THE ROLE OF COMMUNICATION AND LOYALTY MARKETING‚ IMPACTING ALCOHOL CONSUMPTION IN INDIA A dissertation submitted in partial fulfilment of the requirements for the degree of Master of Business Administration (International Business) In the University of East London 29th August‚ 2012 Abstract In this research I have chosen to identify the impact of communication and loyalty marketing in the Indian liquor industry
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+ FACULTY OF COMMERCE DEPARTMENT OF RETAIL MANAGEMENT AN ASSESSMENT ON HOW PRODUCT BRANDING AFFECTS CONSUMER PURCHASE DECISIONS IN RETAIL OUTLETS.CASE STUDY OF TM SUPERMARKETS. BY CHIDHKWA ARTHUR HILTON R101422F A PROPOSAL SUBMITTED TO THE FACULTY OF COMMMERCE IN PARTIAL FULFILMENT OF THE REQUIREMENTS FOR THE BACHELOR OF COMMERCE (HONOURS) DEGREE IN RETAIL MANAGEMENT. 2013 1 TITLE An assessment on how product branding effects consumer purchase decisions in Food Market Chain Group (FMCG) goods
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GREAT ZIMBABWE UNIVERSITY FACULTY OF COMMERCE RESEARCH PROPOSAL A STUDY ON THE IMPACT OF THE INDIGENISATION AND ECONOMIC EMPOWERMENT ACT 14:33 ON THE GROWTH OF COMPANIES IN MASVINGO URBAN. A RESEARCH PROPOSAL PRESENTED TO THE GREAT ZIMBABWE UNIVERSITY IN PARTIAL FULFILMENT OF THE DEGREE OF BACHELOR OF COMMERCE HONORS ACCOUNTING
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KNUTSFORD UNIVERSITY COLLEGE | CONSUMER BEHAVIOUR | Research Proposal | | OYENIRAN ABIOLA OLAYINKA (KBS00 178) | 11/17/2010 | | CHAPTER ONE INTRODUCTION BACKGROUND OF THE STUDY Prior to the liberalization of the telecommunication sector of Ghana’s economy‚ the mobile telephony sector of the economy was non-existent. The only telecommunication service available to the populace was limited fixed lines provided by the Ghana Postal and Telecommunication Corporation (GP&T)
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ABSA‚ First National Bank- FNB‚ Nedbank and Standard Bank. These banks will form the core of this research proposal and the main focus will be retail banking because that is the core service offered by the mentioned banks and it will more cost effective for the researcher to gather information on the retail banking rather than all the services of the aforementioned financial institutions. The research topic is determining the factors that influence customer loyalty. The operating environment of banks
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Audit Proposal Do Private Laboratories provide HIV/AIDS Counselling and Testing? Nigeria as a country has a population of 167 million people (1) while her HIV prevalence rate is 3.4 %; an approximately 3.4million people are living with HIV/AIDS. This number represents the second highest HIV burden in the world second only to South Africa (2). The Government of Nigeria has intervened and put in place different measures to reduce this incidence to its barest minimum amongst which is the National
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“Research Proposal” Rural Tourism Development in Pakistan | | Submitted To:Sir Sami Ullah Khan LashariSubmitted By:Shoaib Imtiaz(CIIT/SP07-BBA-068/LHR)Submission Date: May 14‚ 2009 Due Date: May 15‚ 2009Department of Management SciencesCOMSATS Institute of Information Technology‚ Lahore | Introduction: Over the last two decades or so‚ the whole world has experienced rapid changes and socioeconomic transformations. The socioeconomic changes affected
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well in our society‚ but we don’t need a lot of money to be independent‚ successful‚ and happy. Indeed‚ we do need to know how to manage the money we have and make it work. Now-a-days undergraduate students do not just live for the moment. But‚ in order to take pleasure of the golden opportunities‚ students from all walks of life are thinking in advance of fresh ways to save money for the upcoming days to come. Therefore‚ in times of financial crises they do not have to embarrass themselves by extending
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realize. Do you automatically say‚ "Bless you‚" when someone sneezes? Have you ever knocked on wood or avoided waling under a ladder‚If yes‚then its definitely you are practicing superstitious belief. Today‚I’m going to talk about superstitious belief among students.What are superstition?According to the Oxford Advanced Learner’s Dictionary‚8th Edition‚ Superstition is the belief that particular events happen in a way that cannot be explained by reasons or science. Superstition are based on a belief
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Research Proposal 1. Proposed working title Global Marketing versus Domestic Marketing- a critical Evaluation. 2. Research Background/ Context This research is focused to understand how a Global company is able to adapt to different marketing situation that is existing in different countries. A company can said to be Global if it can sell its products at a reasonable price with a dependable quality in every nation it serves. The concept of Global Marketing is viewing the entire set of
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