INTRODUCTION TO THE STUDY Customer satisfaction is defined as the measurement of how a company’s products or services meet or surpass its customer’s expectations. It is also a measure of how the customer perceives the way the company’s representatives dealt with his or her needs. Customer satisfaction plays an important role in determining the likelihood of an organization’s success and profitability over the long term. It is an important way of business to develop customer loyalty that in turn builds
Premium Automotive industry Automobile Mahindra & Mahindra Limited
Customer Satisfaction Of Products / Services In Goel Scientific Glass Works Pvt Lmt. By: - Seema. R. Saxena Introduction Aiming for the customer satisfaction is the most challenging task in every organization. Through the satisfied customers‚ a firm an easily measure the effectiveness of the business‚ its potential and position in the industries‚ and the areas that are needed to polish and improve. Keeping the trust of a customer is not
Premium Total quality management Good Customer
The Relationship between Customer Satisfaction and Brand Loyalty Abstract This study attempts to examine the impact of customer service (retail service quality and product quality) on brand loyalty. It focuses on the particular aspects of customer service: personal interaction‚ policy‚ reliability‚ and problem solving. Data will be collected through an in-person survey and an on-line survey immediately following the purchase or visit to the store or website. Another survey will be administered
Premium Sales Customer service Business terms
research proposals 1. Background Since the globalization developing quickly‚ customers become prefer manufactures and suppliers who provide faster logistics and better services‚ which cause big issue for suppliers to increase their ability to meet the customers’ expectations. However‚ they need to enhance their core competence at the same time‚ in order to focus on one aspect‚ they turn to outsourcing. According to Blanchard (2010)‚ those well-known brand makers‚ product-centric companies‚ and
Premium Supply chain management Logistics Supply chain
KNUTSFORD UNIVERSITY COLLEGE | CONSUMER BEHAVIOUR | Research Proposal | | OYENIRAN ABIOLA OLAYINKA (KBS00 178) | 11/17/2010 | | CHAPTER ONE INTRODUCTION BACKGROUND OF THE STUDY Prior to the liberalization of the telecommunication sector of Ghana’s economy‚ the mobile telephony sector of the economy was non-existent. The only telecommunication service available to the populace was limited fixed lines provided by the Ghana Postal and Telecommunication Corporation (GP&T)
Premium Mobile phone Mobile network operator Marketing
Research proposal Executive summary: The research project proposed will consist of an analytical review of fast food with particular reference to India. Some researchers blame the increased consumption of ‘big brand’ fast foods (such as McDonald’s) for expanding waistlines. Nutritional profiling in the initial study showed that the energy provided in a typical fast food meal seemed ‘appropriate’ in terms of a general daily intake but that increased meal sizes‚ poor ordering decisions and choice
Premium Fast food Sampling Nutrition
Research Proposal Sample on Vodafone UK Customer Satisfaction Introduction In the business industry‚ it is important to gather customer to make the product and services sold. Therefore‚ keeping a customer is difficult in the business when it is in the starting stage. A business will find it harder to find prospective and loyal customer when operating abroad. And because of the economic problem that many countries are facing now‚ another challenge was revived; how to keep the customer
Premium Corporation Multinational corporation
Lyceum of the Philippines University College of International Tourism and Hospitality Management RESEARCH PROPOSAL 1.0 Working/Title A STUDY OF THE CUSTOMER’S SATISFACTION ON BAYLEAF HOTEL | 2.0 Name of Proponents Gumapac‚ Ronavelle N. Macaya‚ Mary Grace F. Bautista‚ Mary Joy S. | 2.1 College/Department College of International Hospitality Management | 3.0 Statement of the Problems/Objectives of the Study These questions will enable the researchers to have a clear
Premium Hotel Research Hotels
changing economy has DDS wanting to adhere to its mission to improve the quality of life for Texans with disabilities that apply for or receive Social Security disability benefits by making timely and accurate disability determinations. The aim of this research is to provide an insight into the issue of employee turnover in Disability Determination Services‚ describing how Employees satisfaction helps retain Employees. This knowledge will be used to formulate a plan to retain employees and continue to provide
Premium Social Security Employment Disability
A study on the customer satisfaction and customer loyalty of furniture purchaser in on-line shop Yongju Jeong and Yongsung Lee Department of Business Administration‚ The University of Incheon‚ Incheon‚ South Korea Abstract Purpose – The paper intends to explore the influencing factors on customer satisfaction and customer loyalty in the internet shopping mall through service quality based on the data obtained from furniture purchaser. Design/methodology/approach – The research model and the relevant
Premium Retailing Regression analysis Factor analysis