THE ROLE OF PACKAGING IN STRETEGIC MARKETING You may ask yourself the question what is packaging? Its something that you may not even notice it just holds your product together. If that is what you answered you are very mistaken. Ok yes packaging holds your product together but that is not the only function. Lets take a deeper look into the world of packaging and discover what packaging is all about. HISTORY OF PACKAGING The first packages used the natural materials available at the time: Baskets
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things like empty bottles of alcohol and ash trays. Her room also didn’t comply with typical feminine ideas at the time because it was described as messy and also had an empty bottle of alcohol and a full ashtray. This didn’t go along with the typical roles of women because they were expected to be clean and sensible. She has a very masculine way of speaking‚ it’s very to the point. She also uses colloquial words like “c’mon” On the first page she refers to the person in her bed as “the blond” which
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For my paper I chose to examine the policy of prohibition of alcohol in the 1920’s and 1930’s and how it relates to current prohibitionist practices around the present day “War on Drugs”. There are significant parallels between the “Noble Experiment” of alcohol prohibition and modern day drug prohibition. Just as alcohol prohibition empowered organized crime and gave rise to a violent culture of mafia families and gangsters‚ today drug prohibition empowers ruthless international criminal cartels
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1.1 Executive Summary This report was commissioned in order to analyze a business to business selling scenario between the Xerox corporation and a fictional company; Aliments Capital. The industry which the report is based on is the document management services industry‚ of which Xerox is a part of. The second industry which the report focuses on is the frozen food manufacturing industry‚ of which Aliments Capital is a part of. The product that the proposal is based on is the Xerox ColorQube
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The 1950’s dealt with threats from the USSR and Communism which scared many people in the United States and soon became a full-fledged paranoia. There was fear of falling behind the advances of the Communist countries‚ especially among the Soviet Union‚ creating the Red Scare. As the Cold War with the USSR escalated‚ Americans increased their suspicions of Communist influences. Due to this‚ a special committee was formed in order to investigate Communists in America known as HUAC (The House Un-American
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In the early 1900’s the man was seen as the intellectual individual who takes care of their wife and family‚ who arrives home with the money and who was the supplier. However during the 1930’s this typical idea of the man’s role was extremely hard to keep ahold of due to The Great Depression. While the average woman worked on household dynamics and keeping the family afloat‚ the man was out looking for a job‚ or struggling to keep his current job. As a result‚ the average male came home at the end
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The 1920s was a difficult time period to live in America. The United States was still trying to get over the end of slavery‚ and they were not to happy about the things that the minorities were receiving. This was the starting point of segregation and all of the hatred. This resulted in extreme hatred from whites upset about the rights blacks were receiving. The whites would not even let the blacks use the same restrooms‚ water fountains‚ and restaurants as them. This was all causing the black folks
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today without inventions from the 1940’s. Color TV‚ LEGOs‚ Microwaves and many other things that mankind uses today were invented in the 1940’s. Some of these things had great effects on mankind‚ some of them not. There were a lot of things that were invented in the 1940’s‚ the Jeep‚ Duct Tape‚ and Silly Putty are a few examples. These things have changed the world in many ways.
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Society has always tried to standardize people. Events in the 1950s demonstrated this in their idea of gender roles. Women were obligated to stay home. The percentage of women going to college dropped considerably in the 50s. The gender roles were emphasized through television. For example‚ “The Adventures of Ozzie and Harriet”. Magazines‚ books‚ and music also reiterated the submissive wife. At the same time‚ men were expected to be bold‚ to hold jobs in factories or management. Men there were
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Communication 1930s and 1990s Communication and technology has grown over the past few decades after making of the first phone. The 1930’s wasn’t a very communicational or technological decade. On the other hand‚ the 1990’s was a very erupting decade with technology and communications. There are major differences between those two decades including phones‚ how mail is distributed‚ and how to inform people. The 1930s was a very poor time due to the economy outburst in the market. One communicational
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