customer service of low cost airlines on consumer choices 1.2 Statement of the issue to be investigated This investigation will talk about the customer service and its impact on customer’s choices of two main leading low cost airlines in the UK: Ryanair and EasyJet. Customer service is very important to an organization because it helps
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EasyJet is Europe’s leading low-cost‚ no frills airline. When it was created eight years ago‚ easyJet was a bold new venture aiming to change the rules of its market. Since its first flight in November 1995‚ the airline has grown from a Luton base offering two routes from Luton to Glasgow and Edinburgh‚ served by two Boeing 737 aircraft‚ to one that offers 125 routes from 39 European airports‚ operating 72 aircraft (November 2003). The phenomenal growth of easyJet was boosted by its merger with Go-fly
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http://www.brandrepublic.com/Industry/Travel/News/213006/Superbrands-case-studies-EasyJet/ > [Last accessed on 25.04.09] Surge A‚ The Times‚ (2009)‚ Need to know: Hotel deals fall.. [Last accessed on 23.04.09] The Travel Magazine‚ (2008)‚ EasyJet beats Ryanair for customer satisfaction‚ available from [Last accessed on 05.05.09] Walsh F.‚ Osborne H.‚ (2007)‚ Guardian‚ Act now on environment‚ says easyJet boss‚ available from Washington T.‚ (2009)‚ Employer Profile: easyJet‚ available from [Last accessed
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Strategic Role of Information Systems in an organization. Information Systems (IS) Information Systems is systems comprising of people‚ processes and technology to process data into meaningful and interpretable information. This system aims at assisting management and business operations in making business decisions and support business processes. There are various types of information systems‚ for example: transaction processing systems‚ decision support systems‚ knowledge management systems‚ learning
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airport risk‚ Centre for Aviation. CAPA. (2012) Italy ’s S.A.V.E. airport operator invests and prospers. Available at:http://centreforaviation.com/analysis/italys-save-airport-operator-invests-and-prospers71799[Accessed 8 December2013] David‚ M. (2013) Ryanair trumps EasyJet and BA for traffic‚ but fails at user engagement [Online]. Dennis‚ N. (2005) END OF THE FREE LUNCH? THE RESPONSES OF TRADITIONAL EUROPEAN AIRLINES TO THE LOW-COST CARRIER THREAT‚ Association for European DePamphilis‚ D. (2007) Mergers
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Morrell‚ P. (2008) “Can long-haul low-cost airlines be successful?”‚ Research in Transportation Economics‚ vol O’Connell‚ J. F. and Williams‚ G. (2005) “Passengers’ perceptions of low cost airlines and full service carriers: A case study involving Ryanair‚ Aer Lingus‚ Air Wensveen‚ J. G. and Leick‚ R. (2009) “The long-haul low-cost carrier: A unique business model”‚ Journal of Air Transport Management‚ vol
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people coming through the airport. Threats If the economy takes longer to recover it could put a massive financial strain on the airport‚ and with higher chargers to airlines with government taxes it could see airlines reducing flight services (ryanair) and leaving Dublin airport which massive cut revenue for the airport. 2 I find that the daa marketing stragity is a basic to say the least which its fundmenltys of the stargety are coming from maslow therow. And only once has it done something
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Each company in this directory is categorised under the following sector divisions: AEROSPACE IRELAND DIRECTORY / MRO Centres Airframe & AERO Engine / Airline operators/fleet operators / leasing & financial services / Airports / Research & A MRO Centres Airframe & AERO Engine B Airline operators/fleet operators C leasing & financial services D Airports E Research & development F original equipment manufacturer G sub supply goods H international services development / original equipment manufacturer
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EASYJET “To have happy customers a firm ha sto create expectations and meet them.” Starting from this awareness‚ easyjet become one of Europe’s first low cost airlines by adopting : Efficiency-driven operational model ( tutto quello che c e scritto sotto) Maintaining high customer satisfaction ( low prices and high quality can be pursued together) Creating brand awareness ( 10% of Easyjet revenue were spent in advertising) Creating a corporate culture implementing educating programs.Stelios
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PEST Analysis of Airline Industry? Hi‚ I’m doing an assignment conducting a strategic analysis of EasyJet and have to do a PEST analysis of the industry. Can anyone offer me any help outlining the main ...show more Update : I have a good idea about what to cover in each section but I’m ...show more . Best Answer Tristen B answered 6 years ago PESTLE analysis if you are including legal and environmental. Airlines
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