Leach COM 1101 3 December 2012 Car Technologies and Green Energy: General Motors Go Green Most of the people in the world still support the perception about cars being one of the main air pollutants on the planet. General Motors promoted their Fuel Cell technology under the Chevrolet division with the “Chevy Equinox” car on the Smithsonian magazine in September 2008‚ when posting an advertisement that presented their newest technology for environment friendly cars‚ the Equinox fuel cell. The magazine
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a top of its kind car is indescribable. Or you could cruise by the country side in the back seat with a chauffeur on the steering wheel. Anyhow driving in a Rolls Royce is out of this world. Rolls Royce was founded in 1904 by Charles Rolls. Since then‚ Rolls Royce has designed beautiful and elegant cars without compromising the power which they are very well known for. Some of the many models designed by Rolls Royce are the Phantom and Ghost. When considering a Rolls-Royce car it is usual to think
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BMW BACKGROUND AND ORIGIN Bavarian Motor Works (BMW) was founded in Munich in 1916 by Karl Rapp and Gustav Otto. The main head quarters is located in Germany and is still one of the world’s most reputed automakers.BMW is the parent company of Rolls-Royce Motor cars and also owns and produces MINI cars. BMW is known for its luxurious cars with superior levels of driving enjoyment and comfort along with entertainment. The logo of BMW represents white propeller blades against a blue sky. It also
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responsible. I was only 16 when I started so I never had to put gas in the car or my mom’s SUV. When I turned 18 that’s when I started working at jimmy johns and driving around a lot more‚ this is when I noticed all the money that I wasn’t making and everything I made went to the car. I would spend forty dollars on gas and make fifty dollars on tips and only go home with ten bucks. I was getting sick of all the money I had to put in the car but at the same time I was fine with it because I always had a place
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decades‚ the United States led the world in total automobile production. In 1929 before the Great Depression‚ the world had 32‚028‚500 automobiles in use‚ and the U.S. automobile industry produced over 90% of them. At that time the U.S. had one car per 4 persons. After WWII the U.S. produced about 75 percent of world’s auto production. In 1980 the U.S. was overtaken by Japan and became world’s leader again in 1994. In 2006‚ Japan narrowly passed the U.S. in production and held this rank
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the America‚ it doesn’t matter how rich or poor people are‚ there is one product that any household has to have at least one. It is a car. In fact‚ cars have played an extremely important role in American society. A car wasn’t invented like other machinery‚ but it was the accumulation of many levels of invention and a combination of many scientific discoveries. Cars’ origin was in Europe by the French and the German and Paris and named by the Paris Academy of Sciences. But automobile industry brilliantly
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precisely in Munich‚ Bavaria. On the 7th of March the company will be celebrating their 101st anniversary. The group currently has three brands under its wings. The original BMW with diverse series targeting different markets‚ MINI‚ and Rolls-Royce Motor Cars. The presence of this German company is everywhere worldwide. The manufacturer is currently present in 14 countries worldwide for its manufacturing business. In total 31 manufacturing and assembling factories employing 124‚719 employees. It also
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Targeting Position 4 P’s Analysis Budgeting Monitoring 1. Objectives “Be the leader provider of premium products and premium services for individual mobility” Market Share** Sales • Units per year (worldwide): 2008: 1‚212 cars 2009: 1‚002 cars 2010: 2‚711 cars 2011: +10% vs. 2010 +10% 2‚711 **US DATA BMW group includes: Rolls Royce‚ Mini & BMW brands • Mercedes: 1.6% • Audi: 0.8% • Porsche: 0.2% • Jaguar: 0.1% • BMW group: 1.7% Objective + 0.1% Market share BMW group in mature markets
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built his first motor car in 1904 and in May of that year met Charles Rolls‚ whose company sold quality cars in London. Agreement was reached that Royce Limited would manufacture a range of cars to be exclusively sold by CS Rolls & Co – they were to bear the name Rolls-Royce (http://www.rolls-royce.com/history/timeline/default.jsp). Henry Royce’s idea to build automobiles began because he was dissatisfied with his personal automobile‚ and concluded that he could build a better car. At first Henry
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TATA MOTORS I. INTRODUCTION Tata Group is an Indian multinational company headquartered MUMBAI‚ MAHARASHTRA‚ INDIA. Tata group business is spread across 7 sectors their main sector being steels. Their empire is spread across 6 continents and has its presence in 80 nations. The combined market capitalization of all the 31 listed Tata companies was $89.88 billion as of March 2012.Tata group gets its major revenue from overseas market contributing 58%. Tata Motors Limited is an Indian multinational
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