"Research paper on perception of men towards fairness cream" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 1 of 50 - About 500 Essays
  • Good Essays

    Business Research Method Qualitative Research Assignment Research Problem: There has been an increase in the advertisement for Fairness cream for men. Several new brands have cropped up following the lead of Fair and Handsome from Emami‚ the House of Fair and Lovely‚ the most popular fairness. We now have Vaseline and Nivea running the race to capture the market of men who wish to have fairer skin. We wished to analyse how the youngsters of today perceive this cream for fairer men‚ which breaks

    Premium Scientific method Gender Masculinity

    • 758 Words
    • 4 Pages
    Good Essays
  • Powerful Essays

    Fairness Cream

    • 1578 Words
    • 7 Pages

    Brand Preference for Fairness Creams By Dr. L. Manivannan M.B.A.‚ M.Phil.‚ Ph.D. Reader Dept. of Corporate Secretaryship‚ Erode Arts College Erode. Tamilnadu & Mr. K.V. Kannan M.B.A.‚ M.F.T. Faculty School of Management‚ Sri Krishna College of Engineering & Technology Kuniamuthur P.O.‚ Sugunapuram‚ Coimbatore & Mr. Natrayan M.B.A. Annamalai University Chidambaram Abstract Fairness creams have become a vital product for the Indian FMCG companies in increasing their overall

    Premium Brand Brand management Branding

    • 1578 Words
    • 7 Pages
    Powerful Essays
  • Powerful Essays

    Fairness Creams

    • 1010 Words
    • 5 Pages

    "BUYING BEHAVIOUR TOWARDS FAIRNESS CREAMS" REVIEW OF LITERATURE & PROBLEM STATEMENT In the present era of competition the vary existence of any business depends upon its customer bank. Customer is the king in present business world. Gone are the days when producer or seller used to rule the business world. Today customer is the main pillar on which any business stands. Due to entry of the MNC’s there is cut throat competition in the market. They have already established in urban markets

    Premium Brand Advertising Brand management

    • 1010 Words
    • 5 Pages
    Powerful Essays
  • Good Essays

    fairness cream

    • 4100 Words
    • 16 Pages

    Cleopatra Beauty & Fairness Cream Executive summary Kohinoor group of industries is preparing to launch a new beauty and fairness cream name “Cleopatra beauty and fairness cream in a mature market. Despite the dominance of fair and lovely‚ Ponds and other establishes brand‚ we can compete because our offering combines exclusive features at a value added price .We have identified that there is a huge demand for quality beauty cream in both national

    Premium Marketing

    • 4100 Words
    • 16 Pages
    Good Essays
  • Good Essays

    Fairness Creams

    • 2069 Words
    • 9 Pages

    is there a product in the Indian market which can make a women or man fairer in fewer days‚ we will find out by reviewing these fairness creams. Since nearly every product in the market claims to making you fair from Shahid Kapoor to John Abraham and from Katrina Kaif to Kajole selling Olay products. The market for beauty products is vast but the market for fairness creams I think occupies 90% of the space. Long from the days of Britisher’s have always loathed dark skin thinking the white is always

    Premium Human skin color Skin Medicine

    • 2069 Words
    • 9 Pages
    Good Essays
  • Powerful Essays

    PROJECT ON GARNIER FAIRNESS CREAM Prepared by Group 4 NOVEMBER‚ 16 ‚ 2012 1.0 INTRODUCTION Garnier is launched in India by L’Oreal. Garnier came in India with its Ultra Doux range of shampoos. Garnier is a part of L’Oreal for mass marketing in cosmetics industry. Cosmetics industry in today’s world comprises of face care‚ body care‚ hair care etc. Garnier light daily moisturiser for women and Garnier men powerlight intensive fairness moisturiser for men are its fairness creams. 2.0 NEEDS‚ WANTS

    Premium Human skin color Human skin Skin

    • 3256 Words
    • 14 Pages
    Powerful Essays
  • Good Essays

    Study on Fairness Creams

    • 656 Words
    • 3 Pages

    Brand strategies :-Brand knowledge comprises of brand awareness and brand image contribute to establishing of customer based brand equity. The process is gradual and requires in-depth understanding of consumer mind. Connection between brand and consumer leads to long term partnership and loyalty. And‚ continued support to marketing efforts of the company. So when a company is trying to build up brand knowledge‚ Brand Positioning becomes very much relevant. For example‚ Apple and Windows both are

    Premium Brand management Marketing Brand

    • 656 Words
    • 3 Pages
    Good Essays
  • Satisfactory Essays

    Fairness Research Paper

    • 481 Words
    • 2 Pages

    Fairness essay Branner Grimsley The election of 1824 is a very interesting one because even though there were technically five different presidential candidates all running under the Democratic-Republican Party. The four most significant of the five candidates being Andrew Jackson‚ John Quincy Crawford‚ and Henry Clay. But the reason that this election is seen as being controversial is because no candidate got a high enough majority of the electoral colleges vote to count as them winning. This caused

    Premium President of the United States United States Elections

    • 481 Words
    • 2 Pages
    Satisfactory Essays
  • Satisfactory Essays

    Have you been sexist towards men? Read on to find out. Sexism towards woman is certainly an issue‚ but many people don’t realize that there are many ways in which people are sexist towards men too. Men are forced to deal with sexism all the time‚ and it is harder to find help for men.   Here are some of the ways in which men face sexism. For one‚ if a man and a woman both get arrested for the same crime‚ the male will almost always get the longer sentence. The court has been sexist this way for

    Premium Gender Gender role Woman

    • 259 Words
    • 2 Pages
    Satisfactory Essays
  • Better Essays

    Research on: "Consumer preference and perception of Cadbury Chocolate with reference to other market players" By: To: Pooja Patel Chetna Makwana Roll No: 31 MBA (Sem-1) EXECUTIVE SUMMARY: The project title "Consumer preference and perception of Cadbury Chocolate with reference to other market players" deals mainly with the consumer behaviors. In this project I had done extensive market research regarding Cadbury Chocolate and its brands and some

    Premium Cadbury plc Marketing Chocolate

    • 1259 Words
    • 6 Pages
    Better Essays
Previous
Page 1 2 3 4 5 6 7 8 9 50