RELATED TO TWO COMPANIES HUL & ITC HUL (Hindustan Unilever Ltd.) This Company is earlier known as Hindustan Lever Ltd. This is India’s largest FMCG sector company with all type of household products available with it. It has Home & Personal Care products‚ and also food and Water Purifier available with it. According to Brand Equity‚ HUL has largest no of brands in most trusted brands list. 16 of HUL’s brands featured in AC-Nielson Brand Equity list of 100 most
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Introduction The first wheel may have been used for transport about 4‚000 years ago in India in the civilization of Harappa Mohenjo-Daro‚ it is said‚ but it was the 18th Century before the first horseless carriage actually hit the roads. Powered vehicles‚ however have been experimented with from as early as the 14th Century‚ several Italians having tried out wind driven cars‚ Leonardo da Vinci being one among them. It was after James Watt’s steam engine in 1705 that a powered vehicle was looked
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Research Proposal to measure the brand equity of Virgin Company in Bangladesh Course Title Business Research Course Code BUS 418 Submitted to Md. Rabiul Kabir Assistant Professor Dept. of BBA Stamford University Bangladesh Submitted by Mahamuda Jahan Chowdhury BBA 03912538 Kazi Fahmida BBA 03912534 Shammi Akter BBA 03912565 Fatema Nur BBA 03912566 Shamima Rahman BBA 03912729 Batch: 39 (E) Submission date: 01/03/2011 STAMFORD UNIVERSITY BANGLADESH
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A Project Report On “SUCCESS MANTRAS FOR RURAL MARKETING IN INDIA” Submitted to : Submitted By: Prof. Shipra Chaddha Name- Vakul Singh Gupta FPG0810/184 Indian Business Academy What
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Problem Recognition 5 3.2.2 Information Search 5 3.2.3 Evaluation of Alternatives 6 3.2.4 Purchase Decision 7 3.2.5 Postpurchase Behavior 8 4. Identifying Competitor 8 5. Competitor Profile 10 5.1 Hindustan Times 10 5.2 The Hindu 11 6. Exhibit 1 (Top 10 English Dailies in India) 13 7. Exhibit 2 (Survey Questionnaire select results) 14 Background The Times of India is a leading English-language broadsheet daily newspaper in India. It is
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Journal of Competition Law & Economics‚ 4(3)‚ 609–638 doi:10.1093/joclec/nhn021 Advance Access publication 16 July 2008 INDIA’S NEW COMPETITION LAW: A COMPARATIVE ASSESSMENT Aditya Bhattacharjea à ABSTRACT This paper critically examines India’s new Competition Act. I begin by examining the working of its predecessor‚ the 1969 Monopolies and Restrictive Trade Practices Act. Earlier studies‚ as well as a survey of recent cases undertaken for this paper‚ show that most cases under that Act involved
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Native animals of Asia Treeshrews : native to the tropical forest of Southeast Asia. Spalacidae : native to eastern Asia‚ the Horn of Africa‚ the Middle East‚ & south-eastern Europe. Civets : native to the tropics of Africa and Asia. Natural Wonders Mt. Everest : On the Nepal-Tiber border looms the world’s highest peak‚ Mt. Everest (29‚028 ft.)‚ along the Himalayan Range. Dead Sea : The world’s lowest land area is
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Place of Visit: big bazaar‚ chinch wad Permission Obtained from: sales girl Time Spent at the store: 1hour approx HINDUSTAN UNLIVER LTD‚ INDIA Name 100 ml Price in Rs 200 ml Price in Rs 400 ml Price in Rs DOVE HAIR FALL THERPY 64RS 117 RS 205 RS DOVE DRY HAIR THERPY 64RS 117RS 205RS DOVE DAILY HAIR SHINE 64 RS 117RS 205 RS DRY THERPY CONDITIONER 90ML -69 RS 180ML -125RS DOVE HAIR FALL CONDITIONER 90ML- FREE ALONG WITH SHAMPOO 180ML -125 RS HAIR FALL SOLUTION 100ML
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has given a chance to try and apply the academic knowledge and gain insight into corporate culture. This helps in developing decision-making abilities and emphasizes on active participation by the student. We undertook our Research in Coca cola Hindustan‚ a leading Bottler and Marketing partner of the beverage. During the project‚ we had worked on the topic “A comparative study of soft drinks”. We gained valuable experience & knowledge during
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| |Made of raw ingredients |Made of feelings & emotions | |Belongs to the manufacturer |Belongs to the consumer | |Eg. Bajaj Scooter |Eg. Hamara Bajaj | So‚ let us now understand how does advertising make a brand strong? The ‘fundamental equities’ of product‚ price‚ packaging and performance are only revealing one side of the picture. Today the consumer takes
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