GEB4890 INDUSTRY STRATEGIC AUDIT USF S/M WEN- EVELINA KUTEPOV YUM- TRAVIS MCCLELLAN MCD- MARIA MARTINEZ McDonald’s‚ Wendy’s & Yum’s are in the quick service restaurant industry in which the company owns‚ operates‚ and/or franchises dining establishments. Executive Summary – see written report MCDONALD’S CORPORATION Founded in 1954 by Ray Kroc in California Started as a small barbeque restaurant About 32‚000 restaurants serving in 119 countries Daily customer traffic
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SWOT This is used to help focus activities into areas of strength and where the greatest opportunities lie. This is used to identify the dangers that take the form of weaknesses and both internal and external threats. The four attributes of SWOT analysis: Strengths - What are the advantages? What is currently done well? (e.g. key area of best-performing activities of your company) Weaknesses - What could be improved? What is done badly? (e.g. key area where you are performing poorly) Opportunities
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Provide an in-depth profile of the family market that the club aims to attract. Use the demographic‚ psychographic‚ behavioral methods of market segmentation According to the demographic method‚ Orchid Country Club is located near Sungei Seletar Reservoir‚ Yishun Avenue 1. They target the middle ($3‚500 to $5‚500 a month) and high-income ($11‚500 to $16‚600 per month) families that have the spending power to purchase membership from the club. The minimum requirement for education level are people
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individuals to advocate their beliefs and live in harmony within a community. Yet‚ is it possible for individuals and even whole cultures to care about malevolent beliefs? As Sam Harris argues‚ I agree that science is indeed capable of providing a universal moral truth that is based on the goal of decreasing human suffering. Sam Harris’ utilitarian theory is correct and states‚“it is possible for individuals‚ and even for whole cultures‚ to care about the wrong things‚ which is to say that it’s possible
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Brittany Ochs April 11‚ 2013 Sociology Breakfast Club “Jock”‚ “prep”‚ “loser”‚ “geek”‚ “criminal”‚ “ popular”‚ are just a few labels of teenagers that are used everyday by outsiders who judge them without looking skin deep. In the matter of stereotyping‚ some may perceive it as being the base of an identity in the view of society. Stereotyping is categorized and used as a positive view. As opposed to the film The Breakfast Club‚ that creates a more negative input on stereotyping. Peer
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Weakness | 1) Doesn ’t tap the Indian domestic market | Opportunity | 1) Focus on emerging markets 2) Finnacle and other products 3) Shifting to business transformation services | Threats | 1) Attrition and Employee loyalty 2) Bigger MNC ’s entering India and competing for global clients 4) Focussing on organic growth | Competition | Advantages * Since the company is based in India its competitive advantage is enhanced. The Indian economy‚ despite weak economic indicators such
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Presentation Transcript KFC: KFC Case study of KFC BACKGROUND OF KENTUCKY FRIED CHICKENS(KFC): BACKGROUND OF KENTUCKY FRIED CHICKENS(KFC ) KFC is based in Louisville‚ Kentucky‚ and is the world’s most popular chicken restaurant. Founded by Colonel Harland Sanders in the early 1930s by cooking & serving food for hungry travellers. In 1952 Sanders started franchising his chicken business & named it as KENTUCKY FRIED CHICKEN. KFC is the world’s largest restaurant company in terms of system
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Week 3 Assignments Legend: Means part completed Means NEED to complete Call tech support for help Submit a copy of your Career Plan. • Team Exercise Organizational Planning / SWOT Analysis PepsiCo •Identify the company’s internal and external stakeholders. PepsiCo’s internal stakeholders are any employees‚ board members‚ and any volunteers. This would encompass every employee from the delivery driver‚ to the CEO and Board Member- Indra Nooyi
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SWOT Analysis of Victoria’s Secret Posted on Aug 20 2011 by adam| 2‚079 views Tags : SWOT Analysis of Victoria’s Secret‚ Victoria’s Secret Opportunities‚ Victoria’s Secret Strengths‚ Victoria’s Secret SWOT Analysis‚ Victoria’s Secret Threats‚ Victoria’s Secret Weaknesses Categories : Apparel 1 Introduction: Victoria’s Secret Company starts working in San Francisco in the year 1977. The company was establish by Roy Ramond‚ who was a graduate student and want to buy buying lingerie for his wife
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Dear Uncle Sam‚ How are you? I hope you are in the pink of health. My family and I are fine over here. I am sorry because I didn’t reply your letter earlier. As the exam is just around the corner‚ I was very busy as a bee preparing for my exam. Don’t worry uncle‚ I believe that I’ll achieved my target and passed the exam with flying colours. Please pray that my strenuous effort will pay finally pays off. If my prayers are answered‚ and I’m going to be elated over here. Dear My beloved
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