most important meal of the day. Breakfast cereal is the best way to kick of a healthy start to a day as it contains low-fat‚ nutrient-dense food with many essential vitamins and minerals. Not only is cereal healthy‚ it is usually a very reasonable price and extremely easy to put together on a day to day basis. Kellogg’s is one of the most successful Australian cereal brands on the market today with a diverse range of cereals. One of the most recent cereals to the Kellogg’s product line is “Smart Start
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Cereal Questionnaire Your gender? A .Male B. Female Your age? Under 20 B.21-30 C.31-40 D.41-50 E.51-60 F.61-70 G.Over 70 3.Do you regular eat breakfast? Yes B.No 4.How often do you eat cereal as breakfast? Every day B.Three times per week C.Five times per week D Never 5.Why do you choose cereal as breakfast? Healthy B.Convenient C.Cheap D.Other 6.What do you usually take into consider when you purchasing a cereal? Weight loss
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Global Cereal Bar Market 2014-20180280035A cereal bar is a pre-packaged food item that contains oats‚ nuts‚ honey‚ dry fruits‚ and puffed rice and is rolled in the shape of a bar. Cereal bars are available in various flavors such as peanut butter‚ chocolate‚ caramel‚ banana‚ honey‚ and strawberry. They are high in proteins and fibers and low in carbohydrates and sodium‚ and they contain vitamins‚ minerals‚ and antioxidants. Covered in this Report0280035This report covers the present scenario
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ysisChildren’s breakfast cereal has become a part of Australian life . The convenience and nutritional value has seen generations of children start their day with one of the many choices on offer. Australia and New Zealand have one of the highest consumptions of ready-to-eat cereals per capita in the world. Only the Republic of Ireland and the UK have higher consumption levels and children are the highest consumers of sweetened breakfast cereals‚ those containing over 25% sugar. (Kellogg Sales
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AUSTRALIAN FAVOURITE CEREAL TABLE OF CONTENTS 1. ABOUT AUSSIE CEREAL 2. MACRO ENVIRONMENT 2.1 AUSTRALIAN DEMOGRAPHIC 2.2 AUSTRALIAN ECONOMY 2.3 AUSTRALIAN NATURAL 2.4AUSTRALIAN TECHNOLOGICAL 2.5AUSTRALIAN POLITICAL 2.6 AUSTRALIAN CULTURAL…………………….. 3. MARKETING ANALYSIS 3. CONCLUSION…………………………………………… 4. REFERENCES…………………………………………… 1. AUSTRALIAN FAVOURITE CEREAL PTY. LTD. Australian Favourite Cereal has been producing‚ manufacturing and distributing their
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from the core competences of each other. GM is the second-largest cereal manufacturer in North America. It has technological and marketing expertise gained over more than 80 years of breakfast cereal market. GM is globally active with its products but they are very well known and strong in their home market. In 2006 only 16% of total sales came from outside of USA. This shows us that the heavy domestic dependence esp. in cereal market is very problematic for GM. In this joint venture‚ GM brings
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breakfast cereals refer to cereal grains that had to be soaked or boiled to be softened and edible. Pre-prepared cereal that is edible on its own or in milk is also known as Ready-to-eat cereal. Within Singapore itself‚ breakfast cereal are generally seen as a nutritious form breakfast that appeals more to the younger generation and children who are seemingly more receptive to these western breakfast.(Breakfast Cereal- Singapore‚1)Datamonitor states that by definition the breakfast cereal market consists
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Description One of my favorite things to eat is breakfast cereal. I have been a cereal eater since I was a kid and have chosen to do my paper on the breakfast cereal industry. The NAICS code is 311320. The SIC code is 2043 Cereal Breakfast Foods. The SIC gives a description of establishments as primarily engaged in manufacturing cereal breakfast foods and related preparations‚ except breakfast bars. Cereal breakfast foods include: coffee substitutes made grain‚ hulled corn‚ farina‚ granola (except
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Cereal: The Manufacturing Industry Everyday‚ more than eighty million Americans have some type of cereal for breakfast. Cereal is one of the most popular breakfast foods and some brand is found in almost every home in America (Topher). This vast industry stems from the late 1800s when John Harvey Kellogg and C. W. Post began cereal production in Battle Creek‚ Michigan (Topher). Today‚ numerous types and varieties of cereal line the grocery store shelves. However‚ only a few select companies
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value chain‚ Appendix B‚ in the RTE cereal industry consists of branded manufactures and private labels that receive their raw materials from suppliers and then distribute their product to food stores‚ drug stores‚ and mass merchandisers where the end consumer can eventually purchase the cereal product. Private labels rely on wholesalers and third-party distributors to get their product on the store shelves where the end consumer can purchase these items. In the RTE cereal industry‚ there were three
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