system. Q.2 Imagine you as a research manager. Develop a research proposal for Huella based on the quantitative approach. Particularly include the following in the proposal: a. Sampling – Sampling units‚ sample size and structure‚ sampling method b. Methodology – Research technique Ans. 2. Sample size should be around 5000. The people to be asked questions would be from airports. Research design should be causal. Variable would be awareness‚ brand image‚ usage pattern. Q 3. Design a questionnaire
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Dinner” “I’d rather get attacked with a beak/bill than a mouth full of horse teeth.” Method of Sampling: We used a representative sample of about sixty high school students‚ from assorted areas such as the high school cafeteria‚ the mall‚ and classrooms. Taking care to vary the areas we picked from to get the least confounded basic sample‚ once we collected the data we used simple random sampling to pick sixty experimental units out of the 70+ subjects of each treatment option. We
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The soft drink market is a duopoly worldwide and India is no exception. 95% of sales are shared between 2 companies- PepsiCo and Coca-Cola. Soft-drink is a product with very little differentiation and high degree of impulse purchases. Given these two facts‚ Place and Promotion assume paramount importance in the marketing of soft-drinks. Through this report we intend to discuss the approach for addressing a particular managerial decision problem of 7UP. It is with this intention we have decided
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would be an observational study which is a study when specific characteristics of the subject are observed‚ but the characteristics are in no way customized by the researcher. The reason I say that this would be an observational study is because the sample population that was studied was not influenced by the researcher themselves. In addition based on the fact that this study was a poll‚ in which people were asked to answer the questions but no responses were influenced or manipulated with (Bennett
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Master of Business Administration- MBA Semester 3 MB0050 – Research Methodology - 4 Credits (Book ID: B1700) Q1. Explain the process of problem identification with an example (Process – 7 marks‚ Example – 3 marks) Answer : The Process of Problem Identification Many times we face a common problem like‚ deployed our best team to resolve a problem and have the team execute flawlessly‚ only to find that the problem that was solved did not address the customer’s real need? This common situation
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Examples of Multiple Choice Question (20 points) 1. A researcher wants to test if beer consumption differs between people dependent on the region of the country they live in. Region is measured as: East/West/North/South. On which scale is ‘region’ measured? a. Independent scale b. Nominal scale c. Ordinal scale d. 4-points Likert scale 2. Suppose your teachers want to test if the average exam grade exceeds 6 significantly. Which test should we use? a. Chi-square
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activities it has become difficult for companies to achieve their target. The term sales promotion refers to many kind of selling incentives and techniques intended to product immediate and short term sales effect typical sales promotion include samples in pack premiums values pack refund and rebates sale promotion can be apply to across to broad range i.e from chewing gum to household and car The other defining characteristics of sale promotion are its short term or immediate. For the present
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professionals‚ and to all concerned. June‚2013 Contents 1) Research Problem ……………………………….Page 3 2) Organizational Profile ……..….………………..Page 4-5 3) Introduction .……….……………………………….Page 6 4) Research Methodology ❖ Sample Size ❖ Sampling
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TITLE : IMPACT OF TRAIINING METHODS ON EMPLOYEE PERFORMANCE IN IT SECTOR: A STUDY OF MAHINDRA SATYAM COMPUTERS LTD TOPIC: Training Methods REASON FOR SELECTION: Training is crucial for organizational development and its success. It is fruitful to both employers and employees of an organization. An employee will become more efficient and productive if he/she is trained well. | Training is imparted on four basic grounds: * New candidates who join an organization are given training. This
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The following example demonstrates the use of probability and statistics to navigate through a genealogical bottle neck or what is sometimes called a ’brick wall’. I take the case of the hermit Thomas Baker and to find him in the 1891 census and earlier. I could not solve this case till the release of the 1921 census in 2011. The calculation: First is to note the variance in the timing of Thomas’ birth which is all too common an occurrence. To accommodate this we will
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