To Study the Impact of Advertisement on the Brand Preference towards Aerated Drinks ( In Jalandhar City ) Submitted to Lovely Professional University In partial fulfilment of the requirements for the award of degree of MASTER OF BUSINESS ADMINISTRATION Submitted By Supervisor Group 22 Manish Rajput Lecturer LSM Name Roll No Regd. No Mr. Brajdeep 40 10805062 Mr. Sayeem Rafiq 42 10807184 Mr.Manveer 45 10804985 DEPARTMENT OF MANAGEMENT LOVELY PROFESSIONAL
Premium Advertising Soft drink Brand
RESEARCH METHODOLOGY EXECUTIVE SUMMARY The research report includes my research about Pizza Hut to analyze the consumer behaviour and the preference towards a brand. In this research I conducted a customer analysis in which I asked the customers their preferences regarding their eating habits as well as factors that promote them to select a particular place for eating out. I also asked them their experiences in Pizza Hut‚ every time they
Premium Pizza Hut Pizza
How to do literature review? My suggestion is the following steps 1) Source: Search for the academic papers by either (1) Web of Science or (2) Google Scholars. (see the last page) 2) Try to identify the papers that are either (1) very relevant‚ or (2) slightly relevant but important. You can read only the abstract to find out whether a paper is relevant or not. 3) A paper is important when: a. Published in top journals. See Page 2. b. Famous authors or authors working at top
Premium Economics
CHAPTER II Review of Related Studies and Literature 1. Related Foreign Literature This contains a collection of foreign related literature that could compare the similarities and differences with the study. Title: Production Scheduling for Manufacturing Execution System Author: Steffen Lamparter Lars Jordan Date:September 2‚2011 Today‚ first inter-organizational tracking & tracing systems facilitate timely identification and handling of disruptions along the supply chain.
Premium Manufacturing Production and manufacturing Logistics
Literature Review The Literature Review represents relevant literature and theories which this research focuses on. Social media is defined as “the use of technology combined with social interaction to create or co-create value” (Jantsch‚ 2008). It is an emerging channel for marketing around the globe. In the modern days where social media is widely used‚ what needs to be communicated to the customers is‚ in a way‚ determined by them (Kietzmann‚ Hermkens‚ McCarthy‚ & Silvestre‚ 2011‚ p. 242)
Premium Social media
What Treatment does the Military recommend and utilize for the Treatment of Post-Traumatic Stress Disorder? What Treatment does the Military Recommend and Utilize for the Treatment of Post-Traumatic Stress Disorder? Throughout the history of the United States military there is one constant - war. Time after time we have sent men and women into battle‚ and unfortunately‚ often a different person returns home. Many of these soldiers who deploy overseas to serve their country and
Premium Posttraumatic stress disorder Prolonged exposure therapy Psychological trauma
Labour Issues in India - brief overview Absenteeism and Labour Turnover For many industries‚ lack of trained labour force is a problem. However‚ these problems are compounded by the fact that there are multitudes of unemployed potential labourers who‚ however‚ do not have the adequate skills for the job. Additionally‚ many do not also have the means to market themselves‚ or to make themselves available for jobs. Hence‚ lack of availability of labour is not merely a demand-supply problem‚ it
Premium Poverty India Mumbai
PHILIPPINE GOVT TO USE CENTRAL PAYROLL SYSTEM By Adrienne Valdez | 2 October 2011 Department of Budget and Management (DBM) Secretary‚ Florencio Abad‚ recently announced a central payroll system‚ included in the national payment portal to be launched next year. Under the national payment portal‚ the DBM will eventually take over the distribution of salary of government employees‚ while the specific government agency is tasked only to prepare its employees’ payroll. “By next year‚ the National
Premium Taxation Income tax Tax
CMC in Language Learning and Teaching Chen Y. H. (2005‚ March). Computer mediated communication: The use of CMC to develop EFL learners’ communicative competence. Asian EFL Journal‚ 7 (1). Retrieve November 09‚ 2007 from http://www.asian-efl-journal.com/march_05_yhc.php Chen’s purpose in this article is to suggest the integration of Computer Mediated Communication (CMC) into EFL learning in order to promote learners’ linguistic and pragmatic competence. She first bring out the failure of
Premium Language education Language acquisition Second language acquisition
* [1900:] Maxwelton‚ the estate of a family of rank‚ is beautifully situated on the banks of the valley of the Cairn‚ in Dumfriesshire; and there is the scene of the song. Sir Robert Laurie‚ the first Baronet of the Maxwelton family - so created in 1685 - by his second wife‚ Jean‚ a daughter of Riddell of Minto‚ had three sons and four daughters‚ of whom Annie‚ the youngest‚ was much celebrated for her beauty. She made a conquest of William Douglas of Fingland‚ a cadet of the Queensberry family
Premium