From 2003-2005 production statistics indicated that tef accounted for about 29% of the land and 20% of the gross grain production of all major cereal cultivation in the country (National Research Council). Eragrostis tef belongs to the grass family Poaceae‚ and is species of Eragrostis. It contains about 350 species and tef is the only cultivated cereal (Seyfu). Its name tef is originated from the Amharic word yate-tef-ah‚ which means‚ “lost”. Since the grains are so small they are easily
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formaking rosaries‚ necklaces and other objects. The other one is Coixlacryma-jobi var.ma-yuen which is harvested as a cereal crop and is also used as medicine in some parts of Asia. Uses of Adlai A. Adlai as food and feeds. As food and drink‚ it is widely cultivated as cereal in Asia. In some countries like India and Vietnam‚ it is pounded‚ threshed and winnowed as a cereal. Pounded adlai were mixed with water like the use of barley in making barley water. It is also boiled and eaten in the
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play noncompetitively‚ I included it. A high carbohydrate diet of approximately 50-65% of total calories fuels both anaerobic and aerobic energy needs. The type of high carbohydrate foods that meet these needs include fruits‚ veggies‚ whole grain cereals‚ breads‚ and pastas‚ and low-fat dairy. Mineral rich carb choices should be advised to manage electrolyte losses from sweating. Ten to twenty five (10-25%) of calories from protein provides additional power strength for muscle repair. Main meal foods
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Marketing (IB 2090) Written essay Student number: 1211712 Word Count : 3‚ 027 IB 2090
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Scenario and task: The Nestle company has decided to commission you to develop a coherent marketing mix for their brand new breakfast cereal product aimed at children under the age of 16 in the UK to compete with cereal products from Kellogg’s and Quaker. Product - organic granola bars Competitors Quaker Oats Chewy Granola Bars and Nature Valley Crunchy Quaker Oats Chewy Granola Bars Quaker Oats has presently a selection of granola bars that have 8g of whole grains that contain no high fructose corn
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purpose of gaining easy access in Europe. General Mills has always wanted to be in the international markets; however‚ their efforts seemed not good enough to make the company become worldwide products. In 1961‚ General Mills tried to expand its cereal products into Europe‚ specifically United Kingdom without any success. Then in 1964‚ the company aimed for worldwide snacks foods‚ which many acquisitions had been made to gain the market share. Unfortunately‚ the FTC forbade General Mill‚ for antitrust
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Thursday Lecture – Cereal Grains Reading: Textbook‚ Chapter 5 The topic of class for this week will be members of the grass family‚ which as cereal crops provide more than half of all calories that humans consume. Members of the family are used in many other ways by people‚ including as forage grasses for livestock. 1 What is a Cereal? Ceres – Roman goddess of agriculture (in Greek‚ Demeter). Myth: mother of Persephone‚ who was kidnapped by Hades; Ceres went on strike to demand
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Main Cereal Company is a relatively new company that was established in 2007. It is an Australian owned and operated company. The head office and factory are located in Sydney‚ New South Wales and it is manufactured and distributed from this location. Main Cereal Company offers organic cereals‚ which consists of Australian grown whole grains‚ fruits and nuts. Main Cereal Company has developed a new breakfast cereal range called Bran Flakes. The range offers ‘Bran Flakes Original’ (only flakes)‚ ‘Bran
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toasted cereal. Why does the consumer buy this type of cereal instead of the other cereals? Is it because of the marshmallows? Or the nutrients in them? As the consumer walked passed by them in the store‚ the first thing the consumers will spot is the Lucky the Leprechaun‚ their mascot. The 50 years old Lucky trying to protects his frosted toasted oat cereal with marshmallows from the kids. Targeting the kids as their number one consumer and the adult as their next target. Lucky Charms cereal bring
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Cereal grains are essential dietary components that provide the world with many health benefits. Barley‚ a high-fiber and high-protein grain‚ is one of the most important and common cereal grains used for human food. Barley looks similar to wheat‚ however‚ barley has longer awns and it is often more yellowish in color. Most barley has a rough‚ inedible outer hull around the barley kernel. When it is hulled‚ it is tan in color and oval shaped. When cooked‚ barley has a rich nutlike flavor and a desirable
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