"Samsung electronics company global marketing operations case study" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 21 of 50 - About 500 Essays
  • Powerful Essays

    Kim Electronics (Kimtron). Product. Kim Electronics (Kimtron) is the wholly owned Korean affiliate of Fairtel‚ a U.S. electronic component manufacturer. Fairtel manufactures customized integrated circuits (Ics) for use in computers ‚ automobiles‚ and robots. Kimtron has been Fairtel’s distribution affiliate in Korea‚ but consideration is now being given to making Kimtron a manufacturing affiliate. Kimtron’s products would be sold primarily in Korea‚ and all sales would be denominated in Korean

    Premium Taxation in the United States Tax Income tax

    • 810 Words
    • 4 Pages
    Powerful Essays
  • Powerful Essays

    INTRODUCTION Samsung is a global company which has aggressively grown its cellular phone business over the past few years. Despite cellular products being one of Samsung’s newer global lines‚ in the past few years it has been by far the greatest contributor to Samsung’s global sales (Samsung.com). The Samsung Galaxy S Series of smart phones was introduced into the market in 2010 as their flagship smart phone product‚ running the Google provided Android operating system. The original Galaxy

    Premium Smartphone Windows Mobile

    • 2933 Words
    • 12 Pages
    Powerful Essays
  • Powerful Essays

    Samsung

    • 3807 Words
    • 16 Pages

    SAMSUNG « Inspire the world‚ create the future » SAMSUNG « Inspire the world‚ create the future » JAPANESE AND KOREAN MARKET JAPANESE AND KOREAN MARKET TABLE OF CONTENTS INTRODUCTION I/ THE COMPANY 1) History of the company a) From the 30’s to the 70’s b) From the 70’s to the 90’s c) From the 90’s to 2000’ d) From 2000 to Present 2) Key Datas and Key areas of Business a) Key Datas b) Key Area c) Key Products 3) Company’s

    Premium Samsung Group Samsung Electronics

    • 3807 Words
    • 16 Pages
    Powerful Essays
  • Good Essays

    Samsung

    • 1010 Words
    • 5 Pages

    Samsung Electronics is the largest affiliate of Samsung Group- a Korean brand. According to Forbes (2013)‚ it is the 20th biggest company in the world in term of market value. There are a wide range of electronic devices which are provided by Samsung such as refrigerators‚ air conditioners‚ cameras‚ tablets‚ phones‚ especially TVs and smart phones. It has several subsidiaries in over 50 different countries and employs almost 370‚000 people in FY2011 (Samsung‚ 2012). The main market of this company

    Premium Mobile phone Smartphone Marketing

    • 1010 Words
    • 5 Pages
    Good Essays
  • Powerful Essays

    1. Introduction This report focuses on the case studies of the Levi Jeans workers and the California Auto Club reengineering customer service. It looks at operations management as a source for gaining a competitive advantage and overcoming potential problems experienced within and organisation or workplace. The questions to be reviewed are as follows: Jeans Therapy - Levi’s factory worker are assigned to teams‚ and morale takes a hit: 1. What went wrong with Levi’s move to teams in their plants

    Premium Management Maslow's hierarchy of needs Motivation

    • 3751 Words
    • 15 Pages
    Powerful Essays
  • Satisfactory Essays

    SAMSUNG MOBILE Samsung Electronics (Mobile Division) operates in one of the most competitive markets of the world. According to the US Federal Communication Commission 67 new Smartphone devices are introduced every year. Samsung traditionally had a conservative image that focused on low-price products for the lower end of the market. With low prices it was able to compete in the lower-market whereas in the upper market it had lesser penetration. To penetrate the upper-market Samsung had to give up

    Premium Mobile phone Smartphone

    • 592 Words
    • 4 Pages
    Satisfactory Essays
  • Satisfactory Essays

    Marketing Case Study

    • 7879 Words
    • 32 Pages

    Chapter 22: Managing a Holistic Marketing Organization GENERAL CONCEPT QUESTIONS Multiple Choice 1. ________ is the appointment of teams to manage customer-value–building processes and break down walls between departments. a. Reengineering b. Outsourcing c. Benchmarking d. Supplier partnering e. Customer Partnering Answer: a Page: 696 Level of difficulty: Easy 2. ________ is the greater willingness to buy more goods and services from outside

    Premium Marketing

    • 7879 Words
    • 32 Pages
    Satisfactory Essays
  • Powerful Essays

    Samsung

    • 1427 Words
    • 6 Pages

    The new Samsung Strategy and Innovation Center headquartered on Sand Hill Road in Menlo Park and with offices in Korea and Israel is led by Young Sohn‚ President and Chief Strategy Officer of Device Solutions‚ Samsung Electronics. "We see tremendous opportunities and transformations over the next five years driven by Big Data centered around mobility‚ cloud‚ and the Internet of Things‚ and Samsung will be a significant part of this revolution‚" said Sohn. "This is an exciting opportunity for us to

    Premium Smartphone Windows Mobile Google

    • 1427 Words
    • 6 Pages
    Powerful Essays
  • Good Essays

    Marketing Case Study

    • 1275 Words
    • 6 Pages

    Marketing Case let – Positioning Case study prepared by Harikumar Mecheri – Xavier Institute of Management and Entrpreneurship. Vijay Bansal is a very bright engineer / MBA from a premier Institute and joined XYZ Corporation a multinational consultant company with a huge operations base in India. He joined their Mumbai office in 1997. After one year he was posted in various overseas locations like Singapore‚ Australia and the US. He was promoted as Vice president Marketing in the E6 grade and was

    Premium Insurance

    • 1275 Words
    • 6 Pages
    Good Essays
  • Powerful Essays

    Marketing Case Study

    • 6047 Words
    • 25 Pages

    DESIGNING AND MANAGING SERVICES | CHAPTER 13 379 Marketing Excellence >>The Ritz-Carlton Few brands attain such a high standard of customer service as the luxury hotel‚ The Ritz-Carlton. The RitzCarlton dates back to the early 20th century and the original Ritz-Carlton Boston‚ which revolutionized the way U.S. travelers viewed and experienced customer service and luxury in a hotel. The Ritz-Carlton Boston was the first of its kind to provide guests with a private bath in each guest

    Premium Southwest Airlines Airline Costco

    • 6047 Words
    • 25 Pages
    Powerful Essays
Page 1 18 19 20 21 22 23 24 25 50