West Term Paper – Consumer Behavior on Smartphones TABLE OF CONTENTS Sl. # 1 2 3 4 5 6 7 8 8.1 8.2 8.3 8.4 8.5 8.6 8.7 8.8 9 10 11 12 13 TOPIC Abstract The Term – ‘Smartphone’ Evolution Of Smartphones Operating Systems Smartphones - Indian Context About The Project Objectives Of The Study Findings From The Study Preferred Brand Purchase Price Most Preferred Apps Most Preferred Attributes While Selecting Smartphones Major Influencers On Buying Decision Purchase
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Exercise 1: Identifying Corporate Strategy (Individual work) A. What are some of the business units (products) of Samsung? Samsung is a huge conglomerate that is well-known and respected globally. Its iconic brand is considered leader in its respective field in the industry. As a huge multi-national conglomerate‚ it consists of many business units or products with worldwide following and in the assignment excerpt‚ it mentioned some like first and foremost their flagship galaxy s4 and its
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The Advantages of Smartphones Long time ago‚ people had to write a letter to communicate with each other and they sent it by pigeon post or messenger. Some of people wanted to make it easier. Therefore‚ they made some inventions such as telegraph‚ radio‚ telephone‚ and the newest is mobile phone. Now‚ Mobile phone has become an important thing for people. In fact‚ some of them consider that mobile phone is a part of their life because it supports their daily activities. They need it to keep connecting
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The Smartphone Revolution The Smartphone Revolution In present day‚ we live in a world where it is difficult to imagine our lives without smartphones. But very few of the smartphone users can truly make out how the evolution of this technology happened. Our generation has lived with these devices‚ for as long as we can remember that even for a 3 year old‚ a phone with “push” buttons looks like an antique. The question then becomes‚ how did smartphones come into being? And how smart they
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The Worlds Smartest Smartphone Samsung has proven to be a top competitor in the Android market and it’s all thanks to their most notable and profitable device to date‚ the Galaxy SIII (GS3) (“GS3 Brings record profits”). The GS3 makes organization and simplicity available at the touch of the screen. The phone boasts some awe-inspiring and exclusive technology‚ the likes of which have never appeared in a phone before now. Though not without its flaws‚ including a “sometimes” accurate voice controlled
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SAMSUNG « Inspire the world‚ create the future » SAMSUNG « Inspire the world‚ create the future » JAPANESE AND KOREAN MARKET JAPANESE AND KOREAN MARKET TABLE OF CONTENTS INTRODUCTION I/ THE COMPANY 1) History of the company a) From the 30’s to the 70’s b) From the 70’s to the 90’s c) From the 90’s to 2000’ d) From 2000 to Present 2) Key Datas and Key areas of Business a) Key Datas b) Key Area c) Key Products 3) Company’s
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Smartphone Apps Go (Truly) Viral Smartphones are beginning to be a growing trend in modern society. In 2009‚ Citigroup launched a new banking application for iPhone users. This particular application allowed customers to check their account balances and pay bills from their mobile device. Due to security flaws‚ hackers could have easily had accessed the banking information for the 118‚000 customers who downloaded the application. However‚ Citigroup was able to discover the security flaw before
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Introduction – Smartphones. Cellular devices have impacted our lives in many different ways since 1973. Cellular phone has evolved into something far more complex over the past decade – a smartphone. Simply put‚ a smartphone is the combination of Personal Digital Assistants (or PDAs)‚ cellular device‚ and internet. Users are able to receive e-mail‚ edit documents‚ play games‚ and make phone calls with this simple handheld device. Smartphone has become a very popular product over the past few years
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Group No : Title : The negative effects of smartphones among teenagers. Hook line: - ‘Phone beeps’. The screen reads‚ “Hey sweetheart‚ come ovr 2 my bday party 2nyt at 7. C yah! XOXO” Gone were the days where people used to send out invitation cards or having conversations face to face since the advent of smartphones. General info : Definiton of smartphones : -A smart phone is an advanced communication gadget with advanced phone capabilities. Definiton of teenagers : -Aged between 13 and 25 -Today‘s
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Is Samsung Mobile Business Model sustainable in China facing the growing Chinese competitors ? “Change everything except your wives and kids” Lee Keun-Hee‚ CEO of Samsung group in 1993 after he visited an electronic store and saw Samsung products gathering dust behind Sony and Panasonic products. Introduction : Why did I choose this subject ? I have been following this company for 6 years so far. Recently‚ I have been really concerned by the fact Samsung has been losing market share and displaced
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