Accenture Research Report Masters of rural markets: The Hallmarks of High Performance Contents Foreword: Unleashing India’s rural multiplier effect 03 Growing business confidence in rural opportunities 05 The attractions and distractions of rural markets 09 Distinctive capabilities that enable 15 companies to succeed in India’s hinterland Framework factors critical to nurturing distinctive capabilities 28 Developing the right capabilities—and
Premium Rural Supply chain Marketing
Rural Retailing in India-The Road Ahead Shikhar Das Srivastava* ABSTRACT The decision to liberalize the Indian Economy in 1991 had far reaching consequences‚ which is still continued into the new millennium also. On the marketing front‚ there was the arrival of many well-known Multi National Companies especially FMCG product dealers. In the initial years the focus was on the easily accessible well developed urban markets but soon it got saturated because of proliferation of brands and intense
Premium Retailing Household income in the United States Population
Sector “Challenges in Rural Market ” “Challenges in Rural Market ” Mr. M Q Khan‚ Director (LPG Infrastructure India Pvt. Ltd.) Mr. M Q Khan‚ Director (LPG Infrastructure India Pvt. Ltd.) Reliance Industries Ltd. Reliance Industries Ltd. 1 Indian Scenario Urban Population (Million)‚ 2001 House Holds (Million)‚ 2001 LPG Connections (as of 01.04.04 (Million) LPG Consumption (MMTPA) As of 01.04.04 LPG Per Capita Consumption KG (PA) Penetration 286 54 68.52 7.95 Rural 742 138 8.58 1.55 Total
Premium Household income in the United States Rural City
Features of Indian Rural Markets *Large and Scattered market: The rural market of India is large and scattered in the sense that it consists of over 63 crore consumers from 5‚70‚000 villages spread throughout the country. *Major income from agriculture: Nearly 60 % of the rural income is from agriculture. Hence rural prosperity is tied with agricultural prosperity. *Low standard of living: The consumer in the village area do have a low standard of living because of low literacy‚ low per capita
Free City Rural area Rural economics
RURAL MARKETING A Project on T.Y.BMS COMPILED BY: RAJIV.B (09) NAVIN.C (11) ANKIT.G (15) ROHAN.M (31) RINKI.W (59) Introduction Gone are the days when a rural consumer went to a nearby city to buy ‘branded products and services’. Trends indicate that the rural markets are coming up in
Premium Unilever
according to “the National Institute on Alcohol Abuse and Alcoholism’s National Longitudinal Alcohol Epidemiology Survey concluded that dependence and mental illness go hand in hand” (NIH‚ pg. 1). Dual Diagnosis A person who is being “treated in a psychiatric hospital may be given a dual diagnosis” (Stevens & Smith‚ pg. 158). This
Premium Drug addiction Addiction Mental disorder
The Problems and Prospects of Rural Development in Bangladesh: A study on some selected geographic area. Chapter 1 1.1 Introduction Bangladesh with its 38% people living below poverty line and 18% living in absolute poverty is suffering from acute rural-urban economic disparity coupled with illiteracy‚ lack of proper health and sanitation facilities. The country’s economy is basically an agrarian one with vast majority living in rural areas. The agriculture sector is unable to provide any
Premium Poverty
expected reactions to the specific stressor or stressors. In regards to Sunil being depressed most of the day‚ being rude to his family‚ lack of interacting socially‚ not eating‚ not showering‚ and not getting out of bed is what led me to provide the diagnosis of a major depressive disorder and adjustment disorder. Primary
Premium Family Mother English-language films
Voting behaviour in rural and urban areas of Punjab Dr. Mughees Ahmed 1 Abstract The study of voting behavior of the rural and urban voters is the main objective of this paper. Ideological and biradari (clan‚ tribe) based considerations of voters are discussed in this case. Biradarism (casteism‚ tribalism) is the main component of this behavior. It has a very deep impact on political alignments of the people of Punjab. This factor gained more importance in the era of non-political governments
Premium Politics Political science Pakistan
component of the metaparadigm of nursing must be considered. This metaparadigm was first developed by Florence Nightingale and is still a valid and important tool nurses use every day. Its four components are person‚ environment‚ health and nursing each works to help the other for a better understanding and application of proper care (Fawcett‚ 1994). The first paradigm refers not only to a person‚ but also to the families or social groups who are involved in the nursing treatment. A nurse’s care must
Premium Nursing