experience in Retail‚ FMCG &Telecom Sales .Well versed with International Retail Standards‚ service quality‚ Pricing‚ Merchandising and Purchasing. * QUALIFICATIONS M.B. A. (Marketing)Mahatma Gandhi University‚ Kerala‚ India(2005) B. COM University of Calicut‚ Kerala‚ India (2003) * SOFTWARE APPLICATIONS Software’s : ERP‚Tally 7.1‚ Peachtree‚ RSG & Ulti Sales MS Office : Excel‚ Word‚ Access‚ PowerPoint &Outlook * KEY SKILLS Retail Store Operations P&L Management Budgeting
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participation in the management of the company as the stake holders by a company which is based in one country‚ into a company based in another country. Recently the cabinet said OK for 51% FDI in multi-brand retail sector & 100% FDI in single brand. Foreign Investment in India is governed by the FDI policy announced by the Government of India and the provision of the Foreign Exchange Management Act (FEMA) 1999. RBI also issues notifications which contains the Foreign Exchange Management (Transfer or issue
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course of this thesis. The blessing‚ help and guidance given by him time to time shall carry me a long way in the journey of life on which I am about to embark. Aims and Objectives To understand what is Fdi in retail. To know about the importance of Fdi in our country. To know about the recent developments in this market. Introduction The rapid growth of world population since 1950 has occurred mostly in developing
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Segmentation Segmentation may be defined as the process of dividing a heterogeneous market into homogeneous sub-units. To get a product or service to the right person or company‚ a marketer would firstly segment the market‚ then target a single segment or series of segments‚ and finally position within the segment(s). Segmentation is essentially the identification of subsets of buyers within a market who share similar needs and who demonstrate similar buyer behavior. Segmentation aims
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Porter’s Five Forces on retail banking industry. 12 3.1 Rivalry among Existing Companies 13 3.2 Entry barrier 14 3.3 Supplier power 16 3.4 Buyer power 17 3.5 Availability of Substitute products 19 3.6 Summary of the Porter’s 5 Forces analysis 20 4. Conclusion 21 5. Method Evaluations and Writing Limitations 22 6. Reference 23 B014351 Xin Li Msc. Finance and Management 2010 Is UK Retail banking industry still ‘charming’? A Report on the UK Retail Banking Industry 1
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THE RETAIL MARKETING REVOLUTION By 2010‚ the list of India’s top 10 retailers will have at least 5 Indian corporate. Retail Marketing will go through a tremendous change in India this millennium. It will change India’s cities‚ its people‚ and its households. The Indian consumer is reportedly the largest spender in Singapore and London. It is‚ therefore‚ strange that there have‚ so far‚ been few efforts to present the product in the right kind of environment in India. Indeed‚ the right shopping
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Consumer and Travel Trade Research in China Quantitative Report April 24‚ 2006 © Decima Research Inc. | decima.com | ISO 9001:2000 Certified 1 Proprietary Warning (Decima) The information contained herein is proprietary to Decima and may not be used‚ reproduced or disclosed to others except as specifically permitted in writing by the originator of the information. The recipient of the information‚ by its retention and use‚ agrees to protect the same and the information contained
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Knowledge Management | | Knowledge management (KM) comprises a range of strategies and practices used in an organization to identify‚ create‚ represent‚ distribute‚ and enable adoption of insights and experiences. Such insights and experiences comprise knowledge‚ either embodied in individuals or embedded in organizational processes or practice. An established discipline since 1991 KM includes courses taught in the fields of business administration‚ information systems‚ management‚ and library
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Text 6. “STP (What is segmentation‚ targeting and positioning)?” Pre-reading discussion: 1. Why has segmentation become one of the leading concepts in marketing? 2. Can STP process be separated or is it a three-step inseparable process? 3. Can positioning be undertaken before targeting? 4. Do you know marketers well-known or even famous for their ideas about STP? Smith (1957) provided an early definition of segmentation: “Segmentation is based on the observation of evolution in demand
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Consumer Behavior Segmentation paper When attempting to segment the market for aftermarket truck accessories in the trucking industry we used a combination of lifestyle based segmentation and psychographic based segmentation techniques that we learned in class. Our segments were based on the results of our needs assessment paper which linked the attributes we identified to the benefits and the values. We came up with a rough estimation of the size of each segment by using the information we
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