October 7 2013 Team members: Hoai Thu Nguyen Izabela Wac Mihail Stan Radka Volkova Number of characters (including spaces‚ footnotes‚ end notes and text boxes): _22‚999_ Signatures of all the participating group/team members: _____________________________ _____________________________ _____________________________ _____________________________ _____________________________ ____________________________
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Importance of Visual Merchandising on Store Image and Shopper Behaviours in Home Furnishings Retail Setting Yoo-Kyoung Seock1* Young Eun Lee1 1 Department of Textiles‚ Merchandising and Interiors‚ The University of Georgia‚ Athens‚ Georgia 30602‚ USA * E-mail of the corresponding author: yseock@fcs.uga.edu Abstract The present study attempts to identify the important visual merchandising factors and examine the relationships of those factors with store images and shopper behaviours in the
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and floral merchandise. The stores are located in a dozen states up and down the East Coast. Originally opened in 1985‚ A.C. Moore has grown to 135 stores with $448.058 million in revenue in 20101. The major competitors include Jo-Ann Stores‚ headquartered in Hudson‚ Ohio‚ with over 790 stores in 49 states2‚ Hobby Lobby‚ headquartered in Oklahoma City‚ Oklahoma‚ with 524 stores in 48 states3‚ and Michaels‚ headquartered in Irving‚ Texas‚ with more than 1‚000 stores in 48 states and Canada4. We
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Atmospheric Cues in Retail Stores: Their Effect on the Consumer’s Hedonic Retail Experience Introduction Retailers are finding it more and more difficult to differentiate themselves from their competition‚ specifically based on the four Ps of marketing; product‚ place‚ price and promotion. They have been forced to inquire about diverse and distinctive atmospheric cues‚ in order to attract and maintain customers and their loyalty. According to (Morrison‚ 2001)‚ elements such as colour
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Bibliography: David‚ F. R. (2005). Strategic Management - concepts and cases (11 ed.). South Carolina: Prentice Hall. Dawood‚ T. U. (2003‚ May 1). The future of fashion. Retrieved January 11‚ 2009‚ from Dawn - The review: http://www.dawn.com/weekly/review/archive/030501/review1.htm
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DUNNES STORES – PRIVATE ORGANISATION Private Company Incorporated: 1944 Employees: 18‚000 Company Perspectives: Dunnes Stores is an Irish‚ family owned‚ mass market retailer in the grocery and textiles and the company ethos has been based on the principles of very competitive pricing‚ good quality products and choice. These principles are encapsulated in the words ’Better Value’ for which Dunnes Stores has become famous. Structure of Stores All Buying & Support functions are located
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The department stores in America and Taiwan A department store is a place that sells a wide range of products to the consumer. The products sold in a department store including everything‚ like clothing‚ cosmetics‚ furniture‚ home appliances‚ food‚ books‚ jewelry‚ and electronics. Managing the department stores is one of the typical big businesses in the world. America and Taiwan‚ have many ways of operating the department stores in common‚ including the way to attract customer‚ a set price‚ the
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Hobby Store Business Plan Owner: Alexander Engarto R/C hobby 232 West Main Street Moorestown‚ PA 08057 908596080 Alex08865@yahoo.com I. Table of Contents I. Table of contents…………………………………………………………………….2 II. Executive Summary…………………………………………………………………..3 III. General Company Description………………………………………………………..4 IV. Products and Services…………………………………………………………………5 V. Marketing Plan………………………………………………………………………..6 VI. Operational Plan………………………………………………………………………8
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TRIBHUWAN UNIVERSITY ADVANCED COLLEGE OF ENGINEERING AND MANAGEMENT KUPONDOLE‚ LALITPUR A PROJECT PROPOSAL ON DEPARTMENT STORE MANAGEMENT INFORMATION SYSTEM (DSMIS) SUBMITTED TO DEPARTMENT OF ELECTRONICS AND COMPUTER ENGINEERING SUBMITTED BY: ABHAY RAJ SHAKYA (502;abhay_rshakya@hotmail.com) ABHINAYA SHRESTHA (503;toerage@facebook.com) HEMANTA SAGAR LAMA (513;hsl_2006@hotmail.com) NISHANT MAN PATI BAJRACHARYA (520;bajra_nish@live.com) JULY 9‚ 2011 Acknowledgement We are thankful to all those
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It is the American Dream: own your own business‚ and make loads of money. Well‚ that’s the dream part‚ then reality sets in: business licenses‚ put-up money‚ taxes‚ etc. In the case study of the Cliptomania Web Store‚ in 1999‚ John and Candy Santo discovered a marketing niche that they could tap into; selling clip-on earrings‚ over the internet‚ throughout the United States‚ Canada‚ Ireland‚ Australia‚ and New Zealand (Brown‚ DeHayes‚ Hoffer‚ Martin‚ & Perkins‚ 2012). This type of marketing is called
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