THE ROLE OF ADVERTISING IN MARKETING COMMUNICATIONS Marketing communications: Marketing communications are the means by which firms attempt to inform‚ persuade‚ and remind consumers – directly or indirectly – about the products and brands that they sell. In a sense‚ marketing communications represent the “voice” of the brand and are a means by which it can establish a dialogue and build relationships with consumers. Marketing communications perform several functions for consumers. Consumers can
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bombarded with images of stick skinny woman and this is the way almost everyone wants to look. Although there are other factors the media is the primary source of obsession with being thin. Why has this become such a popular trend? Is this what society says is acceptable? Prove has shown that ladies exposed to pictures of thin models experience more depression‚stress‚guilt‚shame‚insecurity and body dissatisfaction than those exposed to photo of average sized woman. In a world where images seem to
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Eve Teasing A problem of modern society Eve teasing Eve teasing is a euphemism used in India ‚ Bangladesh and Nepal for public sexual harassment‚ street harassment or molestation of women by men‚ with Eve being a reference to the biblical Eve. Considered a problem related to delinquency in youth it is a form of sexual aggression that ranges in severity from sexually suggestive remarks‚ brushing in public places‚ catcalls‚ to outright groping. Sometimes it is referred to with a coy suggestion of
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The early modern period of history was a time of extensive formation of nation/states and while there are many contributing factors towards this‚ the factor that played the biggest role was the politics of the time. Politics in early modern Europe could take many forms‚ similar to politics today‚ it could take the form of debates or even wars. Ranging from the politics that occurred during the Protestant Reformation to the events that occurred during and after the discovery of the new world‚ politics
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ROLE OF WOMEN: It is true that the worth of a civilization can be measured by the place that it gives to women in the society. It is also true that where women are honored‚ there gods live. Indian Women in the past enjoyed an exalted position in the society. They excelled in various spheres of life and enjoyed every kind of liberty to develop themselves‚ socially‚ morally and intellectually. However‚ the position did not remain the same for long. During Muslim and British rule‚ her position was
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Hillary Clinton. Today there is still so much work to be done to improve the rights and equality of gender. Even though the role of women has dramatically changed since early modern we still face problems of inequality. It is almost hard to believe how different the role of a woman in early modern Europe was compared to today when we are still not satisfied with the role that women are allowed to play. However‚ it is arguable that Ariosto would agree with Hillary Clinton. He believed that by the
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International Journal of Business and Social Science Vol. 2 No. 10; June 2011 Role of Effective Communications for Enhancing Leadership and Entrepreneurial Skills in University Students Manshoor Hussain Abbasi (Corresponding Author) Program Officer Department of Humanities‚ COMSATS Institute of Information Technology Park Road Chakshahzad Islamabad‚ Pakistan E-mail: manshoor_hussain@comsats.edu.pk‚ Phone: 0092300-5161568 Attiya Siddiqi Department of Humanities COMSATS Institute of Information Technology
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The Fundamental Role of Communication in any Organization ADV 14-1B Every individual expresses its thoughts and carries out its affairs through the medium of communication. Communication is one of the organizational functions that helps a company to stay efficient and productive. Implementing policies to strengthen inter-departmental communication help to underscore its importance and maintain an efficient flow of information. Organizational communication refers to the forms and channels of
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Section 1 – Understand methods of communication with customers 1a) Use the table below to outline at least two different customer service situations and the different methods of communication that would be needed in these situations. Situation Methods of communication 1. IT department was doing a project over summer to upgrade some older PC’s in around different departments. When Staff came back to work after break there was some complaints of no printers being connected and also lost documents
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Media performs very important functions in the society. In modern democratic nation‐state system it is considered as the fourth pillar of the state whose functions are indispensible for the smooth and effective functioning of a society. It is the dire need of today’s globalized people to be aware of their surroundings. Therefore everyone gets information through easy accessible sources of media. Mainly mass media is involved in providing latest information about whole world‚ national‚ and local events
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