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RETAIL MARKETING – A PARADIGM SHIFT Retailing is one of the largest sectors in the global economy and going through a transition phase not only in India but the world over. The retail market is segmented as; Specialty store‚ Department store‚ Super market‚ Convenience store‚ Discount Store‚ Off price retailer‚ Superstore & Catalog showroom. Retail market segments: Retail markets are segmented as Apparel‚ Footwear‚ Gifts & Toys‚ Hard goods‚ Home furnishings‚ Jewelry and Sporting Goods The profiles
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East India Company The East India Company was an English joint-stock company formed for pursuing trade with the East Indies but which ended up trading mainly with the Indian subcontinent. Shares of the company were owned by wealthy merchants and aristocrats. The government owned no shares and had only indirect control. The Company operated its own large army with which it controlled major portions of India. The East India Company traded mainly in cotton‚ silk‚ indigo dye‚ salt ‚ saltpetre‚ tea
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Background Report Saregama India Ltd. Registered office : Head / Corporate office : 33‚ Jessore Road‚ Duncan House‚ Dum Dum‚ 31 Netaji Subhas Road‚ Kolkata‚ Kolkata‚ Pin - 700028 Pin - 700001 Incorporation year : 1968 Ownership group : RPG Enterprises Group Main activity : Consumer electronics Listed on : Bombay Stock Exchange Calcutta Stock Exchange National Stock Exchange Gramophone Company of India Limited was incorporated in 1968 as a subsidiary of
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PART 1 An Overview of Strategic Retail Management Welcome to Retail Management: A Strategic Approach. We hope you find this book to be as informative and reader-friendly as possible. Please visit our Web site (www.pearsoned.ca/bermanevans) for interactive‚ useful‚ and up-to-date features that complement the text—including chapter-by-chapter hot links‚ a study guide‚ and a whole lot more! In Part 1‚ we explore the field of retailing‚ the establishment and maintainance of relationships‚ and the
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Bibliography: Arnoldo Hax & Wilde II‚ 2003 The Delta Project. Palgrave Macmillan Monteiro Swatman Tavares ‚ Towards the knowledge society. Fernie & Sparks‚ 2004 Logistic and retail management. The institute of logistics and transport. Forza C.‚ Vinelli A. (2000) Time compression in production and distribution with the textile-apparel chain Robert H. Lowson ‚ 1999 Quick response: managing the supply chain to meet consumer
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Store History The Focus Hypermarket is a company under the umbrella brand of Garden Fresh‚ which has established supermarkets in various countries in the Middle East including Dubai‚ Kuwait etc as well as three cities in Kerala-Cochin‚ Trivandrum and Calicut. The Focus Hypermarket in Calicut was started in 2008‚ and the vision of the store was to help the “family live a healthy‚ easy and comfortable life”‚ according to the manager of the Calicut store. The image of the store was gathered from a
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Scope 5 Sample and Research design 5 Tools and Methods of Data Collection 6 Measurement 7 Data Processing and Analysis 7 Analysis & Interpretation 7 Major Findings 14 Major suggestions: 15 Annexure 16 Fast Food Retail Outlet-Questionnaire 16 Chi-square test 19 References: 20 Executive summary In recent years‚ a major food consumption trend in urban parts of developing countries is that more consumers are eating more meals outside of their homes. Most
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INDUSTRY INSIGHTS PRESENTS: Shaping Retail: The Use of Virtual Store Simulations in Marketing Research and Beyond A supplement to Shopper Marketing TABLE OF CONTENTS Executive Summary .............................................................................................................................................................3 Introduction ..................................................................................................................................
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STARBUCKS COFFEE COMPANY: RETAIL SUCCESSES & CHALLENGES STARBUCKS COFFEE COMPANY: RETAIL SUCCESSES & CHALLENGES Starbucks Corporation is a leading international coffee and coffeehouse retail chain based in Seattle‚ Washington‚ USA. Starbucks owns and operates over 6‚000 retail stores and is the largest coffeehouse company in the world. Its annual sales in 2006 were $7.8 billion and it employed 140‚000 people in 39 countries. Entrepreneur Howard Schultz joined the company in 1982 as Director
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