1) Segementation(2*2 matrix) and Targeting Segmenting the Dominite market by end-use applications of cermaic tile and paint by large and small-to medium comapnies 2) Sales Organization changes: Dominite is currently trying to sell to both large and small companies. It is economical in the long run to sell to large customers directly and to small companies through a agents or distributors. In the future to sell and to service large customers Dominite should setup a key account program.
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9 - 2 0 1- 0 3 3 REV. AUGUST 6‚ 2003 GEORGE CHACKO PETER TUFANO Diageo plc Ian Cray‚ Diageo plc’s Treasurer‚ looked out of his office window onto the busy streets of London in October 2000. The London-based consumer goods company Diageo had recently announced its intention to sell its packaged food subsidiary‚ Pillsbury‚ to General Mills. Earlier in the year‚ Diageo also announced its intent to sell 20% of its Burger King subsidiary through an initial public offering during 2001‚ to
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Performance Measurement and Financial Reporting A.Y. 2013-2014 Syllabus Part III: Performance Measurement Theoretical foundations and main performance tools ü The concept of value. Performance measurement: financial and management accounting ü Financial analysis: general concepts and basics ü Financial indicators: ratio analysis o Profitability ratios o Liquidity ratios o Capital structure ratios o Cost volume analysis‚ BEP and operating leverage o MVA and EVA ü
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In 2010‚ BP encountered two predicaments. The first was stopping a major oil spill in the Gulf of Mexico after an oilrig exploded. The second was persuading people that they were doing just so. The company damaged its environmentally friendly image when the Deepwater Horizon oilrig exploded in the Gulf of Mexico on April 20‚ 2010‚ eventually creating the largest marine oil spill in history. Eleven workers were killed‚ an estimated 6‚000 barrels of oil leaked per day‚ and years of irreversible damage
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Business Communications BP and the Gulf of Mexico Oil Spill 04-71-100-05 Dr. R. Kobe Meshal Mustafa January 31th‚ 2013 An explosion took place on the Deep Water Horizon on April 20th‚ 2013. I will be discussing the main communication problem that BP faced. First I will discuss the causes of the problem‚ second I will talk about the symptoms. Thirdly‚ I will discuss the key stakeholder groups and the issues they are concerned about. Lastly‚ I will discuss how BP can use the communication model
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The BP oil spill‚ more famously referred to as the Deepwater Horizon Spill‚ occurred in 2010 in the Gulf of Mexico and flowed unmitigated for as long as 3 months. The BP oil spill has fared as the largest marine oil spill ever confronted in the history of the petroleum industry. The oil spill on the 20th of April 2010 was primarily the result of a gas release followed by an explosion in the Deepwater Horizon oil rig‚ in the Gulf of Mexico‚ established on the Mocando exploration well designed for
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Deepwater Horizon Oil Spill Damage April 20‚ 2010 began as a day of celebration‚ a day that marked 7 years without injury on the Deepwater Horizon oil rig‚ and ended with 11 people dead‚ 78 days of oil flow‚ and 1‚074 miles of the Gulf of Mexico contaminated. Three years after the Deepwater Horizon Oil Spill the beaches may appear clean but we have yet to see the final effects. BP‚ the company behind this tragedy‚ is still trying to clean up the mess they have created. This is a lot more complicated
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by great losses of its reputation‚ trust‚ credibility‚ and share price. Key stakeholder group one‚ the U.S. government. Its concerns are what steps BP is going to take to stem the flow‚ what commitments BP is prepared to make to compensate for the spill. Key stakeholder group two‚ the general public. Their concerns are what is happening now‚ how this incident will affect the environment‚ and how long it will take to stem the flow. To communicate with the U.S. government‚ BP should use its CEO‚ Mr
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According to the U.S. Department of Energy‚ 1.3 million gallons of petroleum are spilled in U.S. waters from vessels and pipelines in a typical year. A major spill could easily double that amount. Oil spills are one of the biggest and overall worst environmental disasters. These spills happen for many reasons. Some of these reasons include: people making mistakes or being careless‚ equipment breaking down‚ natural disasters such as hurricanes‚ deliberate acts by terrorists‚ countries at war‚ vandals
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who were on board were injured. Approximately two days later‚ the rig sang and oil began spewing. The oil leaked for over one hundred days. The BP oil disaster in the gulf has posed a threat on the people and the environment that surround the oil spill. The effects of offshore drilling can be catastrophic‚ especially after seeing what has happened in the Gulf. There are many concerns that come to mind to when thinking about whether it is okay to drill off shore knowing that the effects are harmful
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