Sirsa Abstract A consumer sets a frame of references in his/her mind to choose or purchase a product or service of same or different brands or producers. Keeping in view the frame of references the present paper is an attempt to study the factors affecting the purchase decision of consumers towards purchase of the Fast Moving Consumer Goods (FMCGs) and to recommend the policies which may be adopted by the advertisers to enhance awareness among the rural buyers. The study used primary data
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coefficient between the total scale scores of Investigation I and Investigation II (teat-retest method) was r = .82 (p < .01) ‚ confirming the stability of scales in this study. The correlation coefficients between the total factor scores of Investigation I and Investigation II on four factors were .72 to .80‚ confirming the stability of subscales in this study. From these results‚ we judged that the reliability of SIAPRSCCTPN was
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vital to organizations and individuals. 2. Discuss the factors that Influence internal pay structure. Based on your own experience‚ which ones do you think are the most important? Why? There are external factors and organization factors that Influence internal pay structure. They are - External factors: (1) Economic pressures (2) Government policies‚ laws‚ regulations (3) Stakeholders (4) Cultures and customs - Organization factors (1) Strategy (2) Technology (3) Human capital (4) HR
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All changes of perspective are initiated by external factors A change of perspective is the transformation of one’s view‚ opinion or outlook. This transformation is initiated by various external factors that play a catalytic role in this change as they provide greater understanding and knowledge. However‚ it up to the individual’s or group’s preference whether they choose to acquire this opportunity for growth and awakening. It they do not‚ then no change of perspective will occur. In Robert Frost’s
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EMPLOYMENT TRENDS AND JOB SATISFACTION IN THE OIL AND GAS INDUSTRY: THE EFFECT OF CORPORATION SIZE Abstract The popular press has recently reported that the oil industry is entering an evolutionary phase withseveral potentially long-term trends beginning to emerge. The authors present a review oftheoretically relevant work relating to these trends and a study examining the expected effectsthese trends might have on the employment environment in the oil and gas industry. The study was conducted
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culture-specific factor of United States in comparison with eastern country. Accessibility and availability of data are the main limitations for application in the future. This paper presents a new approach of optimal choice which used case study of Nokia and Samsung. The paper is aimed at HR and psychological people‚ especially those who deal with people and provides very useful advice for team management in enterprises. Keywords Brand Personality; Brand building; Factors; Mathematical Modeling
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statement does not mention any thing about the employees | Concern for Pubic | Yes | * Since success is measured by customers‚ they did not forget to highlight being “a good corporate citizen” | * * Strategy Formulation * External Factor Evaluation Matrix – EFE
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Research on factors of green purchasing practices of Chinese Green purchasing is a key strategy for enterprises to reduce waste and improve efficiency and enhance competitiveness. Based on the survey of 144 companies‚ five Principal components of green purchasing practices were extracted through factor analysis using SPSS statistic software. And then‚ regression analysis were conducted to verify the hypothesis‚ it drawed a conclusion on leaders’ support will boost the green purchasing practices
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services‚ punctuality‚ time schedule‚ seat comfort and other characteristics combine to project an image to the prospective passenger. Consequently‚ these features are input element in a marketing programme. The aim of this study is to investigate the factors influencing choice and the extent to which customers are likely to exhibit loyalty in the face of severe price competition. This study explores the change in airline passengers’ preferences in situations where service quality improves. This study
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Foundations of Macroeconomics‚ 5e (Bade/Perkin) Chapter 2 The U.S. and Global Economies 2.1 What‚ How‚ and For Whom? 1) Items that are purchased by individuals for their own enjoyment are called A) consumption goods and services. B) capital goods. C) government goods and services. D) exports of goods and services. E) private goods. Answer: A Topic: Consumption goods and services Skill: Level 1: Definition Section: Checkpoint 2.1 Status: WM AACSB: Reflective thinking
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