2.0 STUDY OF RELATED LITERATURES 2.1 FOREIGN STUDY 2.1.1 Hotel Swiss-Garden Kuala Lumpur The official website for Hotel Swiss-Garden is http://www.swissgarden.net/. The main functions of Hotel Swiss-Garden online reservation system are to provide hotel information and online room reservation. Visitors can get hotel information such as location of hotel‚ room rates‚ room description and hotel facilities. The reservation process required quest to fill their detail in reservation form. Reservation
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organisation is where the culture will be derived from‚ for example the Red Carnation Hotel’s culture is to make the guests feel they are in their own home “home away from home” redcarnationhotels.com‚ (2012) this concept is embedded in all the RCH hotels.
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in the Hotel Industry The Indian Hotels Company The Indian Hotels Company and its subsidiaries are collectively known as Taj Hotels Resorts and Palaces‚ recognised as one of Asia’s largest and finest hotel company. Incorporated by the founder of the Tata Group‚ Jamsetji N Tata‚ the company opened its first property‚ The Taj Mahal Palace Hotel‚ Bombay‚ in 1903. The Taj‚ a symbol of Indian hospitality‚ completed its centenary year in 2003. Taj Hotels Resorts and Palaces comprises 59 hotels at 40 locations
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WELCOME GROUP HOTELS The Welcome Group owns a chain of 20 hotels located in different parts of the country. In recent years it has been expanding the chain by setting up new hotels. When there were only a few hotels‚ the Managing Director of the Welcome Group used to personally visit them with a view to ensuring that they provided high quality food and service to their patrons. But now he finds that with so many hotels it is extremely difficult to personally visit each and every hotel. At the same
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1 Chapter I INTRODUCTION A hotel is an establishment that provides paid lodging on a short-term basis. The provision of basic accommodation‚ in times past‚ consisting only of a room with a bed‚ a cupboard‚ a small table and a washstand has largely been replaced by rooms with modern facilities‚ including ensuite bathrooms and air-conditioning or climate control. The cost and quality of hotels are usually indicative of the range and type of services available. Due to the enormous increase
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Marketing and promotion at mandarin oriental hotel group Marketing and Promotion at Mandarin Oriental Hotel Group Contents: 1.Introduction Page 1 1.1 Aim Page 1 2. Marketing Page 1 2.1 Marketing Orientation Framework Page 1-2 3.Service Marketing mix Page 2 3.1 4ps Page 3 3.2 Mandarin Oriental Hotel 7ps Page 4 3.3 Criticism of the service marketing mix Page 5 3.4 E-Marketing Page 5 4.
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Shangri-La Hotels and Resorts - Overview Shangri-La Hotels and Resorts are renowned hotel management companies operating prominently in the Middle East. The hotel is considered as a status symbol for upper class people reflecting the privilege and honorable status in the society. The hotel provides facility of services which is suitable for both business travelers as well as for people traveling for leisure and on vacation. The first of Shangri-La hotels was found in Singapore in the year 1971
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Assignment 9: Business Finance (16.0 points) 1. Choose an example of a type of new company you could start‚ and then use this company idea to answer the questions below. You might choose to open a hair salon‚ a babysitting service‚ a record store‚ or many other things. This can be the same type of company you chose in assignment 8‚ or it can be different. a. Describe the type of company you chose. (1-2 sentences. 0.5 points) The type of company I choose would be an exotic pet
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Then Accra Beach Hotel: Block Booking Of Capacity During a Peak Period Cherita Howard‚ Sales Manager for the Accra Beach Hotel‚ a 141-room hotel on the Carbbean island of Barbados‚was debating about what to do about a request from the West indies Cricket Board. The Board wanted to book a large block of rooms more than six months ahead‚during several of the hotel’s busiest times‚and was asking for discount. In return‚it promised to promote the Accra Beach in all advertising materials and television
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PROJECT PROPOSAL 1. INTRODUCTION Hotel reservation system plays a great role and has a potential effect on day to day performance measures‚ this type of system have highly evolved from decades due to high demand for their use‚ effective and efficiency in any given institutions. Due to the rapid change of technology the use of such system has become a necessity to any given high learning institution for better performance and be used with quite a large number of users at the same time but it can
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