Kiosks across the country. The stakeholders of the bank are BRAC‚ the largest
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ADMINISTRATION CASE STUDY – NIKE CSR (page 70) 1. In referring to the opening profile and the closing for this chapter‚ discuss the challenges regarding corporate social responsibility that companies in the apparel industry face in its supply chains around the world? Answer: There are 5 challenges related to CSR: a. Lack of awareness and benefit of CSR In fact‚ many of companies have little knowledge about CSR. In some cases‚ companies may have a greater understanding of CSR issue but lack of understanding
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Written Case Study Unilever Question 1 Briefly explain the concept of integrated marketing communication (IMC). How well has Unilever – (product brand selected) used the main elements of the promotion mix to create an IMC? Justify and support your answer with examples of the various elements used. Introduction Integrated Marketing Communication (IMC) is quite a simple concept once you understand it. It makes sure that all forms of messages and communications get linked together. So what this actually
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necessary condition to do business. There appears to be an infinite number of definitions of CSR across academia‚ varying from the simplistic to the complex and includes a range of related terms and ideas- including corporate citizenship‚ corporate sustainability‚ corporate social investment‚ socially responsible investment‚ business sustainability and corporate governance. It can be usually agreed upon that CSR consists of taking on more responsibility than just an economical principle and for the
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UNILEVER VIETNAM Unilever started its operations in Vietnam in 1995. To date‚ Unilever has invested more than USD 280 millions in two companies in Vietnam: Unilever Vietnam International Company Limited specializing in Home and Personal Care brands‚ and Unilever Vietnam Company Limited specializing in Oral Care products and Foods and Tea-based Beverages. 1. Visions (where are we going) Unilever’s vision and its Sustainable Living Plan aims to make positive changes to the world in which we work
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How Temperature Affects Amylase Activity Abstract This study of the effect of temperature on the enzyme amylase was performed to determine the relationship between the enzyme amylase and temperature. The rate of reaction was found to increase as the temperature of the environment was raised. As the temperature was raised from 5°C‚ 20°C‚ 35°C and finally to 80°C the rate of reaction followed this trend and also increased. However as predicted in the hypothesis of this experiment when the temperature
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john sullivan subject: analysis on wal-mart’s csr initiaves date: 9/25/13 I. Introduction: This memo is in response to your request to assess the impact of corporate social responsibility implement by our competitor‚ Wal-Mart. Three main objectives of this analysis are: 1. How does Wal-Mart perceive itself as a socially responsible company? 2. Which contradictions exist in their CSR initiatives? 3. Are there direct correlations between CSR and consumer’s intent to make a purchase? II
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which they operate. First‚ it is the corporations’ obligation to recognize and solve the social problems they created. Then‚ business should be socially responsible to fulfill the expectation of today’s socially conscious consumers. Last but not least‚ CSR is the essential key to sustainability and success in the future. To begin with‚ business should take a significant role to maximize its positive impacts and minimize its negative impacts in the society‚ using their rich resource and technology.
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Evaluating CSR of Walmart Walmart founded by Sam Walton in 1962 is a multinational retail corporation‚ with the opening of the first Walmart discount store in Rogers‚ Arkansas (US). As the nation’s largest retailer and second largest corporation‚ Walmart has the significant influences on the retail world. It offers to its customers a one-stop shopping experience because it has a full offering of groceries and general merchandise in a single store. Now Walmart consists of over 110‚000 stores and
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Unilever case‚ HR studies Question 1: For changing working time‚ considerations being taken into account in Unilever case were: ➢ Economic: • Minimization the labour cost; for example; in1991‚ with the annualized hours contracts based on payment for a 37.5 hour week‚ Unilever could call upon banked hours to cover absence‚ holidays‚ training‚ meetings‚ rectification work or extra production‚ so they don’t need make an extra payment for an extra works‚ and it help them to reduce
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