M10MKT Information Acquisition and Analysis “Research Brief and Proposal” Submit to: Alison Jack Student Name: Chenchen He ID: 3361841 Course: MA Advertising and Marketing November 2010 Marketing Research Brief and Proposal Business Scenario: Smoothie Ice -- A major frozen dessert manufacturer is planning to launch a range of individual ice creams based on the flavours of Smoothies. They want to test the appeal of the concept amongst potential consumers. They are keen to identify
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WRITING A RESEARCH PROPOSAL Robert L. Reid‚ M.D. Queen’s University Copyright 30/09/05 by Robert L. Reid Preliminary Questions What is the specific question? Is the idea novel? Do your resources (i.e. facilities‚ equipment personnel‚ patient population‚ time‚ motivation) make this a realistic project for your centre at this time? Is the answer of sufficient importance? What funding agency is most appropriate? Initial Steps Do a thorough literature search Visit “Research Roadmap” at
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Written research proposal 1. A brief description of the research project and issue under investigation‚ and an analysis of good practice in relation to this issue. a. Within SW based NHS Trusts‚ there is an issue with the recruiting and retention of Band 5 Staff Nurses. This is one of the biggest pressure points within Somerset Partnership NHS Foundation Trust at this given moment. This study is an attempt to look into why this deficit has appeared‚ and what steps can practically be taken to
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Research Proposal (20%) Once the research concept is approved‚ you are ready to write a comprehensive research proposal. The preparation of proposals is preliminary to securing work contracts and to preparing business reports in today’s work and academic environments. Of particular concern is that the research adheres to the highest ethical standards. At this stage‚ all ethical issues must be identified and addressed appropriately. Otherwise‚ the project execution would not be approved. All revisions
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ANALYSE AND PRESENT RESEARCH INFORMATION GENERAL * Marketing research is the systematic collection‚ recording and analysing of data that deal with the marketing of goods and services to determine the needs and wants of the customer and keeping up with the changes in customer behaviour. * Marketing strategy consists of selecting a target market and designing the “mix ” needs of that target market. * Marketers need information in order to develop‚ implement‚ and evaluate strategies.
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Research project proposal The first thing that entered my mind when I hear ‘area of interest’ is photography. I love photography because it allows me to capture a moment in time. Any work relating to photography will help me learn new things‚ gain new skills and experience‚ and I want to learn as much as I can. I want to teach others about photography in a ‘step by step guide’. I want to cover one area of photography‚ and I have came to the conclusion it I will create a ‘How to take a good photo’
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EXPORT FINANCE FEDERATION OF INDIAN EXPORT ORGANISATIONS SOUTHERN REGION‚ CHENNAI EXPORT FINANCE “Export or perish” Our imports are more than exports. Hence there is a necessity to encourage exports. Govt. and RBI extend various concessions to boost exports. EXPORT FINANCE Some of the concessions include: 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. Cheap credit to exporters. Minimum of 12% of net credit should go to exports. Refinance to Banks on eligible portion of export credit outstanding
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CHAPTER 1 EXECUTIVE SUMMARY Page | 1 Cotton fabric‚ gold and spices were the main attraction for the Britishers and other countries to come to India. Textile industry is flourishing since the olden days even when the markets were in unorganized nature. But the present scenario of textile industry is facing a fluctuating trend due to increase in oil prices and inflation in the world market. Garden silk mills Ltd is one of the leading producers of the polyester cloth and fabric and clothing
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Research Proposal for Starbucks November14‚ 2012 STR 581 ? Research Proposal for Starbucks Strategic planning is the process of gathering information from stakeholders‚ market players‚ professional entity‚ and government agency. The purpose of gathering information is formulating a realistic and a workable framework that any organization can implement and work with. Evaluation of information is a key aspect in determine the kind of plans that the organization wish to a chive over certain a period
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Smart textiles is the modification of fibers‚ fabrics and special articals which is produceing day by day in different way and different techniques. Many intelligent textiles already feature in advanced types of clothing‚ principally for protection and safety and for added fashion or convenience. Smart materials or textiles can be defined as the materials and structures which have sense or can sense the environmental conditions or stimuli‚ whereas intelligent textiles can be defined as textile structures
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