MARK 60100 – Marketing Management CASE ANALYSIS Marquee: The Business of Nightlife Marquee: The Business of Nightlife I. Tepperberg’s Strategy and Marquee’s Destiny How should Tepperberg approach a possible second club in New York City? And what should be Tepperber’s strategy regarding Marquee? Why? Standing at the beginning of the year 2008‚ Mr. Noah Tepperberg should consider the following 3 steps before launching the second club in New York City. Location and Market Research While the West
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Craddock Cup case study Question Number 1 In determining whether to keep or drop the Craddock Cup‚ the overhead expense allocations of City field rental‚ CYSL salaries and CYSL rent should be revised. In determining whether to keep or drop the Craddock Cup‚ the allocation of City filed rental fee of $1200 from CYSL to the Craddock Cup should be eliminated. CYSL rented 10 soccer fields from the city for 40 weeks a year for a total fee of $48000. However‚ even if the Craddock Cup was dropped
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1980s.The company was founded by Bill Gates and Paul Allen and went public on March 13th‚ 1986 with the price of $25.75 per share. Since going public‚ the company’s performance kept being outstanding. Microsoft not only had a high level growth of revenue and operating income‚ but also achieved this growth in really short period. The net income of Microsoft always grew more than 15% compared to the same quarter in prior years. Thus‚ the stock price of the company increased significantly‚ which was
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CLASSIFICATION TABLE (BY TOPIC) Topics 1. 2. 3. 4. 5. 6. Conceptual framework– general. Objectives of financial reporting. Qualitative characteristics of accounting. Elements of financial statements. Basic assumptions. Basic principles: a. Measurement. b. Revenue recognition. c. Expense recognition. d. Full disclosure. Accounting principles– comprehensive. Constraints. Assumptions‚ principles‚ and constraints. 28‚ 29‚ 30 10 11 Questions 1‚ 7 2 3‚ 4‚ 5‚ 6‚ 8 9‚ 10‚ 11 12‚ 13‚ 14 15‚ 16‚ 17‚ 18 19‚ 20‚ 21‚ 22
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government” (2) -“As of July 31‚ 2013‚ growth in Macau has increased to over 20% on a year over year basis boosted by an increase in the number of Chinese visitors to the country’s only legal casino gambling hub. July’s 29.5 billion patacas ($3.7 billion) revenue was the third strongest figure this year‚ according to government data‚ as more middle-class gamblers visited Macau‚ eclipsing the growth in the number of high rollers. The slowdown in China’s economic growth has kept away some wealthy customers‚
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– Matching: Match the Resource Flow with the Type of Revenue Listed below in the left column are some events that may or may not be revenues for the General Fund. Listed in the right column are the classifications of revenues for governmental funds. Correctly match each event with the appropriate revenue classification. Unless specifically stated otherwise‚ assume all amounts are earned‚ measurable‚ and available. If the event is not a revenue‚ state how the event would be reported in the current
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cycle are the same for both a merchandising company and a service company. (b) The measurement of income is conceptually the same. In both types of companies‚ net income (or loss) results from the matching of expenses with revenues. 2. The components of revenues and expenses differ as follows: | | Merchandising | | Service | RevenuesExpenses | | SalesCost of Goods Sold and Operating | | Fees‚ Rents‚ etc.Operating (only) | 3. Under a periodic inventory system the company does
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| Notes Payable | | 5000 | | | | 5000 | Account Payable | | 2500 | | 120 | | 2620 | Salaries Payable | | | | 1400 | | 1400 | Unearned Revenue | | 1200 | 1200 | | 1200 | 1200 | C. R. Hill‚ Capital | | 10000 | | | | 10000 | C. R. Hill‚ Drawings | 500 | | | | 500 | | Service Revenue | | 10000 | | 1850 | | 11850 | Salaries Expense | 4000 | | 1400 | | 5400 | | Rent Expense | 900 | | | | 900 | | Insurance Expense | |
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Accounts Payable 900 5 Prepaid Insurance 1‚800 Cash 1‚800 12 Accounts Receivable 3‚700 Service Revenue 3‚700 18 Accounts Payable 1‚500 Cash 1‚500 20 Salaries Expense 2‚000 Cash 2‚000 21 Cash 1‚600 Accounts Receivable 1‚600 25 Accounts Receivable 2‚500 Service Revenue 2‚500 31 Gas & Oil Expense 290 Cash 290 31 Dividends 600 Cash 600 Cash Accounts
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addressed. Industry Trends and Strategies While the gaming industry was once considered to be “recession proof‚” it endured significant losses at the height of the global economic downturn. However‚ a quick recovery appears to have taken place as revenues began to slowly increase in 2009 and 2010. Furthermore‚ the future appears to be looking good for the gaming industry since casino operations have recently been legalized in four more states including Kansas‚ Missouri‚ Maine‚ and Massachusetts. On
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