Strategies for branding development 1. What is product and what is brand 2. Why is branding important 3. How do we build successful brands 4. How do we manage Brands 1. In order to properly evaluate brands and branding theories‚ we should explain the difference between products and brands. A Product is a physical good‚ service‚ idea‚ person‚ or place that is capable of offering tangible and intangible attributes that individuals or organisations regard as so necessary‚ worthwhile or satisfying
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INDIA ON THE MOVE - 1. This is about a recent report‚ I saw in NDTV. The report was really shocking and really shaken me thoroughly. The report is talking about small farmers in the Vidarbh region (Near Nagpur) committing suicide because they could not sustain the loan burden and could not survive from the agricultural income. In the last eight months around 400 farmers have committed suicide. This has become a daily occurrence. The government as usual just woken up and started its preliminary
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Overlooked Value of the Unexamined Life: “Is the examined life worth living? According to Socrates‚ it is not. Socrates does not consider any counterarguments in his famous claim in the Apology. In this paper‚ defend or criticize the claim that the unexamined life is not worth living via philosophical argument.” This course seeks to bring forth concepts that have been suggested historically as methodical answers to the ultimate human question: what is the purpose of an individual’s life and how
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Should laws and policies aim to maximize happiness? Laws and policies are described in many dictionaries and it is possible to find many descriptions and ideas of what is the true purpouse of laws and policies. Theodore Roosevelt has said‚ that „No man is above the law and no man is below it: nor do we ask any man’s permission when we ask him to obey it.” This means that it is an important issue we have to pay attention to. In this essay work I would like to go deeper in my own consciousness
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11 ‚ MARGE 1935 ) ANSWER I TICK : 1935 Question 5 (10 points) Your dad invested $25 for you in 1942 in a fund and you have not withdrawn any money since.If the fund has averaged a return of 8 percent over the last 70 years‚ what is the current value of that investment? (Round to the nearest whole dollar; enter just the number without the $ sign or a comma) Answer for Question 5 is : $ 165 Question 6 (10 points) Cindy and Jennifer are twin sisters. They both have a $10‚000 investment earning
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MARKETING MIX: PRODUCT AND BRANDING STRATEGIES Abstract Brands have now transcended their general definition of just being a name or logo that differentiates them from other products in the market to a more humane and characterized version to which people can relate to and come to depend on in their everyday lives. According to Fournier brands create relationship with customers. This paper agrees with the statement in the goods only category for Coca Cola however for the service only it does
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Best Western Plus Antel Hotel Vs Holiday Inn Best Western Plus Antel Hotel has a full-service spa‚ an outdoor pool‚ and an indoor pool. Complimentary wireless Internet access is available in public areas. Business amenities at this 3-star property include a business center‚ a meeting/conference room‚ and limo/town car service. This family-friendly hotel offers a poolside bar. The staff can provide concierge services‚ wedding services‚ and event catering. Additional amenities include a children’s
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MARKET POTENTIALITY FOR UPPER UP SCALE HOTELS (A CASE STUDY OF TRIDENT HOTEL) A PROJECT REPORT Submitted by KAPIL YADAV (2010-2012) In partial fulfillment of the award of the diploma Of POST GRADUATE DIPLOMA IN MANAGEMENT JAGAN INSTITUTE OF MANAGEMENT STUDIES‚ JAIPUR JUNE 2011 BONAFIDE CERTIFICTE Certified that this project report “MARKET POTENTIALITY FOR UPPER UP SCALE HOTELS (A CASE STUDY OF TRIDENT HOTEL)” is the bonafide work of “KAPIL YADAV”
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they can open with a new starting and in a bigger way they started with the simple menu of hamburgers‚ cheeseburgers‚ French fries‚ shakes and more So they renamed their restaurant to the new name with McDonalds. After some time they realized one new thing that there was the time they need a new building for their restaurant so that they could improve more and make their goals achieve. The main two goals for them were efficiency and more catching appearance. Architects were chosen for the new ambience
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My performance was inspired by my favorite spoken-word poet Shane Koyczan and his poem Move Pen Move that is dedicated to his mother who passed away because of cancer. I chose this poem because I identify with it a lot regarding my personal experience. I was aware of the fact that seemingly poetry and cruelty contradict each other. I associate ‘poetry’ with something gentle‚ lyrical whereas word ‘cruelty’ is associated with something anxious and unpleasurable. I decided to create a performance that
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