A CASE STUDY ON BIG BAZAAR – THE ROUTE TO THE INDIAN MASS MARKET SUBMITTED TO: Dr. Ravi Vaidya SEMESTER: IV BATCH: 2009-2011 SUBMITTED BY: Darshan Shah Shreya Shah Hitesh Nirmal Mayur Garmora S. R. LUTHRA INSTITUTE OF MANAGEMENT SURAT INDEX Sr. No. | Particulars | Page No. | 1 | About case | 3 | 2 | Question - one | 11 | 3 | Question – two | 11 | 4 | Question – three | 12 | 5 | Question – four | 12 | 6 | Bibliography | 12 | BIG BAZAAR – THE ROUTE TO
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Introduction Nonstore retailing is a form of retailing in which sales are made to consumers without using physical stores. The non-store retailers are known by medium they use to communicate with their customers‚ such as direct marketing‚ direct selling and vending machines or e-tailing. Non store retailing is patronised to time conscious consumers and consumers who can’t easily go to stores‚ or compulsive buyers. Most non-store retailers offer consumers the convenience of buying 24 hours a day seven
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Rural Retailing in India-The Road Ahead Shikhar Das Srivastava* ABSTRACT The decision to liberalize the Indian Economy in 1991 had far reaching consequences‚ which is still continued into the new millennium also. On the marketing front‚ there was the arrival of many well-known Multi National Companies especially FMCG product dealers. In the initial years the focus was on the easily accessible well developed urban markets but soon it got saturated because of proliferation of brands and intense
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definitions are not easily comparable. B. FDI IN MULTI-BRAND RETAIL Retailing in India is one of the pillars of its economy and accounts for 14 to 15 percent of its GDP. The Indian Retail market is estimated to be US$ 50 billion and one of the top five retail markets in the world by economic value. India is one of the fastest growing retail markets in the world‚ with 1.2 billion people. As of 2013‚ India’s retailing industry was essentially owner manned small shops. In 2010‚ larger format
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1-10-13 BMMT Costco is basically a retail/wholesale store that defies the laws of retailing. They take the rules‚ bend‚ and do the complete opposite of it and makes a profit off of that strategy. Costco’s demographic is based on and catered to college-educated individuals with an annual salary of at least $100‚000 a year. What makes them unique is that they do the opposite of what you see and know about most retail stores and they have become successful at doing that. This strategy alone is why
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Retail Sector in Malaysia Retailing is a commercial transaction in which a buyer intends to consume the good or services through personal‚ family or household use. Retailers are business firms engaged in offering goods and services directly to consumers. In Malaysia‚ the supervision of the wholesale and retail sector falls under the supervision of the Ministry of Domestic Trade and Consumer Affairs (MDTCA) through the Committee on Wholesale and Retail Trade. The Committee was set up in 1995
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inching its way towards becoming the next boom industry. The total concept and idea of shopping has undergone an attention drawing change in terms of format and consumer buying behavior‚ ushering in a revolution in shopping in India. Modern retailing has entered into the Retail market in India as is observed in the form of bustling shopping centres‚ multi-storied malls and the huge complexes that offer shopping‚ entertainment and food all under one roof. A large young working population with
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with little if any time to think and contemplate our work and our lives. Levy uses many key terms in his article‚ one term he uses is acceleration. Acceleration is the increase of speed or progress of something. Levy uses acceleration to describe the process of how technology is speeding up our lives. Another key term that Levy uses in his article is contemplation. Contemplations is thinking or considering doing something. Levy uses the term contemplation in the context of how society can no longer
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September 2013 A Summary of: “The AI Revolution is On” Steven Levy is a senior writer for Wired and author of many books‚ including In the Plex: How Google Thinks‚ Works and Shapes Our Lives (Behrens and Rosen 209). In his essay “The AI Revolution is On” published in Wired in December of 2010 Levy distinguishes between two visions of artificial intelligence: the kind of AI currently in place and the machines that will think First‚ Levy gives a visual picture of how robots organize a warehouse.
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Tax is a compulsory levy imposed by the government; critically appraise the challenges encountered by Nigeria government towards the optimal collection of the different taxes. What is Tax? Tax can be defined as a compulsory levy by government on goods‚ services‚ income and wealth. Primarily to obtain r evenue. In other word‚ it is levy or dues on the income of persons and companies. It provides definite source of revenue of person for government expenditure. It is the way by which government
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