Part A: By selling about 2.5 million donuts a day and more than a billion cups of coffee a year‚ Dunkin’ Donuts became one of world’s largest coffee and baked goods chain. Bill Rosenberg opened the first restaurant “Open Kettle”‚ in 1946‚ in Quincy‚ Massachusetts‚ before he changed its name to Dunkin’ Donuts in 1950. His philosophy was “make and serve the freshest‚ most delicious coffee and donuts quickly and courteously in modern‚ well-merchandised stores”. Originally‚ Dunkin’ Donuts’ experience
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commonly referred to as production‚ sales‚ marketing‚ and societal marketing orientations. The production orientation focuses on internal efficiency to achieve lower prices for consumers. It assumes that price is the critical variable in the purchase decision. A sales orientation assumes that buyers resist purchasing items that are not essential and that consumers must be persuaded to buy. The marketing orientation is based on an understanding that a sale predominantly depends on the customer
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instructions for authors and subscription information: http://www.tandfonline.com/loi/rjmm20 From market orientation to brand orientation in the public sector a Johan Gromark & Frans Melin a b Lund University‚ Sweden b Lund University‚ Sweden Published online: 02 Sep 2013. To cite this article: Johan Gromark & Frans Melin (2013) From market orientation to brand orientation in the public sector‚ Journal of Marketing Management‚ 29:9-10‚ 1099-1123‚ DOI: 10.1080/0267257X.2013.812134
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Sexual orientation is the nature of sexual or erotic desires that is the direction of an individual’s sexual desires and emotions towards members of the opposite sex (homosexual)‚ members of the same sex (homosexuals) and in some instances both (bisexual). In simple terms it is the sexual preference of individuals. Several factors have been listed by vast majority of sexuality researchers. Most dominant among the listed causes are genetic/biological‚ social influences and psychological factors. The
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academics and ultimately in a future career as well as interact comfortably social situations. The famous B.B. King said that “the beautiful thing about learning is that no one can take it away from you.” All of Eisner’s orientations posed interesting views. However‚ the two orientations that I found most appealing were Personal Relevance and Social Adaptation. Children easily get bored and distracted when involved with something that disinterests them. The Personal Relevance approach‚ I feel‚ gives
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QUESTIONS PRESENTED I. Should Jack Thompson be held in contempt of court under Michigan law for the statements he made in a letter sent to the media and Judge Friedman two days after rejecting Thompson’s action initiated against Take-Two in an effort to stop the release of the video game "Bully?" II. Under the Michigan statute‚ should the game "Bully" be held a public nuisance harmful to public health‚ affecting public morals? BRIEF ANSWERS I. Yes. Jack Thompson should be held in contempt
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* Value Orientations in Our School Campus and Barangay Values are the elements of life prevailing in a society. They are the rules by which we make decisions about right and wrong‚ should and shouldn’t‚ good and bad. They also tell us which are more or less important‚ which is useful when we have to trade off meeting one value over another. They provide motivation and ground for choice. They shape and determine individual and group’s decision to like or dislike and change or not change something
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physical positioning of the human body and that is the reason why schools all over the globe take out just one day on the entire school calendar to engage students of their school in a competitive sports event otherwise referred to as "Inter-house sports". It is on this note that staff and students of Auntie Margaret Memorial High School embarked on a glorious moment to invite important dignitaries‚ parents and students from various schools to grace the very first (Maiden Edition) of her annual inter-house
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the years sexual orientation has been an issue in our society. Many people are against homosexuality and bisexuality. Sexual orientation is generally one of three main categories‚ heterosexual‚ homosexual‚ or bisexual. Heterosexual is someone who is attracted to members of the opposite sex. A homosexual is someone that is attracted to members of the same sex. And‚ a bisexual person is one that is attracted to members of both sexes. There are other categories of sexual orientation. Some people could
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age‚ being of a sexual orientation other than heterosexual is somewhat common. Though it is definitely not considered a norm‚ it is more accepted in most parts of the world. A few years ago‚ people who were not heterosexual had to hide who they really were in order to be accepted by society. Because of this norm‚ one automatically assumes they are straight whether it comes to themselves or others. So how do homosexual/asexual people become conscious of their sexual orientation? In the same way that
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