January 3‚ 2013 [RURAL FIELD REPORT] Report On Field Study & Experiential learning by visiting various Rural Areas Date – 03/JAN/2013 Submitted To: Professor Vikram Parekh Submitted By: Ashwin Govindankutty Faisal Shaikh Reagan Chettiar Shivanand Kotian Suraj Tamhane Vineeth Damodaran 05 42 11 20 48 52 Page 1 January 3‚ 2013 [RURAL FIELD REPORT] ACKNOWLEDGEMENT We are grateful to Professor Vikram Parekh‚ Faculty of subject Marketing Applications and Practices‚ for giving
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CLUE Case Study Bharti Airtel Rural Strategy Connected Life Experiences on the Move EXECUTIVE SUMMARY COMPANY PROFILE Bharti Airtel Limited is one of Asia’s leading integrated telecom services providers with operations in 19 countries across Asia and Africa. The company is structured into four strategic business units: mobile‚ telemedia‚ enterprise‚ and digital TV. The mobile business offers services in India‚ Sri Lanka‚ and Bangladesh. COMPANY HISTORY Bharti Airtel was established as Bharti
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Cancer Patients that reside in rural areas face many challenges when it comes to high quality health care. The top 5 cancer research centers are in some of the biggest cities in America. They are in Houston‚ New York‚ Boston‚ Seattle‚ and Baltimore. Cancer patients in rural areas have to spend thousands of more dollars to see more experienced doctors and visit better hospitals. They spend extra money on apartments‚ hotels‚ car rentals‚ food‚ gas‚ and out of pocket medical expenses. For example
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CHAPTER 1 1.0 INTRODUCTION Students’ Industrial Work Experience Scheme (SIWES) is a skill development program designed to prepare students of Universities‚ Polytechnics/monotechnics and colleges of education for transition from the college environment to work (Akerejola 2008). Oyedele (1990) state that work experience is an educational program in which students participate in work activities while attending school. 1.1 brief histories of SIWES The Students’ Industrial Work Experience Scheme (SIWES)
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Rural marketing- an untapped potential By: Mrs. Sugandha Dhillan‚ Mrs. Pradnya Bhandare Abstract: ’Go rural’ is the slogan of marketing gurus after analyzing the socio-economic changes in villages. Rural marketing is an evolving concept‚ and as a part of any economy has untapped potential; marketers have realized the opportunity recently. Improvement in infrastructure and reach‚ promise a bright future for those intending to go rural. Rural consumers are keen on branded goods nowadays‚ so the market
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minimum literacy levels among the poor? Yes they can be used in the absence of minimum literacy levels among the poor. The ICT plays a big role in the rural areas and benefits the people that live there. ICT’s are used in the poor communities to empower and help the illiterate and people with less knowledge. Applications in agricultural and rural development have often been to provide direct access to market and weather information for the poor and also provides knowledge support to research and
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Sociologists have identified a number of different types of rural communities‚ which have arisen as a result of changing economic trends within rural regions of industrial nations. The basic trend seems to be one in which communities are required to become entrepreneurial. Those that lack the sort of characteristics mentioned below‚ are forced to either seek out their niche or accept eventual economic defeat. These towns focus on marketing and public relations whilst bidding for business and government
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Will today’s small rural towns be the ghost towns of tomorrow? Will what’s now a moderately busy main street be overtaken by grasses and tumbleweeds? According to the CEDS “Comprehensive Economic Development Strategy”‚ which was compiled in 2003 by the South Central Economic Development District‚ Franklin County ranks last in housing unit counts‚ wage and salary income‚ employer establishments. County population has declined over 34% from 5‚449 in 1960 to 3‚574 in 2000. (Gorman‚ 20) Is the future
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Rural Marketing System in the North Eastern States: Problems‚ Diagnosis and Strategy Perspective Introduction … : Agricultural Marketing system in North-Eastern States … : Rural Marketing system in Assam … : Rural Marketing system in Tripura … : Agricultural and Rural Marketing system in Meghalaya … : Perceptions of farmers on Rural Marketing … : Promoting Agribusiness Marketing Channels … : Development of Marketing Infrastructure for Farmers … : Summary and Recommendations … INTRODUCTION
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Rural transport is a public good and therefore if examined purely from a private cost basis will always be uneconomic. So I think that the best mean of transport for rural communities is the bus services. There are social benefits arising from better public transport provision in rural areas which include greenhouse gas emissions reduction‚ social inclusion‚ and rural development opportunities. For this reason‚ additional public funding is required to support rural transport provision. A portion
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