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    CHAPTER 7 COMPETITIVE ADVANTAGE AND VALUE CREATION Contents 7.1 7.2 7.3 7.4 7.5 Creating Value Growth and Value Creation Competitive Advantage and Value Creation The Components of Value Overview This chapter examines how companies create value in the market and how they capture it to increase the value of the firm. After completing the chapter‚ you will have an understanding of the connection between value creation and competitive advantage. Also‚ you will know the basic components of value

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    Table of contents Apple competitive advantage ……………………………………………………………… p 3 The personal computer industry ………………………………………………………….. p 6 Apple’s competitive advantage in PCs …………………………………………………... p 9 The introduction of IPhone as a blue ocean strategy ……………………………………. p 13 Apple’s competitive position in smartphones …………………………………………… p 19 How does the death of Steve Jobs affect Apple’s overall strategy for the next 5 years …. P References list ……………………………………………………………………………

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    C H A P T E R S I X The Past and Future of Competitive Advantage CLAYTON M. CHRISTENSEN Competitive advantage is a concept that often inspires in strategists a form of idol worship—a desire to imitate the strategies that make the most successful companies successful. It is interesting‚ however‚ that strategists have viewed precisely opposite factors to be sources of competitive advantage at different points in the histories of a number of industries. For example‚ Henry Ford’s emphasis on

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    The Past and Future of Competitive Advantage By Clayton Christensen The author introduces to us that the concept of competitive advantage has inspired strategists in imitating the strategies of successful companies. However‚ the success of strategies is relative to the conditions of a particular place at a particular time— that not all strategies used by successful companies will work for others. Some companies that have economies of scale‚ integration and nonintegration‚ and process-based core

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    1 The Internet‚ I.T. Boom‚ And Competitive Advantage Bust‚ or Balance Presented for DDBA 8512: I.T. for Competitive Advantage Dr. Chad McAllister‚ Instructor Group A ~ Week 2-3 ~ Joy Carter‚ Group Leader Assigned Literature Week 2-3 Resources & Articles 2 Piccoli‚ G.‚ & Ives‚ B. (2005). IT-dependent strategic initatves and sustained  compettve advantage: A review and synthesis of the literature. MIS Quarterly‚ 29(4)‚ 747–776. Retrieved from Business Source Premier database Oh‚ W.‚ & Pinsonneault

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    there cannot be progress without competition. We have reached a level where it seems to be taken for granted- individuals have to be competitive‚ companies have to be competitive and even countries have to be competitive. Every organized activity even outside the domain of business and commerce is also highly competitive. Interestingly even religions are getting competitive to prove the superiority of one over the other. Nonprofit enterprises such as colleges‚ churches and charities‚ for example‚ generally

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    as a Competitive Advantage’ A closer look at different types of corporate cultures and how they affect the global market place. Annette Glatzel 13.04.2008 [Geben Sie hier das Exposee für das Dokument ein. Das Exposee ist meist eine Kurzbeschreibung des Dokumentinhalts. Geben Sie hier das Exposee für das Dokument ein. Das Exposee ist meist eine Kurzbeschreibung des Dokumentinhalts.]   Table of Contents   Abstract In This paper I have looked at what a competitive advantage

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    Case 8: Sustaining Competitive advantage Question 1: What are the isolating mechanisms preserving Wal-Mart’s competitive advantage in the US market? (use readings case 7) Sam Walton was the founder of Wal-Mart. Sam had the idea of reaching small towns in rural areas where the people had to travel many miles to do their shopping. This was a big market that was initially ignored by the major players before Wal-Mart. Eventually Wal-Mart grew to become market leader among the US discount department

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    Q1.Competitive Advantage Explain Competitive advantage   Air Asia build up their competitive advantage form providing customer lowest price and omit theunnecessary service. For example‚ Air Asia install kiosks to speed up check-in. With those innovations‚ it truly making aviation become more convenient. The customers and the operations are around Asia. Air Asia use IT to connect and integrate those end-to-end support processes. As a member of the AirAsia Team have highly competitive and

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    students‚ and other patrons‚ have the easiest‚ organized access to books and other necessities for school. They make sure they have the most resources available at affordable prices for students‚ and whoever else may need them. Section 2.2 Competitive Advantage  Commodore Books uses their customer excellence to maintain loyal customers. From LCCC sweatshirts and Apple© products‚ to nursing scrubs and assortments of notebooks‚ they offer many different brands and merchandise making it easy for each

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