Discussion Questions:1.What type of generic business strategy is Zara pursuing?Zara has a low price strategy because they can use a lower cost structure than their competitors. The quality of the products is lower and they can cut costs so offer a lower price. So we can speak of a cost leadership strategy‚ low cost what gives low prices. On the other hand‚ Zara has also a differentiation strategy. They are unique in a what that they see what the new fashions clothes are and that they are able to
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Zara: Case questions 1. Coordination of a supply chain is always important. However‚ such efforts are usually initiated by certain parties. For the global apparel industry‚ would it be more suitable for downstream or upstream parties to be the driver of the coordination? Motivate your answer with the use of two important characteristics of the apparel industry. 2. Clearly Zara has a strong relationship with all parties within the supply chain. a) Which of the following retailer-supplier relationships
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Case Study # 1 – Zara / Due 10/13 – 10 pts / Professor Conrad Zara is one of the world’s largest and fastest growing apparel retailers‚ owing to a unique blend of business practices and an internal culture that many might say run “counter-intuitive” to those of competing U.S. retailers. More recently‚ however‚ industry analysts have started to suggest that the “fast fashion” business model that has made Zara so successful over the past decade has run its course and the very notion of disposable
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or to not try at all. We learn from our past what to expect from ourselves and what others can expect from us. When our past is filled with repeated attempts to achieve success that end up in failure we find ourselves unsure or unaware of our capabilities and consequently may cause others to make false assumptions and unfairly judge us. In many ways this quote relates to my experiencing failure in school. My failure in school didn’t begin until the 7th grade‚ prior to that I had only experienced
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Rubio Malo de Molina | [Case Study – ZAra] | Marketing Management – First Assignment | Contents Case preparation 3 - Write a brief synopsis of the company background 3 Questions to answer: 4 - Explain the evolution of fashion market (product‚ environment‚ target…). 4 - Which are the most important differences between “Marketing orientation” and “Market Orientation”? What do you think is better nowadays? 4 - Why Inditex and Zara is a paradigmatic example of market orientation
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Zara – vertical integration 1) How is Zara organized with respect to its vertical integration and outsourcing decisions? What governance structure does it appear to follow? -It is divided by 60% in-house and 40% outsourced. The in-house represents the more complicated ‚complex‚ trendy designs‚ while the outsourced remains with the labour intense activities (sewing) and basic designs such as men’s dress shirts and accessories. - It follows a decentralized decision making process based
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on the Spanish retail giant‚ Inditex and how its largest retail chain Zara has been so successful through its simple business model of speed‚ flexibility‚ and high fashion. As of 2002‚ Inditex had six separate chains: Zara‚ Massimo Dutti‚ Pull & Bear‚ Bershka‚ Stradivarius‚ and Oysho. Each chain operates independently and is responsible for its own strategy‚ product design‚ sourcing and manufacturing‚ distribution‚ retail. Zara is by far the largest‚ most profitable‚ and most internationalized of
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Terminal Data Capability [What is it?] - Generally‚ It is a data element that stores information particularly on terminal that can be individually addressed by tag ID. Data element resident in the terminal shall be under control of one of the following parties: • Terminal manufacturer: For example‚ IFD Serial Number • Acquirer/Agent: For example‚ Merchant Category Code • Merchant: For example‚ Local Date and Local Time (these may be controlled by either merchant or acquirer)
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Study Proposal A comparative case analysis of Zara and Topshop Company I. Rationale As of the present‚ fashion industry market is growing and booming with the presence of low cost fashion companies such as Zara and Topshop. These kinds of companies have the possibility to dominate the industry of today and in the future and the situation for competition in the fashion industry can be set on high demand on such products and services. Zara is recognized as the most successful fashion retailer
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The ZARA: Fast Fashion case. 1. Create a diagram that illustrates the linkages among Zahra’s competitive choices. Firstly‚ everything is connected through centralized hubs. Zara has its main operations in Spain‚ but with each expansion into a new country‚ that country has its own centralized Zara facility. This allows for local factors to be considered in each market‚ but gives Zara an excellent line of communication and ultimate control of all operations. The in-house designs are sourced this
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