Service Marketing Assignment Service blueprint of a restaurant By: Abhishek Jain (876001) Service Blueprint: The service blueprint is a technique used for service innovation. The service blueprint consists of 5 components: 1. 2. 3. 4. 5. Customer Actions Onstage / Visible Contact Employee Actions Backstage / Invisible Contact Employee Actions Support Processes Physical Evidence 1. Customer Actions This component contains all of the steps that customers take as part of the service delivery process
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For this assignment I chose to go to a restaurant to find someone to observe. When I arrived at the restaurant I decided to observe an elderly caucasian male. He looked to be in his mid to late 60s. At first he was alone‚ waiting for his daughter‚ son-in-law‚ and grandchild to arrive. While he seemed perfectly content while waiting‚ there was an obvious brightness to his mood once his family arrived. One of the first actions that I noticed was that he did not have conventional table manners. For
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Disease Etiology Transmission Landmark Signs/Symptoms Special Characteristics/Interesting Information Impetigo Staphlococcus aureusDirect Contact Itching; crusty‚ honey-colored‚ & flaky scabs typically around mouth Affects children 2-5 years Can heal with no treatment needed Scaled Skin Syndrome StaphlococcusSystemic Infection of normal microbiotaDesquamation (peeling of the skin) Treatment: Antibiotics Frequent in hospital nurseries Necrotizing fasciitis Streptococcus Pyogenes“Flesh eating”
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EXW „Ex Works“ means that the seller delivers when it places the goods at the disposal of the buyer at the seller‘s premises or at another named place (i.e.‚ works‚ factory‚ warehouse‚ etc.). The seller does not need to load the goods on any collecting vehicle‚ nor does it need to clear the goods for export‚ where such clearance is applicable. Basic overview of Incoterms® 2010 FCA „Free Carrier“ means that the seller delivers the goods to the carrier or another person nominated by the buyer at
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Social A- China 1. 1850-1864 : Taiping Rebellion led by Hong Xiuquan. He worked for reforms to abolish private property‚ share communal wealth‚ free education for all‚ end the system of concubine‚ and create equality between men and women. He wound up capturing Nanjing‚ but it was put down by the British and the French. 2. During the Second Opium War in 1860‚ the allegiance of European imperialist occupied the Chinese capital of Peking (Beijing). The Old Summer Palace‚ the Qing Chinese equivalent
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runners in the fast food business‚ they are also one of the biggest prime real estate holders in the industry. Let ’s jump back into time and see what the founder of the company was thinking when he put together the company structure including the organizational aspects. Ray Kroc was a salesman who sold Florida real estate to milk shake mixing machines. He came across two brothers who had placed a large order for milk shake machines. In 1954 after observing the success that was going on with the McDonald
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Its amazing how America as a whole latches on to other cultures‚ and how fast parts of those cultures grow. Sushi made it over to America about 10 years after WW11. Now‚ we see sushi everywhere. According to this article there were 276 sushi restaurants in Los Angeles in 2005. In 2010‚ according to the Huffington Post‚ there is a sushi bar on almost every block. There are four ingredients that are usually accompaniments of sushi: the sushi rice which is usually mixed with rice vinegar (makes
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enjoy the tropical feeling of Hawaii‚ while also enjoying the palatable taste of country style food. Truett’s Luau‚ is that restaurant. Going there is not just a meal; it’s an experience. From the ukuleles you can take and play while you eat‚ to their indoor garden with a sunroof. Another entertaining thing to do at this restaurant is to play the huge wooden xylophone the restaurant has. The moment one arrives‚ the pungent smell of seasoning‚ oil‚ and salt is present. Because of all the picture-postcard
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Organizational structure is a system used to define a hierarchy within an organization. It identifies each job‚ its function and where it reports to within the organization. This structure is developed to establish how an organization operates and assists an organization in obtaining its goals to allow for future growth. The structure is illustrated using an organizational chart. Ads by Google Тест английского языка онлайн. 40 лет опыта в 30 странах мира. Быстрое обучение‚ гарантия результата
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McDonald’s Organizational Structure In 1940‚ Richard and Maurice McDonald opened the first McDonalds Bar-B-Q restaurant in San Bernardino‚ California. McDonalds offered hamburger‚ cheeseburgers‚ soft drinks‚ coffee‚ potato chips‚ and pie‚ which their big seller at that time was their 15-cent hamburger. McDonald’s achievement is constructed on the groundwork of personal and professional integrity. In 1955‚ a businessperson named Ray Kroc purchased the company from Richard and Maurice and began to
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