5 Predicting young consumers’ take up of mobile banking services Nicole Koenig-Lewis School of Business and Economics‚ Swansea University‚ Swansea‚ UK 410 Adrian Palmer School of Business and Economics‚ Swansea University‚ Swansea‚ UK and ESC Rennes School of Business‚ Rennes‚ France‚ and Alexander Moll School of Business and Economics‚ Swansea University‚ Swansea‚ UK Abstract Purpose – This paper aims to investigate the barriers for adopting mobile banking services. From a methodological
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DEPARTMENT OF RETAIL MANAGEMENT AN ASSESSMENT ON HOW PRODUCT BRANDING AFFECTS CONSUMER PURCHASE DECISIONS IN RETAIL OUTLETS.CASE STUDY OF TM SUPERMARKETS. BY CHIDHKWA ARTHUR HILTON R101422F A PROPOSAL SUBMITTED TO THE FACULTY OF COMMMERCE IN PARTIAL FULFILMENT OF THE REQUIREMENTS FOR THE BACHELOR OF COMMERCE (HONOURS) DEGREE IN RETAIL MANAGEMENT. 2013 1 TITLE An assessment on how product branding effects consumer purchase decisions in Food Market Chain Group (FMCG) goods and durable goods.
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COLLEGE OF ACCOUNTING & MANAGEMENT SCIENCES COURSE: BUSINESS RESEARCH METHOD COURSE INSTRUCTOR: MA’AM KANZA SOHAIL TOPIC: THE RESEARCH PROPOSAL PREPAED BY: AAMIR MERCHANT Comparison on studying abroad or locally. 1. Introduction/Abstract/Purpose of Research The general purpose of the research is to determine the perception of the students of Karachi that either they want to study abroad that is outside the country or locally. The social‚ economical and political situation
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Research objectives 3 Literature Review 3 Benefits of the study 4 Methodology 4 Data collection 5 Data Management 5 Data Analysis 5 Work Plan 6 Budget 7 Limitations of the project 7 Appendix 8 Executive Summary: Corporate governance means a framework which ensures the satisfaction or trade
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Consumer Behavior : Chapter 1 SUMMARY: The discipline of consumer research has its roots in marketing research. There are two paradigms of consumer research – qualitative and quantitative. While qualitative deals with consumer insights in a visual form or in words‚ quantitative is primarily number driven. Some researchers now use both these techniques together to get more accurate insights. The consumer research process focuses on defining the research problem‚ conducting exploratory and evaluation
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Journal of Consumer Research Inc. Brand Community Author(s): Albert M. Muniz‚ Jr. and Thomas C. O’Guinn Source: Journal of Consumer Research‚ Vol. 27‚ No. 4 (March 2001)‚ pp. 412-432 Published by: The University of Chicago Press Stable URL: http://www.jstor.org/stable/10.1086/319618 . Accessed: 29/09/2011 15:11 Your use of the JSTOR archive indicates your acceptance of the Terms & Conditions of Use‚ available at . http://www.jstor.org/page/info/about/policies/terms.jsp JSTOR is a not-for-profit
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Nigerian brewery industry is a major player in the Nigerian Economy with annual sales exceeding =N=200billion. However‚ Competition in the Nigerian beer market is getting fiercer as environmental and economic conditions affect the disposable income of the consumer. Growths in this industry in recent times have been achieved through innovation‚ market share increase and exploration of new frontiers through exports. With so few options for growth‚ companies that operate in the industry are under considerable
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“Research Proposal” Rural Tourism Development in Pakistan | | Submitted To:Sir Sami Ullah Khan LashariSubmitted By:Shoaib Imtiaz(CIIT/SP07-BBA-068/LHR)Submission Date: May 14‚ 2009 Due Date: May 15‚ 2009Department of Management SciencesCOMSATS Institute of Information Technology‚ Lahore | Introduction: Over the last two decades or so‚ the whole world has experienced rapid changes and socioeconomic transformations. The socioeconomic changes affected
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Research Proposal 1.1Topic Cervical cancer and screening; knowledge and attitude of St. Dominic Hospital Staff in the Eastern egion of Ghana. 1.2 introduction background Cervical cancer is the most frequently diagnosed cancer among women in Ghana and knowledge about its cause‚ risk factors‚ prevention‚ symptoms and treatment is essential in the fight to reduce cancer morbidity and mortality among women in the country. Cancers are developed‚ not acquired thus cannot be transmitted to other persons
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BASEL III AND ABOLITION OF UNIVERSAL BANKING MODEL – IMPLICATION FOR NIGERIAN BANKS Introduction: In the aftermath of the economic recession which pulled down many global banks and exposed multiple weaknesses in regulation and banking structures‚ the Basel Committee on Banking Supervision agreed to new rules on the minimum level (capital ratio) and composite structure of Banks capital on the 12th of September‚ 2010. Broadly speaking‚ the new rules which are widely referred to as Basel III (and are
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