Assignment 3: Case 8.9 Ford and Its Pinto and GM and its Mallibu: The repeating exploding gas tank problem. 1. Calculate the total cost of all the fixes for the pinto gas tank problem has been performed. Design changes that could have been done by Ford include Side and cross members at $2.40 and $1.80 per car respectively‚ a shock-absorbent “flak suit” to protect the tank at $4; a tank within a tank and placement of the tank over the axle at $5.08 to $5.79; a nylon bladder within the tank at $5
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Moral Intensity of Ford Pinto Case Magnitude of the Consequences From the perspective of senior managers who made the decision‚ the magnitude of consequences introducing the Ford Pinto to the market is small. To support this point of view‚ Ford vice President firstly cited several statistical evidences. In 1975‚ only 12 of 848 deaths‚ which associated with passenger-car accidents in which fires also occurred‚ involved occupants of Pintos. And in 1976‚ the number of occupant fatalities in fire-associated
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Ford Pinto Case study The moral issue of the Ford Pinto case is whether or not Ford Company is responsible for the explosion caused by the failed tank. Ford is morally responsible for the incident since it could have been prevented‚ public safety should be their top priority when designing their products‚ and they have disregarded the utilitarianism principle. Ford is responsible for the Ford Pinto incident because of many reasons. First of all the engineers and the top managers of the company
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CASE STUDY: FORD PINTO The case over here is that of Pinto a car launched by Ford motor company. The Ford Pinto is a subcompact car produced by the Ford Motor Company for the model years 1971–1980. The car’s name derives from the Pinto horse. Initially offered as a two-door sedan‚ Ford offered "Runabout" hatchback and wagon models the following year‚ competing in the U.S market with the AMC Gremlin and Chevrolet Vega‚ as well as imported cars from Volkswagen‚ Datsun ‚ and Toyota. By January 1971
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Ford Pinto Case Brief There was strong competition for Ford in the American small-car market from Volkswagen and several Japanese companies in the 1960’s. To fight the competition‚ Ford rushed its newest car the Pinto into production in much less time than it usually required to develop a car. The regular time to produce an automobile is 43 months; Ford took 25 months. Before production however‚ Ford engineers discovered a major flaw in the cars design. In nearly all rear-end crash test collisions
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Case Study of the Ford Pinto Fires The existing prestigious Ford Motor Company has been in business centuries. Ford is known as a worldwide leader in automotive technology‚ automotive-related products and motor vehicle services. Over the last 20 years the company has been venturing into newer industries such as aerospace‚ communications‚ and financial services. Discussing in detail the Ford Pinto fires Team D agrees that the Ford Motor Company’s main focus in the 70’s was to gain profit and
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Ford Pinto Ethics Case Analysis Dickey L. Sours Jr. Business Ethics Course The Ford Pinto designs had the placement of the fuel tank behind the rear axle. The fuel tank position has allowed the projecting bolts to puncture the tank when the vehicle was struck from the rear. The Ford Motor Company had decided not to change the fuel tanks design location in order to reduce the production costs. Ford Motor Company determined there would be a savings of approximately $20.9 million dollars. Between
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Ford Pinto Case Study Analysis (ESSAY) Moral issue: One of the most important ethical issues concerning the Ford Pinto case is that the Ford Motor Co. disregarded their customer’s safety for monetary gain and did not take into consideration that the cost of death estimate would one day result in an actual person. During the early 1970’s‚ Ford was hastily preparing to jump into the market with the introduction of their newly designed car named ‘Ford Pinto’. Although the Pinto was initially
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reading the two assigned papers discussing the Ford Pinto fires‚ it is easy for someone to judge Gioia’s decisions as fallible before all the factors are in place. For example‚ the culture of the Ford motor company at the time‚ Gioa’s mental state. I believe he feels very responsible and that is why he wrote the paper and uses it as a living case study in his MBA classes. From Hookers generalization test I believe Gioia’s decision not to recall the Ford Pinto would pass. The main reason I feel his decision
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The Ford Pinto Fires In early 1968‚ the Ford Motor Company decided to take on the foreign car competition by introducing a compact‚ affordable vehicle they named the Pinto. What began as the decision to enter the race for the top small car ultimately led to an unprecedented court case wherein the Ford Motor Company found itself charged with reckless homicide and was the first corporation charged with criminal conduct. In this paper‚ the authors delve into the tragedy of the Ford Pinto fires
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