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    AsusTek Computer Inc. commonly known as ASUS is a Taiwanese multinational company which is selling computer and phone hardware and electronics products. The name “ASUS” comes from a Greek mythology word‚ Pegasus which is a winged horse that represents wisdom and knowledge. The name was shortened to "ASUS" in order to appear at the beginning of the sequence corresponding alphabet and objectify the strength to soar to new heights with each new product it creates. ASUS was established in Taipei‚ Taiwan

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    Netflix‚ Inc. Case October 2‚ 2011 1. Netflix‚ Inc. has several competitive advantages in the movie rental business. * The strongest advantage they have would be the comprehensive library of titles that they are able to offer to their customers. They have developed a strong relationship with top studios and distributors to enable them to offer a broad selection. Netflix’s is constantly adding new releases and carrying numerous copies of the popular titles. * High levels of customer

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    Case: Fisher-Price Toys‚ Inc. 1. Basic information 1) 2) Company: Fisher-Price Toys‚ Inc. (Industry: Child toys) Business dilemma: a rash marketing decision has to be made on carrying out whether a new quality product (product name: ATV Explorer) at exceptional high price or a new less-quality product at moderate price 2. Business dilemma 1) Key problem: (1) price-point: Cost for a projected toy can’t be made within budget‚ resulting in a much higher price ($18.5) than planned. High price disobeys

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    Lululemon Athletica Inc. was founded in Vancouver‚ BC (Lululemon Athletic Inc.‚ 2016). The company designs‚ distributes‚ and sells athletic apparel for women and men (Lululemon Athletic Inc.‚ 2016). At their January 31‚ 2016 fiscal year end‚ Lululemon earned $2.06 billion in revenue‚ which was a fifteen percent increase from the prior fiscal year end (Lululemon Athletic Inc.‚ 2016). Lululemon operates 363 retail stores worldwide with locations in Canada‚ the United States‚ Australia‚ New Zealand

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    Midland Energy Resources‚ Inc. 1.The Use of Cost of Capital First of all‚ cost of capital is an essential component in WACC. WACC is composed of cost of equity and cost of debt.The Mortensen’s estimates are used in various ways including asset appraisals for both capital budgeting and financial accounting‚ performance assessments‚ M&A proposals and stock repurchases at division ‚business unit level and corporate level. 2. The Calculation for Wacc Midland’s wacc at the corporate level

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    CASE: Data Tech‚ Inc. Data Tech‚ Inc. is a small but growing company started by Jeff Styles. Data Tech is a business that transfers hard copies of documents‚ such as invoices‚ bills‚ or mailing lists‚ onto CDs. As more companies move to a paperless environment‚ placing data on CDs is the wave of the future. Jeff had started the company in his two-car garage three years earlier by purchasing the necessary software and signing two large corporations as his first customers. Now he was about

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    VISA Inc. Visa Inc. is one of the most recognized global financial services brand and is considered to be world’s largest electronic payments network. Visa Inc. deals in payment cards‚ transaction processes services like authorization‚ clearing and settlement‚ payment product platforms. It also provides value added services like risk management‚ loyalty services‚ dispute management and information services. It also act as an enforcer of common set of rules to be followed for payment. IPO Process

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    Nike Inc. Case Number 2 Nike Incorporated’s cost of capital is a vital element when addressing opportunities regarding top-line growth and operating performance. Weighted Average Costs of Capital (WACC) is an essential estimation that is needed in order to determine the amount of interest that will be paid for each additional dollar financed. This translates to be the minimum overall required rate of return that the firm will keep. We disagree with Johanna Cohen’s assessment of Nike due to two

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    Visa Inc Case

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    Visa‚ Inc. IPO Keller / Devry Managerial Finance - FIN-516 Visa American Express and the Diner’s Club were the forerunners in the consumer credit card business issuing their first cards to approximately 200 people in the mid to late 1950’s. The cards were mainly used for restaurants and entertainment purposes and the balances had to be paid immediately. In the summer of 1958‚ Bank of America (which would later grow and spinoff Visa and also become spinoff itself as the Bank of America Corporation

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    Unlike its predecessors that are over 100 years old‚ Soda Pop Organics Inc. is a relatively young company in the soft drink industry. Established in 2001 as a local produce stand‚ Soda Pop Organics‚ Inc. quickly evolved into a self-sustaining cyclical co-op that reinvented the soft drink industry‚ by providing healthy plant based soft drinks with ingredients derived from sustainable farming activities. Local farmers would equally share in the production‚ bottling costs and revenue of the then small

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