Contents Introduction 2 Macro-environment 3 Political factor 3 Economic factor 3 Socio-Cultural Factors 4 Technological factors 4 SWOT Analysis 4 Market segmentation 7 Geographical 7 Demographic 7 Psychographic 7 Marketing mix 4P’s 7 Recommendation 8 References 10 Introduction This write up is in regard of the marketing report based on Samsung‚ electronic Multinational Corporation. It gives a PESTEL examination‚ SWOT analysis‚ Segmentation and marketing mix elements. Samsung ’s uniqueness
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Money The local ringgit currency(RM) convert between RM3.50 to RM4 to foreigners especially U.S dollar. So the cost of living is cheap by American standards. Which attract foreigners to come to our country for holidays. Others convenience facilities include 1.credit card facilities 2.Money changer 3.local and international banks HSBC‚CITIBANK‚ MAYBANK Transportation Malaysia is served by an excellent transport system. Once you are in the country there is always transport available to you
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Problem 3-7 Balance Sheet Which of the following actions are most likely to directly increase cash as shown on a firm’s balance sheet? Explain and state the assumptions that underlie your answer. a. It issues $2 million of new common stock b. It buys new plant and equipment at a cost of $3 million c. It reports a large loss for the year d. It increases the dividends paid on its common stock The answer is (a.). Issuing $2 million of new common stock would increase the cash because stock
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Analysis of The Family of a Different Feather Sara Yoest Pederson wrote an article titled “The Family of a Different Feather”. The article deals with the touchy issue of same-sex parents and how to explain that some children have two moms or two dads instead of one of each. Children are curious about things like this but their curiosity does not always last very long. Sara Pederson used a well written children’s book to explain this to her child and suggests that parents do the same. Pederson goes
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The Case of Rosa Lee Neal DenDulk Liberty University The Case of Rosa Lee Case Study Name: Rosa Lee Cunningham DOB/Age: 52 Dates of Interviews: 10/07/1994 Evaluator: Neal DenDulk REASON FOR ASSESSMENT: Rosa Lee Cunningham is a 52 year old African-American single mother of eight‚ who is a long time heroin addict‚ and has an extensive criminal record. Of her eight children six of them have followed her in her life of addiction and crime. These crimes include everything from petty theft‚ to prostitution
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exploitation of natural resources. In turn‚ the conventional sources of energy we use today cause pollution‚ so economic growth is almost inevitably associated with environmental damage. One of the aspects of economic growth which affects the environment most of all is that‚ in order to produce more goods and products‚ at a faster rate‚ the construction of large industrial plants is required. These enterprises generate a lot of waste in the form of liquid waste and gaseous fumes. The liquid waste
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January 2013 Robert E. Lee: The Savior or Destroyer of the South? Robert E. Lee‚ the most renowned general of the Civil War‚ was both a mastermind of battlefield strategy and a true gentleman. His leadership skills and sharp mind allowed him to become the most successful general in the South. Although Robert E. Lee was a man whose life was marked by distinction and courage‚ he was also marked by arrogance and failure. “Lee was born the fourth child of Colonel Henry Lee and Ann Hill Carter on January
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concerns and conflicts have surfaced throughout human history‚ from the earliest settlements to the latest headlines. This comes as a surprise to many people because our emphasis in history has all too often been on war and politics‚ rather than environment‚ culture and development. The evidence for a longstanding concern for environmental issues has been readily available in manuscripts‚ publications and historical archives. It can be found under labels like conservation‚ public health‚ preservation
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Today‚ as working environment has been changing a lot‚ more people are taking different jobs in a period of time to finance their life. This essay shall discuss numerous reasons for these differences and suggest what a person needs for his career in the future. The first cause is the development of technology. For example‚ the Internet established creates a more convenient working environment for employees. It helps them to complete the assignment in flexible places‚ instead of staying at the
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LEE KUAN YEW 1. Historical Background of the Leader Lee Kuan Yew was born a British subject in at Kampong Java Road Singapore on September 16‚ 1923. He was born to Lee Chin Koon‚ an English-educated and a British subject‚ and Chua Jim Neo. He had three brothers and a sister namely‚ Dennis Lee‚ who was able to put up a law firm with Lee Kuan Yew called Lee & Lee‚ Freddy Lee‚ a stockbroker‚ Lee Suan Yew‚ who read medicine at the University of Cambridge‚ and Monica Lee. Lee Kuan Yew got married
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